Television networks are creating companion apps for their successful shows, social TV startups are developing chats and check-ins for second screen experiences, and others are pushing for new ideas to redesign today’s programming guide. But the second screen trend has thus far been based on the premise that the TV screen in the living room is the center of most consumers’ entertainment. Some are suggesting that this viewpoint is no longer accurate and, in fact, may not have been true in the past. Continue reading Second Screen Apps: Has TV Become the Second Screen?

BookVibe, created by startup Parakweet, analyzes the tweets of a user’s Twitter followers, and creates book recommendations based on mentioned books. The company uses artificial intelligence technologies to differentiate between a tweet with genuine regards to a book and a tweet that only mentions it. Parakweet is also developing tools for publishers and media companies for more advanced analysis on social media of books and movies. Continue reading BookVibe Makes Recommendations Based on Twitter Feeds

U.S. consumers are buying fewer smartphones and upgrading less often, a problem for device manufacturers and wireless carriers, such as Apple and AT&T respectively. The more advanced smartphones become, the less consumers feel the need to upgrade. Some consumers see the pace of innovation slowing, encouraging them to wait for breakthrough devices, and passing on the newest upgrades. Yet companies see a future in new services and technologies. Continue reading U.S. Consumers Upgrading Smartphones at Declining Rates

As consumers buy less personal computers and more tablets and mobile devices, China’s Lenovo has overtaken HP, becoming the largest seller of PCs. On Wednesday, research firms Gartner and IDC estimated that worldwide PC shipments have fallen 11 percent in Q2 2013. The two firms say that sales have decreased for the past five quarters, the industry’s longest decline. But they have hope that new PC hardware will provide some recovery. Continue reading Lenovo Becomes the Top PC Seller as Industry Sales Decline

A recent marketing study by research firm Vision Critical questions whether companies are using social tools such as Twitter, Facebook and Pinterest to effectively connect with customers. The study suggests that companies may not be fully utilizing the Big Data available to them. Vision Critical suggests that different social media platforms should be approached in different ways, based on the purchasing behavior of consumers and how social media influences their decisions. Continue reading Retailers Need Social Media Strategies to Drive Engagement

Lesser known musicians and indie bands can find an audience today with the help of online services such as Pandora, Spotify and iTunes, while leveraging the marketing power of social networks including Twitter and Facebook. Yet this disruption to music distribution and promotion does not hold true of live performances. Big name music acts continue to dominate while niche, indie acts receive a very small share of concert revenue. Continue reading Disparity Between Indie Music and Superstar Concert Revenue

According to a new Gallup poll, in which Americans were asked what they consider to be their main source of news about domestic and global events, 55 percent indicated television is their primary resource, while 21 percent said they mainly use the Internet. Nine percent said newspapers or other print publications, followed by radio at 6 percent. This poll marks the first time Gallup has measured Americans’ media habits with this open-ended question. Continue reading Television Remains Primary News Source for Many Americans

Microsoft’s Xbox 360 is expected to surpass Nintendo Wii’s accumulated lead in U.S. sales by the end of 2013. This projection is based on consistently increasing Xbox 360 sales over the past three years. Although the Wii is the best selling console worldwide, especially in Japan, the previous holiday season was marked by the rise of Xbox 360. Over the last year, the Xbox 360 has outsold the Wii in the U.S. by an average of more than 275,000 units per month. Continue reading Xbox 360 to Surpass Wii in Total U.S. Sales by End of 2013

Twitter is quickly becoming a normal part of the television experience, in that it is changing how people watch TV. Twitter is allowing audiences to interact with scripted and reality TV shows directly, as well as provide real-time commentary. Viewers of hit shows, such as HBO’s “Game of Thrones,” are looking to Twitter as a popular place for viewer commentary. As television is increasingly shared on Twitter, new business and viewing opportunities arise. Continue reading Twitter Changing How We Watch and Interact with TV Shows

Barnes & Noble announced this week that it will stop producing its own color tablet e-reader, the Nook, in favor of third party, co-branded devices. The company’s decision may reflect a trend in the decline of dedicated e-readers competing with the growing popularity of tablet devices. Consumers are looking to tablets, which have more features and apps available, including e-reader capability, compared to standalone e-readers. Continue reading In the Wake of Heavy Losses, Future of Nook is Uncertain

Social TV startup SimulTV launched a video viewing app last month for tablets and the Web. According to a soon-to-be-released study from the startup, online video engagement is on the rise. The top 200 YouTube channels, very few of which come from major brands or media entities, have thus far published nearly 187,000 videos that have generated 144 billion views, 520 million comments and a billion “likes.” Leading areas include gaming, entertainment and comedy. Continue reading Online Video Trends: Tips for Increasing Viewer Engagement

The combined shipments of PCs, tablets and mobile phones are projected to reach 2.35 billion worldwide this year. The new Gartner numbers mark a 5.9 percent increase from 2012. Sales of tablets, smartphones and ultramobiles are on the rise, while traditional desktop and notebook PCs are expected to decline by 10.6 percent. Anytime-anywhere computing is driving consumer behavior. Additionally, the growing acceptance of bring your own device will lead to an emphasis on designing for consumers inside the enterprise. Continue reading Tablet Shipments Increase as Traditional PC Sales Decline

According to a new GfK study released last week, 19.3 percent of U.S. television households access their TV from free over-the-air (OTA) broadcasts. This represents 22.4 million households (59.7 million consumers) who currently get their TV exclusively via broadcast-only reception. New data from GfK’s Media and Entertainment team suggests that 60 percent cited cutting costs, while far fewer mentioned that cord-cutting was the result of increased online viewing options. Continue reading Study Shows Increase in Cord-Cutting and OTA Households

A new report published by IHS researcher Screen Digest indicates that the conversion of theaters worldwide to digital projection is “approaching the end game,” with 90 percent of global screens expected to be digital by the end of 2013. By the close of 2012, 68.7 percent of all screens had been converted, with North America at 84 percent. The news comes one day before this week’s four-day CineEurope exhibitor conference in Barcelona, Spain. Continue reading Digital Cinema Conversion to Reach 90 Percent This Year

According to the American Time Use Survey released by the Labor Department yesterday, Americans spent less time at work in 2012 and spent more time involved with leisure activities such as watching television. The survey suggests that the country’s sluggish recovery continues to impact workers. While time devoted to volunteering dropped, time spent on leisure and sleeping increased. Americans watched TV for two hours and 50 minutes per day, a second consecutive annual increase. Continue reading In a Struggling Economy, Americans Watch More Television