By
Rob ScottJune 30, 2015
In a deal valued at 1.3 billion euros (about $1.45 billion), Discovery Communications has paid for exclusive rights to broadcast four Olympic Games across most of Europe from 2018 to 2024. The rights include broadcast and pay TV, the Internet and mobile. The deal, announced by Discovery yesterday, marks the first time that a single media company has paid for exclusive rights to broadcast the Olympics across Europe. Discovery plans to make at least 200 hours of the Summer Olympics and 100 hours of the Winter Games available on free-to-air television. Continue reading Discovery Acquires European Rights to Four Olympic Games
By
Rob ScottJune 26, 2015
According to a recent study, the number of consumers in North America who are cutting the pay TV cord in favor of OTT streaming video services is growing. TiVo subsidiary Digitalsmiths reports that 8.2 percent of survey respondents were no longer paying TV subscriptions as of 2014, a 1.3 percent increase over the previous year. Interestingly, an impressive 45.2 percent indicated that they downsized their cable or satellite TV bundles during the same period in the wake of paying for services such as Netflix, Hulu or Amazon Instant Video (a trend referred to as “cord shaving”). Continue reading Research Points to Increase in Cord Cutting and Cord Shaving
By
Rob ScottJune 26, 2015
Verizon’s upcoming Internet TV service, expected to launch sometime this summer, may encourage brands to sponsor your binge watching. According to Verizon exec Marnie Walden — who described the new service as a “mobile-first video product” — the company plans to offer live and on-demand programming in addition to content from digital networks such as AwesomenessTV. Rather than passing the additional data costs for such a service to customers or programmers, Verizon is turning to advertisers. “Ad-sponsored data is part of the product offering,” said Walden. Continue reading Ad-Sponsored Data to Be Part of Verizon’s Internet TV Service
By
Rob ScottJune 26, 2015
The Huffington Post announced plans to expand its video capabilities with a new 24-hour online video network called HuffPost 24. The announcement arrived just days after Verizon closed its $4.4 billion acquisition of Huffington Post parent company AOL. The network’s range of programming will be made available via apps, the HuffPost website, OTT platforms and as VOD. HuffPost Films and HuffPost TV divisions will also be established to produce content for the new network and beyond. Video GM Nathan Brown is currently hiring as part of the the new initiatives. Continue reading HuffPost Announces Online Video Network, Film and TV Units
Microsoft used its E3 media event last week in Los Angeles to present its vision of the future of immersive entertainment with a “mixed reality” demonstration of the popular video game “Minecraft” seen through its HoloLens headset. The demonstration at the Shrine Auditorium exhibition hall lasted only a few minutes but its impact continues to resonate. Although Microsoft has provided few detailed plans, its early demos and comments made at E3 and other conferences suggest a future that is something more than a virtual or augmented reality. Continue reading Microsoft: Mixed Reality is Future of Immersive Entertainment
By
Rob ScottJune 25, 2015
Amazon announced that it is introducing limited support for high dynamic range content on its Amazon Instant Video service. The HDR support will initially launch for Amazon Prime members in the U.S. with the full original series “Mozart in the Jungle” and the pilot episode of the original “Red Oaks.” Netflix announced earlier that it also plans to support HDR video this year, starting with its original series “Marco Polo.” However, most consumers have yet to purchase televisions that support HDR, so it may take a while for the technology to gain mainstream adoption. Continue reading Amazon Prime Instant Video Intros HDR Support for New Series
By
Rob ScottJune 23, 2015
As part of its social media push for the upcoming series “Scream,” based on the popular horror film franchise, MTV has created an interactive online game. In a unique promotional campaign, “Choose Your Own Murder” invites participants to enter their own horror movie scenario and try to escape a killer. Users are given options as the story unfolds and brief time limits to quickly make decisions that steer the action. Once murdered, users then have the option of playing the game again or sharing via social media. The series is slated to debut June 30. Continue reading MTV Launches Interactive Online Game to Promote ‘Scream’
By
Rob ScottJune 22, 2015
