Revenue reached an all-time high for Apple’s most recent quarter as iPhone sales experienced an uptick due in part to consumer excitement for the arrival of Apple Intelligence, the company’s heavily advertised set of AI tools. Total sales reached $94.9 billion for the quarter, up 6 percent year-over-year and exceeding the $94.5 billion that financial analysts had predicted. The company’s iPhone business reported sales of $46.2 billion, following disappointing consecutive quarters in the first half of the year. The AI boom resulted in strong quarters for other Big Tech leaders including Alphabet, Amazon, Meta Platforms and Microsoft. Continue reading Jump in iPhone Business Results in Record Quarter for Apple

Apple revealed its largest quarterly decline in iPhone sales since the July-September period in 2020 during the pandemic, placing additional pressure on the tech giant to step up its artificial intelligence efforts. Apple iPhone sales for January-March dropped 10 percent year-over-year, as its top product faced increased competition from Huawei in China, Apple’s third-largest market. Apple’s quarterly revenue decreased 4 percent from the same period last year to $90.8 billion, marking the fifth dip in the past six quarters for the company. Apple’s $23.64 billion profit for the quarter represents a 2 percent reduction from last year. Still, Apple shares rose in after-market trading. Continue reading Apple’s Revenue Is Impacted by Pressure from Chinese Rivals

Apple has reportedly sold about 200,000 Vision Pro units since its U.S. release February 2, the day before the tech giant’s quarterly earnings showed net sales increased by 2 percent to $119.58 billion for the three months that ended December 31. It was the company’s first quarterly revenue increase in a year, driving $33.92 billion in profit for the period, a 13 percent uptick year-over-year. Apple has yet to release official numbers for the Vision Pro, which it describes as “a revolutionary spatial computer that seamlessly blends digital content with the physical world.” Based on early estimates, sales of the $3,500 device are likely to be too small to significantly impact the next quarter. Continue reading Apple’s Vision Pro Ignites Worldwide Interest as Sales Inch Up

Apple has set a February 2 release date for the much-anticipated Vision Pro mixed reality headset, with preorders to begin January 19. The $3,500 device (plus $149 for prescription lenses) will be available to U.S. buyers at all Apple Store locations and through the Apple Store online. News of the company’s first new product since the Apple Watch in 2015 sent Apple shares up 7.74 percent by market close, even though the device is at this point (and price) aimed at enterprise customers. The headset has 256 GB of storage and runs on Apple’s new visionOS, the company’s first spatial operating system. Continue reading Apple Vision Pro Headset Available to U.S. Market February 2

Apple posted fiscal Q4 earnings of $89.5 billion, down one percent year-over-year. CEO Tim Cook put the quarter’s best facts forward: “a September quarter revenue record for iPhone and an all-time revenue record in Services,” and quarterly earnings per diluted share of $1.46, up 13 percent. While net income of just below $23 billion exceeded Wall Street expectations, Q4 capped a fiscal year in which Apple revenue fell 2.8 percent, impacted by a decline in iPhone sales in China. Following the report, shares fell 3 percent in extended trading based on the prospect that the company may not rebound to growth in the important holiday sales season. Continue reading Despite China Market, iPhone Sales Still Reach $43.8 Billion

During yesterday’s “Scary Fast” new product event, Apple unveiled its next generation of bespoke processors — the M3, M3 Pro and M3 Pro Max — and some new computers to go with them. Built to the 3-nanometer spec that supports artificial intelligence and advanced graphics, the M3 line has 2.5x the speed of 2020’s M1 series, per Apple, which says the core processing performance is as much as 50 percent faster. New MacBook Pro laptops in 14-inch and 16-inch versions will feature M3 Pro and M3 Pro Max chips. An M3 powered 24-inch iMac series is also debuting. Continue reading Apple’s New M3 Chips Make the MacBook, iMac ‘Scary Fast’

Apple experienced its third consecutive quarter of declining sales in Q2, with a 1.4 percent slip to revenue of $81.8 billion. But the Cupertino-based company managed to generate record performance in its Services division, up 8.2 percent to $21.21 billion. Sales of the company’s largest device segment, iPhones, underperformed estimates with $39.7 billion in sales, a 2.4 percent dip year-over-year. Overall, however, Apple slightly overperformed Wall Street expectations, which were forecast at $81.64 billion for the quarter ending in June. For Q2, Apple reported 1 billion paid subscriptions — including Apple Music, Apple TV+ and third-party apps. Continue reading Apple’s Sales Decline Tempered by Record for Services Arm

