Turning to Nostalgia: Will Netflix Bring Back the Movie Serial?

Netflix has reportedly been approached with a new proposal that could bring movie serials, popularized in the 1930s, back to theaters. The plan would also provide Netflix with content sooner after theatrical distribution. The proposal calls for movie studios to produce miniseries comprised of one- to two-hour episodes that would be released in theaters about every two months. A few weeks after their theater releases, the episodes would then become exclusively available on Netflix. Continue reading Turning to Nostalgia: Will Netflix Bring Back the Movie Serial?

Video Game Industry Booms as Other Media Industries Struggle

While some areas of entertainment media such as the movie and music businesses are struggling to find their footing in an evolving digital landscape, the video game industry is thriving. “Grand Theft Auto V” by Rockstar Games, for example, earned $800 million worldwide in its first 24 hours of availability. That’s the largest launch day any form of entertainment media has ever experienced. Challenges involved with pirating games contribute to the industry’s success. Continue reading Video Game Industry Booms as Other Media Industries Struggle

Target Ticket: Online Video Service with the Family in Mind

Target launched its online video store to the public yesterday, designed to provide parents with family-friendly options for their children. The Target Ticket online storefront goes beyond the standard age-based ratings of other electronic sell-through services by enabling parents to create subaccounts for their children based on various criteria. Target Ticket currently has 30,000 movies and TV shows (for viewers of all ages) available to purchase or rent, download or stream. Continue reading Target Ticket: Online Video Service with the Family in Mind

Fandango to Acquire Hollywood Movie Money in Quantum Deal

Online movie ticket service Fandango has entered an agreement to purchase Quantum Loyalty Solutions, a competitor that runs the popular Hollywood Movie Money gift certificate system. Studios often use Hollywood Movie Money to promote DVD and Blu-ray releases with tickets to theatrical releases. Fandango, which has been working on its own voucher system, generates revenue by processing online ticket sales and selling advertising on its site. Continue reading Fandango to Acquire Hollywood Movie Money in Quantum Deal

Live Nation and Ticketmaster Invite Resellers to New System

Live Nation Entertainment and its Ticketmaster subsidiary will now offer tickets to be sold by resellers via its new TM+ feature. In order for the new platform to succeed, Live Nation and Ticketmaster must convince resellers, rather than competitors, to use it. The two companies have been looking to boost their role in the $4 billion per year concert ticket reselling market, currently dominated by scalpers and brokers that buy tickets at face value, then resell them for a profit on sites such as eBay’s StubHub.com. Continue reading Live Nation and Ticketmaster Invite Resellers to New System

Pinterest: Hollywood Studios May Go Social to Market Films

While retailers continue to successfully use content sharing service Pinterest to help boost product sales, the strategy has drawn the attention of major Hollywood studios. Marketers are experimenting with ways that would help movie posters and promotional stills that are pinned to the site translate into ticket sales. Although transactions do note occur directly on Pinterest, clicking a pinned image can redirect users to other sites. Continue reading Pinterest: Hollywood Studios May Go Social to Market Films