The argument over who owns customers is over. “The customer will own himself more than ever,” says Ipsos executive Jake Dorn. “Who will own the data/metadata and who will make it actual? That’ll have a huge impact on the experience we see in the future.” TiVo executive Evan Young agrees. “We see people rebelling,” he says. “They’re shifting their habits to the media that suits their need, dropping on and off [outlets].” ICM’s Jonathan Perelman adds, “the consumer doesn’t care where it is or how it’s been made.” Continue reading Hollywood & Media: No One Owns Customers, Metadata Rules

Americans look at their cell phones 8 billion times a day, says Deloitte & Touche’s Craig Wigginton, who moderated a panel on “Merging Content With New Technologies.” Wigginton recited a flurry of statistics that underline today’s extreme fragmentation, a reality that challenges all content companies: Millennials check their smartphones 74 times a day, and 87 percent of them use it while watching TV. Meanwhile, 42 percent of Americans now use streaming services and over 50 percent of millennials watch on a small screen. Continue reading CES: Merging Content with New Tech in a Fragmented World

The Advanced Television System Committee’s ATSC 3.0 standards for 4K are expected to be finalized this year, and CES attendees in Las Vegas can get an early look at 4K Ultra HD over broadcast television. LG and Samsung are sponsoring two local TV stations (independent KHMP and NBC-affiliated KSNV, respectively) playing 4K content on display at this week’s conference. This marks the first major public demonstration of the ATSC 3.0 transmission system, designed for improved broadcast signals of 4K Ultra HD TV, mobile TV and interactive content. Continue reading CES 2016: First Public Demo of ATSC 3.0 Standards for UHD

Wear comfortable shoes and drink plenty of water, reads the advice on the CES media advisory. Navigating the record 2.4 million square feet, the equivalent of 50 football fields, is an endurance event. Much like a marathon, CES is best managed with a plan and a pace. The first 36 hours of the conference are filled with media briefings and product announcements that will add important detail to the geographic layout. Today, ETCentric provides you with a general guide of where to find key exhibits. Continue reading CES 2016: Exhibits Spread Out Across 2.4 Million Square Feet

CES 2016 will be the largest in the organization’s 49-year history, says chief economist Shawn DuBravac. With 2.4 million square feet of exhibit space — equal to 50 football fields — the show is expected to welcome 150,000 attendees, including 45,000 international visitors from 150 countries. DuBravac reported that the name of CES producer the Consumer Electronics Association has changed to the Consumer Technology Association, to better reflect its current mix of members including Uber, Lyft, Snapchat and Airbnb. Continue reading CES to Break Records, Showcase Key Tech Trends for 2016

The global economy is getting back on track, says CTA senior director of market research Steve Koenig, but tech spending is down, with growth moderate or negative in key sectors including TV, smartphones, laptops and tablets. The strongest U.S. dollar in 13 years makes it “unfavorable to conversion of global currencies.” “GDP growth is moderate and uneven,” he said. “We see disparate fortunes between advanced markets and developing economies. And everyone is dealing with the slowdown in China. It’s a very, very mixed bag.” Continue reading Global CE Industry Impacted by Strong Dollar, China Slowdown

Vizio is expected to be the first television manufacturer to showcase Dolby Vision at CES 2016 in Las Vegas. Audio pioneer Dolby is branching into video; the first two Vizio Reference Series sets with Dolby Vision will be demonstrated at this week’s confab. Vizio, which recently announced its affordable D-Series 4K TVs starting at just $600, is stepping away from its traditional low-cost business model to offer Dolby Vision. This month, the company will debut a 65-inch model for $6,000, and the 120-inch version will initially run about $130,000. Continue reading Dolby Vision Promises ‘Astonishing’ Brightness, Contrast, Color

