Perplexity Expands Publisher Program Despite AI Controversy

Perplexity is expanding the publisher program associated with its AI-powered search engine. Added to the list of participants who will share ad revenue and access performance data are Adweek, LA Times, Mexico News Daily, The Independent, Germany’s Stern, the World Encyclopedia and about 10 other media brands. They join existing partners including Time, Fortune and Der Spiegel. Emphasizing its ongoing investment in publishers, Perplexity named Jessica Chan, formerly with LinkedIn and its content partner program, as head of publisher partnerships. News of Perplexity’s content deals appears to be generating mixed feelings in newsrooms. Continue reading Perplexity Expands Publisher Program Despite AI Controversy

Publishers Get Behind New Social App to Fund Good Causes

WeAre8 is a different kind of social media platform making its U.S. debut a year after launching in the United Kingdom, Australia and New Zealand. The socially conscious mobile app prohibits hate speech and pays its users to watch ads. Earned funds can be withdrawn or directed to causes like Save the Children, Feeding America and Water.org. The app prohibits tobacco, big oil and gambling interests from advertising. Backed by publishers including The Independent, Warner Bros. Discovery and LADbible Group, WeAre8 hopes to attract 80 million users in two years. Continue reading Publishers Get Behind New Social App to Fund Good Causes