Research firms Rentrak and ListenFirst Media are collaborating on a new data set designed to help advertisers identify TV shows that generate consistent viewing and high social engagement. While these programs may not always have the highest ratings, they may have some of the most impassioned fans and may be a better target for advertisers. The research combines Rentrak’s viewership data from set-top boxes with ListenFirst’s data collected from blogs, social media platforms and other sources. The companies presented the research at an Advertising Research Foundation event in New York. Continue reading Rentrak and ListenFirst Want to Measure TV Show Stickiness
Disney/ABC Television Group Executive VP of Global Operations and Chief Technology Officer Vince Roberts received the Bob Lambert Technology Leadership Award from the Entertainment Technology Center@USC on June 11. ETC’s Studio Technology Leaders Dinner, held at USC’s Town and Gown, brought together influential media, entertainment and technology executives from major studios and leading tech companies. The evening also featured a panel of top studio tech leaders discussing the most pressing trends, challenges and opportunities facing the entertainment industry. Continue reading ETC and the Entertainment Tech Industry Honor Vince Roberts
Verizon showed Rep Guidance, software that provides its FiOS sales and support representatives with individualized data designed to improve customer service and experience, at a recent NY Meetup event. According to a Verizon representative, “It’s about streamlining and simplifying the conversation, fostering a more intelligent, better-informed experience with customers rather than having a back and forth exchange and having the rep ask the customer questions that, frankly, they expect we should know anyway.” Continue reading New Verizon Software Delivers Customer Service Intelligence
By
Rob ScottJune 10, 2015
TiVo has confirmed that its new TiVo Online service will allow subscribers to stream DVR recordings in addition to live television programming via a Web browser interface. The site includes recommendations, an online guide, a search feature, and the ability to manage upcoming recordings and track favorites (including content available via streaming services such as Netflix and Hulu). The DVR maker is looking to address the evolving needs of viewers expecting to access TV on any screen by providing a tool that performs more like a modern streaming service. Continue reading TiVo Online Allows Users to Stream DVR Recordings, Live TV
The new Apple Music service, unveiled during yesterday’s WWDC in San Francisco, will be released for iOS the end of this month and will be coming to Android devices this fall. The service will allow subscribers to stream their favorite music, access curated playlists, and watch music videos and exclusive clips in HD for $9.99 per month. The company is also offering a $14.99 family plan for sharing Apple Music with up to five other people. Apple is adding a global radio station called Beats 1 that will be run by DJ and music producer Zane Lowe. Continue reading Apple Blends Streaming, Social, Radio for New Music Service
The Interactive Advertising Bureau conducted a survey across 24 countries regarding smartphone video viewing. According to “Mobile Video Usage: A Global Perspective,” mobile screens are increasingly being used to stream longer-form video. Findings indicate that 36 percent of consumers watch videos daily that are 5 minutes or longer. Full movies and TV shows are also viewed on mobile screens, especially in China. Respondents (including 50 percent in the U.S.) indicate that their video viewing on smartphones has increased year-over-year. Continue reading Study: More Streaming of Long-Form Video on Mobile Screens
PwC recently released its annual five-year forecast for entertainment and media, dropping the growth rate for ad spending on TV. Last year’s report projected a 5.5 percent annual increase in ad spending over the next five years. PwC has revised that figure to 4 percent through 2019, as original programming from streaming services such as Netflix and Amazon continues to compete with traditional television content. In the U.S., the number is even lower; ad spending on TV has been growing 3 percent annually on average. Continue reading Streaming Services Luring Viewers from Ad-Based Television
Dish Network is in discussions to merge with T-Mobile US, say people familiar with the matter. While financial specifics remain unresolved, the people indicate that the combined company would be led by Dish Chief Exec Charlie Ergen as chairman, and his T-Mobile counterpart John Legere as CEO. The deal would merge the second-largest satellite TV operator in the U.S. with the fourth-largest wireless carrier. Dish has a current market capitalization of $33 billion, slightly higher than T-Mobile’s $31 billion. Continue reading Merger Talks Between Dish and T-Mobile at the Formative Stage