LG Electronics plans to unveil its new premium line of Super UHD 4K televisions at CES this week, including three series ranging from 49- to 86-inches. According to LG, the lineup features its “most advanced LCD/LED picture quality ever, with expanded color capabilities, advanced picture and sound-enhancing features including high dynamic range (HDR) and LG’s alluring Flat ULTRA Slim design.” The Super UHD models come with LG’s newest generation webOS Smart TV platform. The company will also unveil its first production-ready 98-inch 8K Super UHD model in Las Vegas. Continue reading LG Teases 4K Super UHD TV Lineup Plus 98-Inch 8K Model

The number of scripted television shows is growing with a total of 409 different shows this year available on broadcast, cable and online services. By comparison, there were 376 scripted shows in 2014. This was the third consecutive year that scripted TV has grown across all three platforms, according to FX Networks’ research department. Basic cable had the biggest gain, with 174 percent more scripted shows since 2009. Some executives debate whether scripted TV has grown too much.

Continue reading There Was a Record Number of Scripted TV Series in 2015

The prospects of 4K video have brightened. That’s because the HEVC Advance group that licenses the H.265/HEVC video format enabling 4K’s higher data rate to traverse through existing pipes just adjusted its royalty rates. Up until now, the group wanted steep rates, even from free outlets, and without a cap. With the new, revamped licensing scheme, HEVC Advance not only cuts rates in half but sets a yearly cap between $2.5 million to $40 million per year, depending on the service or device type. Continue reading Boon for 4K: HEVC Advance Lowers Video Licensing Rates

Having inked a multi-year licensing agreement, Alibaba and The Walt Disney Company will begin pre-sales of DisneyLife, an OTT system aimed to increase sales of movie-related toys and trips to Disneyland. The system’s device will be sold on Alibaba’s online shopping site Tmall starting December 28. Priced at $125, the Mickey Mouse-shaped device comes with a free one-year subscription and lets customers connect to Disney and Pixar movies, cartoon series, e-books, music and games, as well as plan a trip to the Shanghai and Hong Kong Disneyland theme parks.

Continue reading Disney Partners with Alibaba to Bring OTT Service to China

Brands are getting closer to the long-awaited “shoppable video” model that provides consumers with the ability to purchase items directly through their favorite TV show or online music video. Companies are developing interactive video technology that provides direct links to items within video content via a click or touch of the screen. Israeli startup Interlude, founded by musician Yoni Bloch, has raised $18.2 million so far. Cinematique, founded by CEO Randy Ross, has raised $5.4 million and has developed touchable video tech for numerous brand partners. Continue reading Startups Offer New Possibilities with Interactive Video Tech

Television companies have been telling their investors that the slow decline of pay-TV subscribers will continue at a gentle pace. But new studies show that cord cutting has accelerated, most likely driven by an increased number of digital video services. By 2019, almost 23 percent of U.S. households are expected to have cut the cord. Among the newest services is a Yahoo app that helps viewers find TV shows from a variety of digital services and launch the titles in the smartphone’s video apps. Continue reading Cord Cutting Gaining Steam as Digital Video Services Grow

The number of trailers for franchise blockbusters has skyrocketed, flooding YouTube, Facebook and other platforms. “Star Wars: The Force Awakens” counts 17 trailers, teasers and ads thus far. Today’s trailer looks much more like entertainment than an ad, linking to past franchise chapters, teasing out the identity of shadowy or hooded characters, and generally amping up anticipation and heated fan engagement before the film even opens. The nested teasers and trailers dole out details without giving away plot. Continue reading Movie Trailers Proliferate, Building Fervor, Fan Engagement

BuzzFeed, already a top Facebook video contributor with four different brands, launched another one in October: Top Knot, which focuses on beauty and fashion. The Top Knot Facebook page already has nearly 1 million fans and has logged almost 200 million views in two months, with a handful of clips generating up to 7 million views each. BuzzFeed and NBCU, which invested $200 million in the company, are looking into ways to collaborate, in addition to an announced plan to jointly cover the 2016 Summer Olympics. Continue reading BuzzFeed Introduces Yet Another Top Facebook Video Page