YouTube Grows Investment in Creators for Change Program

In light of how bad actors use online platforms to sow dissension and disinformation, many beleaguered tech behemoths have added another tool in its arsenal to fight this problem: so-called counterspeech initiatives. The term is based on Supreme Court Louis Brandeis’ statement that the best remedy for bad speech isn’t silence but more speech. YouTube — in addition to Redirect Method, which sends users searching for terrorism-related keywords to videos offering an alternative view — has its Creators for Change program. Continue reading YouTube Grows Investment in Creators for Change Program

Changes to Facebook News Feed Plan to Curb Misinformation

Under pressure from lawmakers, regulators, and some of its two billion monthly active users to fight misinformation, Facebook is tweaking how information is presented on its News Feed. Users in the U.S. will now be able to easily see a news publisher’s Wikipedia page along with a given story and can see how frequently it’s been shared on the social network. Facebook is under renewed criticism following reports that Cambridge Analytica “improperly accessed data on millions of Facebook users,” reports The Wall Street Journal.

Continue reading Changes to Facebook News Feed Plan to Curb Misinformation

Google Plans to Maintain Current Spending on YouTube Red

Google plans to maintain its current level of spending on the YouTube Red streaming service for the next two years, unlike Amazon and Netflix, both of which continue to up their investments. After switching its video strategy more than once, YouTube is currently approaching entertainment in three ways: its YouTube Red on-demand streaming service, live video service YouTube TV, and a new music streaming product. YouTube Originals are a “driving force” on YouTube Red, says the company’s chief business officer Robert Kyncl. Continue reading Google Plans to Maintain Current Spending on YouTube Red

Big Tech Firms Batten Down the Hatches for Midterm Elections

As the midterm elections approach, some tech companies are making changes to minimize harm and build credibility. Facebook plans to let users rank news sources they see as most trustworthy, as a means of prioritizing high-quality news. Twitter, which is still cleaning house from the presidential election, reports it has discovered 1,062 more accounts linked to an official Russian propaganda unit. Google and YouTube chief executives have promised to examine videos and other content more closely to ferret out misleading news. Continue reading Big Tech Firms Batten Down the Hatches for Midterm Elections

Google Removes YouTube From Amazon Fire TV, Echo Show

Google is pulling YouTube from Amazon’s smart speaker Echo Show, saying it is doing so because Amazon won’t sell Google products including its Home speaker, Chromecast streaming device and some Alphabet Nest products. Google also states that Amazon won’t make its Prime Video shows available for Chromecast. The move escalates an ongoing battle between the two behemoths whose business interests now overlap. In addition to Echo Show, Google plans to block YouTube on Amazon Fire TV’s media streaming device beginning January 1. Continue reading Google Removes YouTube From Amazon Fire TV, Echo Show

YouTube Debuts New Features, Plans More Original Content

At VidCon, YouTube introduced new feature upgrades, among them a redesign to mobile and desktop that allows the screen size to adjust to the video format playing, and a sharing feature, currently being tested in Canada that will soon debut in the U.S. and South America. YouTube is also pursuing virtual reality via a new format being created in partnership with Lenovo and LG. And the company reports that its Red Originals are proving successful (although it didn’t provide subscriber stats) and expanding to new markets. Continue reading YouTube Debuts New Features, Plans More Original Content

YouTube Plans to Launch Internet TV Service for $35 a Month

YouTube announced yesterday that it plans to launch a new subscription Internet TV service in the next few months. As the latest entry in the growing collection of skinny bundle offerings that target cord cutters and cord nevers, YouTube TV will offer more than 40 broadcast and cable television channels for $35 per month. Google’s YouTube is hoping the timing may be right for such a service; there are an estimated 10 million homes that currently subscribe to a broadband service, but not television. Continue reading YouTube Plans to Launch Internet TV Service for $35 a Month

At 1 Billion Video Hours Daily, YouTube May Topple TV Views

Worldwide, people are watching more than 1 billion hours a day of YouTube videos, a number that threatens to topple the primacy of U.S. television viewing. That represents a 10-fold increase in YouTube viewership since 2012, said to be pegged, in part, to Google’s use of artificial intelligence to recommend videos. These personalized video line-ups keep people watching, and YouTube’s exponential growth of content — 400 hours of video uploaded each minute — means there’s always something new to watch. Continue reading At 1 Billion Video Hours Daily, YouTube May Topple TV Views

YouTube to Promote Links Between User Videos and Retailers

YouTube is debuting shopping ads that expand the ability to link to retailer’s websites from user-generated videos. The Google-owned company has already let advertisers link from their YouTube videos to their own websites. But now, anyone who shoots a YouTube video can opt in to a program that will create links to retailer websites for products highlighted in videos. The new feature is a response to the growing trend of user-generated product reviews and tutorials, and also adds shopping to the video-centric site. Continue reading YouTube to Promote Links Between User Videos and Retailers

Why Action Sports Dominate Mobile Viewing Time of Millennials

The National Football League is starting its own YouTube channel and Major League Baseball, which began streaming games online 13 years ago, bought the rights to manage the National Hockey League’s Web operations. But action sports — including surfing, skateboarding and snowboarding — rule millennials’ viewing time on their mobile phones. Although Americans are still watching less video on mobile phones than traditional TV, action sports on mobile channels is a parallel universe of sports viewing and is likely to remain so. Continue reading Why Action Sports Dominate Mobile Viewing Time of Millennials

YouTube Offers Incentives to Compete for Top Video Creators

At VidCon, YouTube chief executive Susan Wojcicki reached out to the video creator community with an array of enticements. That’s because, although YouTube may be the biggest player in user-generated content — including the properties that reach stratospheric views — the Google-owned company now has plenty of competition. Facebook, Periscope and Vine are just some of the platforms wooing video creators who have created successful properties, and YouTube unveiled efforts to keep these creators on its site. Continue reading YouTube Offers Incentives to Compete for Top Video Creators

YouTube CEO Discusses the Possibility of Video Subscriptions

During yesterday’s Code/Mobile conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki said that the online video platform is currently exploring options regarding new subscription services. While specifics were not offered, Wojcicki told Peter Kafka and Liz Gannes of Re/code during the onstage interview that an ad-free service was being considered. Consumers “will either choose ads, or pay a fee, which is an interesting model,” said Wojcicki. “We’re thinking about how to give users options.” Continue reading YouTube CEO Discusses the Possibility of Video Subscriptions

VidCon 2014: YouTube CEO Unveils New Tools for Creators

During her keynote at VidCon in Anaheim, YouTube CEO Susan Wojcicki announced new and upcoming tools designed for content creators. Wojcicki unveiled a creator tip jar, analytics app, fan-submitted subtitles, channel management tools and more. The new products are intended to engage a larger worldwide audience, help build successful businesses and manage creative work. She also noted that YouTube’s new ad campaign has helped more than double awareness of creators. Continue reading VidCon 2014: YouTube CEO Unveils New Tools for Creators