Apple is reportedly developing tools it could use to enter the artificial intelligence space, joining rivals such as Microsoft and Google, which have already released popular products. In Cupertino, the company is said to have built a framework for large language models, which power AI-based chatbot offerings similar to Google’s Bard and OpenAI’s ChatGPT. Called Ajax, the platform is the basis for what is referred to inside the company as Apple GPT. Though Apple has built automation into its products for some time, it could now be preparing to make a direct play for the generative AI market. Continue reading Apple Chatbot ‘Ajax’ Could Be Next Major Player in AI Space

Apple’s $3,499 Vision Pro headset will begin shipping in early 2024, CEO Tim Cook announced Monday at WWDC, calling it a device for “spatial computing.” The company’s new visionOS operating system is described as a mashup of iOS, macOS and tvOS, designed for “an entirely new universe of apps for Vision Pro,” according to Apple. Unity was revealed as the principal development engine for Vision Pro content. The upcoming headset, powered by Apple’s high-end M2 chip, supports 4K resolution and features embedded audio pods. The company emphasized gaming and streaming services, in addition to productivity and communication. Continue reading WWDC: Apple Unveils Its ‘Vision Pro’ Mixed Reality Headset

Despite moving a significant portion of its chip work in-house, Apple is extending its chip-supply contract with Broadcom in a deal estimated to be worth more than $15 billion with plans to run through 2026. The chip manufacturer will provide Apple with components for wireless connectivity, including 5G radio-frequency. There had been speculation that Apple planned to phase out Broadcom. Some see the deal as Apple’s capitulation to political pressure to source more U.S. manufacturing. Broadcom’s 5G-capable manufacturing hubs are located in U.S. cities including Fort Collins, Colorado, where Broadcom has a major facility. Continue reading Apple’s 5G Broadcom Extension Valued More Than $15 Billion

Apple’s three-year streak of record-setting sales and profit came to an end with the company’s fiscal first quarter for 2023. The three-month period ending December 31, 2022 produced revenue of $117.2 billion, down 5 percent year-over-year. Apple said the results capped an earnings season “in which the world’s biggest technology companies mostly struggled to shake off a postpandemic hangover.” It was the Cupertino-based company’s first quarterly revenue decline in almost four years, attributable largely to supply chain disruptions in China causing a holiday sales season shortage of the high-end iPhone 14 Pro and 14 Pro Max. Continue reading Apple Hardware Sales Decline, Services Remain Bright Spot

Apple has reportedly registered the name xrOS in association with its upcoming extended reality eyewear, expected to be released in 2023. The xrOS moniker represents a switch from another operating system’s name, realityOS, that had been used internally with regard to the device. Whatever the new system is eventually called, the highly anticipated gear will be Apple’s first major debut in a new product category since the Apple Watch was introduced in 2015. Apple’s wearables division contributed more than $41 billion to the company’s bottom line in the last fiscal year, accounting for about 10 percent of its overall sales revenue. Continue reading Apple Registers xrOS, Likely to Power Mixed Reality Headset

TSMC has revised plans for its Arizona chip plant, reportedly the result of pressure from customers including Apple, Nvidia and AMD, who urged the Taiwanese company to reconsider its plan to output 5-nanometer processors that will be old news by the time the $12 billion plant opens in 2024. TSMC is expected to announce during a scheduled Tuesday visit by President Biden and Commerce Secretary Gina Raimondo that it will output advanced 4-nanometer chips when production commences and will add a second nearby plant to manufacture even more sophisticated 3-nanometer chips. Continue reading TSMC’s Advanced Chipmaking Plans Leak Before Biden Visit

French social media app BeReal, which has users post unfiltered daily selfies at random times and is now available in eight languages, took App of the Year honors from Apple’s 2022 App Store Awards, which recognized 16 global “apps and games that inspired users to engage more deeply with the world.” Fitness tracker Gentler Streak won in the Apple Watch category, with genealogy program MacFamilyTree 10 voted best Mac App of the Year, while Spanish-language app ViX took the TV App of the Year category. GoodNotes 5, which takes digital note-taking to the next level for Apple Pencil support, was named best in class for the iPad. Continue reading Apple Reveals the Best in Apps, Games, Music for This Year

Information continues to trickle out regarding Apple’s new reality altering headset, expected to hit the market next year, possibly as soon as April. Bloomberg reports it will be powered by a Mac-level M2 chip, with more than 10 cameras facing both outward and inward and “the highest-resolution displays ever featured in a mass-market headset,” although the price tag, forecast as between $2,000 and $3,000, doesn’t sound mainstream. The first version of realityOS the company has developed is codenamed Oak. Apple is also reportedly developing 3D content for the new platform. Continue reading Apple Said to Be Developing 3D Content for realityOS Headset