By
Debra KaufmanNovember 20, 2018
Last month, YouTube began showing free, ad-supported Hollywood movies including “The Terminator” and “Legally Blonde,” an offering it began to promote in the site’s movie section. Although users have been able to purchase prime-time TV shows and feature films there, this is the first time YouTube has offered a free, ad-supported option. YouTube director of product management Rohit Dhawan would not disclose the terms of the agreement with studios, but noted the movies represent an opportunity for users and advertisers. Continue reading With Free Hollywood Films, YouTube Evolves into TV Network
By
ETCentricJune 22, 2017
Time Warner’s CNN plans to spend $40 million over two years to turn its in-house social video startup Great Big Story into a 24-hour streaming channel. The cable news pioneer “launched Great Big Story in 2015 to make short videos about offbeat places and people,” explains Bloomberg. “The goal was to distribute videos on social media to reach millennials who don’t watch CNN on television.” By next summer, Great Big Story will transform to a 24-hour schedule, “including live programming or feature-length films,” streaming via web TV services such as Sling TV or DirecTV Now. According to CNN exec Andrew Morse, the online feed could one day become its own subscription service or TV network. Continue reading CNN to Transform Great Big Story Into a Streaming Channel
By
Rob ScottJuly 31, 2014
Amazon plans to beef up its investments in original, Web-only, video programming. The company’s CFO Tom Szkutak explained that Amazon is slated to spend about $100 million on “many new pilots” during Q3 2014. Amazon’s Prime Instant Video has been trying to keep up with Netflix, but has yet to reach the success of hits such as “House of Cards” and “Orange Is the New Black.” However, $100 million was the amount Netflix gambled on the first two seasons of “House of Cards” alone. Continue reading Amazon Plans to Make Major Investment in Original Programs