A Rebranded ‘Paramount+ with Showtime’ Will Roll Out Soon

Paramount Global will be fully integrating Paramount+ and Showtime across both streaming and linear platforms later this year, according to president and CEO Bob Bakish, who said both the premium streaming tier on Paramount+ and the Showtime linear cable network will be known as “Paramount+ with Showtime” in the U.S. Pricing was not disclosed. In September, the studio began offering Paramount+ bundled with Showtime for prices ranging from $11.99 to $14.99 for premium. Paramount+ with Showtime will include Showtime original content, while Showtime will also get some Paramount+ original fare. Bakish said details will be shared in upcoming weeks. Continue reading A Rebranded ‘Paramount+ with Showtime’ Will Roll Out Soon

Paramount+ Adds Showtime in Single App at Special Pricing

Paramount+ is now available with Showtime in a single app. Paramount+ subscribers can upgrade their package to include the premium cable channel’s content at discounted pricing through October 2. Paramount Global had been selling a Paramount+ and Showtime bundle for the past year, but the content had to be accessed through separate apps. The promotional pricing sees Paramount+ with Showtime available to U.S. subscribers at $7.99 per month with ads, the Essential Plan, representing a discount of 33 percent, and $12.99 per month ad-free under the Premium Plan, for 13 percent off from the regular bundle pricing. Continue reading Paramount+ Adds Showtime in Single App at Special Pricing

Paramount’s Pluto TV FAST Success a Streaming Case Study

As global streaming leader Netflix retools its business model to accommodate a less expensive, ad-supported subscription tier, the industry is turning its attention to FAST service (free ad-supported streaming television). It’s part of the process of accommodating linear television for the streaming age. Pluto TV, a division of Paramount Global, managed to hit the $1 billion revenue mark last year without any paying subscribers and tallied over 64 million monthly active users as of December 2021. Not too shabby for a service that was not taken very seriously when it launched on April Fool’s Day 2014. Continue reading Paramount’s Pluto TV FAST Success a Streaming Case Study

ViacomCBS Reports Rise in Revenue, Streaming Subscribers

In Q2 of this year, ViacomCBS — parent company of the CBS broadcast network, Showtime, Nickelodeon and the Paramount movie studio — saw revenue rise 8 percent to $6.6 billion and the addition of 6.5 million new streaming subscribers for a total of 42+ million. Net income was $1.04 billion or $1.56 per share, compared with $481 million or 78 cents per share year-over-year. Chief executive Bob Bakish said the company looks forward to scaling Paramount+ offerings, referring to a deal with Comcast to launch it on Sky in Europe. Continue reading ViacomCBS Reports Rise in Revenue, Streaming Subscribers

ViacomCBS Reportedly Developing a New Streaming Service

The newly integrated ViacomCBS is combining its assets to fuel a streaming service based on CBS All Access, say sources. Executives are reportedly considering an ad-supported service that will integrate Viacom’s Pluto TV, Nickelodeon, BET, MTV, Comedy Central and Paramount Pictures with CBS All Access. Also on the drawing board is an ad-free version and a premium version including Showtime. No name or price point have been set, although sources stated the basic services will probably be less than $10/month. Continue reading ViacomCBS Reportedly Developing a New Streaming Service

Vizio Adds WatchFree Service to SmartCast TVs via Pluto TV

On Wednesday, Vizio debuted WatchFree to its TV sets with its SmartCast operating system, adding more access to free, ad-supported TV programming. Pluto TV, an ad-supported streaming service, powers the service, which will offer 100 channels including NBC News/MSNBC, Fox Sports, MST3K and The Surf Channel, as well as movie channels. In the near future, “Ramsay’s Kitchen Nightmares” and “Unsolved Mysteries” will appear as pop-up channels. Vizio’s SmartCast operating system was first launched in 2016. Continue reading Vizio Adds WatchFree Service to SmartCast TVs via Pluto TV

Pluto TV Now Offers Free On-Demand Movies and TV Shows

In addition to its more than 100 TV-like linear channels, Pluto TV is now offering thousands of free movies and TV shows on demand via its streaming platform. Pluto TV is expanding its “ad-supported service with VOD as it positions itself as a kind of Spotify for premium video,” reports Variety. “It’s worth noting that Ken Parks, Pluto’s executive chairman, was Spotify’s first U.S. employee and led the music streamer’s negotiations with record labels.” The startup, which launched in 2014 and currently touts more than six million monthly viewers, may introduce a hybrid free/subscription model in the future. Continue reading Pluto TV Now Offers Free On-Demand Movies and TV Shows

Pluto TV Aggregates Digital Channels to Remix Traditional TV

Pluto TV chief executive Tom Ryan sees the company as a “remix” of traditional linear TV, a place where viewers don’t have to pick what they want to watch. The company just announced new content deals with NBC News, Reuters, Paramount, 120 Sports, CNET, Legendary Digital, and Corus Entertainment, but the majority of its content is YouTube or Vimeo videos that have been repackaged to resemble linear channels. New executive chair Ken Parks says the service plans to be an aggregator for digital subscription services. Continue reading Pluto TV Aggregates Digital Channels to Remix Traditional TV