Marketing executives across all industries are woefully ignorant how to handle mobile platforms, according to a recent Adobe report on Digital Distress. Only 9 percent of marketers are confident they’re doing digital marketing properly and 83 percent haven’t been formally trained in any capacity on mobile marketing. Michael Becker, market development & strategic advisor for Somo Ltd., intends to chip away at that ignorance. Continue reading Entertainment Media: Marketing Strategies for Mobile Platforms

The Consumer Electronics Association (CEA) announced Tuesday that CE revenues for 2014 are projected to reach a new record of $208 billion in the U.S., an increase of 2.4 percent over 2013. According to the latest “Consumer Electronics Sales and Forecast” report, smartphones are expected to continue leading the charge shipping 152 million units, up from 138 million in 2013. The report, published twice a year, also predicts increased sales of UHD displays and tablet PCs. Continue reading CEA Projects Record Year in Consumer Electronics Spending

Good news for the home entertainment industry. The 2013 figures are in and the Digital Entertainment Group has announced a second annual year of growth for electronic sell-through and video-on-demand. EST (now referred to as Digital HD) was up 50 percent for the year, topping $1 billion for the first time. VOD rose 5 percent over 2012 to $2.1 billion. Spending on digital copies of television and movie titles was up 1 percent to $18.2 billion in total revenue. Continue reading DEG Announces VOD and Digital HD Spending Growth in 2013

At CES this week, Sony announced a new streaming cloud TV service that will include both live TV and recorded programs from streaming services like Netflix. CEO Kaz Hirai insists the yet-to-be-named cloud TV won’t compete with cable, but will enable and make watching live TV and streaming content on different devices easier. It’s no small feat considering Intel recently scrapped a similar effort. Sony’s service will be tested in the U.S. later in 2014. Continue reading Sony’s Cloud TV Service Not Intended to Compete with Cable

Sony announced at CES this week details on its cloud gaming service, which will be coming this summer. Along with the cloud TV service it will also be offering up, Sony intends to connect all its devices and technology to allow them to be more portable, interchangeable and social. Its newest video game console PS4 is selling strong, but its move toward cloud-based services may mean dedicated consoles will one day no longer be necessary. Continue reading Will Sony’s Cloud-Based Gaming Have an Impact on Consoles?

Sharp, which became the first to bring IGZO display technology to the mass market in 2013, is showcasing a number of eye-popping display prototypes that may find their way into devices in the next 12 months. Among them, a MEMS display and “narrow border” screens that will further slim down phones, notebooks and tablets. For example, the Ultra High Resolution “Quad Full HD,” or QFHD LCD screen, offers a 15.6-inch 3840×2160 pixel display, four times that of normal HD. Continue reading Sharp Takes Display Technology to New Levels with Prototypes

Industry leaders speaking at two CES panels this week addressed new directions in entertainment media. During the panel “What are the Entertainment Trends at CES 2014?”, wearables were discussed, smartwatches in particular, and what it will take to spark consumer adoption. During “The State of the New TV Business: What Comes Next?” panel, speakers examined how networks are tackling distribution and monetization of content in an era of streaming media. Continue reading CES Panelists Discuss Entertainment Trends and Future of TV

In a world of multiple platforms, anyone starting a studio today needs to think beyond the 100+ year old model. “A key part of these [traditional] studios is that they are very siloed,” explained Evan Bregman of digital studio Electus. “Consumers want to consume wherever and whenever, so whether you’re a distributor or a content creator, you have to understand the nuances of the platforms. It’s not a TV show or a Web show… it’s a business.” Continue reading Lines Blur Between Traditional and New Media Across Platforms

Cisco’s Videoscape TV platform has been selected by NBC Olympics, a division of the NBC Sports Group, to provide multi-screen delivery services for the streaming of live and cloud-enabled on-demand content for the 2014 Olympic Winter Games in Sochi, Russia, February 6-23. Videoscape will support transcoding and content management using Cisco hardware and cloud-based software solutions. This marks the eighth time NBC has collaborated with Cisco on Olympics coverage. Continue reading NBC Joins Forces with Cisco for Winter Olympics Streaming

TV commerce firm Delivery Agent will team with H&M to boost sales via the retailer’s upcoming Super Bowl commercial. H&M’s 30-second spot will feature the spring collection of David Beckham Bodywear. Delivery Agent’s tech will allow viewers to purchase products in the commercial through a special app. However, only a fraction of viewers will actually be able to use it, since the purchasing app only works with 2012 and 2013 Samsung Smart TVs connected to the Internet.  Continue reading ShopTV App: Beckham Bodywear to Sell During Super Bowl Spot

Innovid, a Sequoia-backed video ad company, announced that it is working with Cisco to bring advertisements to smartphones and tablets based on TV shows that viewers are watching during a specific moment. Cisco is able to do this by working with cable companies to analyze a TV show’s content, and pull keywords from that content, and show ads in the providers’ apps that are relevant to those keywords. While no cable partnerships have been announced, the companies are showing the tech at CES. Continue reading Innovid and Cisco Team Up to Deliver Ads to Second Screens

Thought leaders are looking beyond smartphones in anticipation of smart cities and smart nations. The Internet of Things — or what Cisco Chairman and CEO John Chambers refers to as the Internet of Everything (IoE) — presents a $19 trillion revenue opportunity. “Think of the change the Internet brought into our lives, and imagine that 5- to 10-fold over the next decade,” Chambers shared in a Tuesday keynote address at the Venetian during CES. Continue reading Cisco CEO John Chambers Heralds Trillion Dollar IoE Boom

Smart TVs and appliances, 4K displays, cars with built-in mobile technology and wearable devices are all the rage at this year’s CES, and technology-loving consumers are lining up, wallets in hand, to make big purchases. But what’s most likely to capture the attention of millennials isn’t a 105-inch TV or a refrigerator that can send text messages, but wearable devices that are affordable, stylish and truly convenient alternatives or aides to the smartphones and other devices we already own. Continue reading CES 2014: What Millennials Will Be Talking About and Buying

Online movie ticketing destination Fandango announced that its service will be embedded on Samsung Internet-connected TVs and directly available via the Samsung Smart Hub. NBCUniversal-owned Fandango has been accessible on smart TVs, but has required a download. The Samsung deal will make Fandango directly available. Although Fandango is known primarily as a ticketing service, it will essentially power the Trailers section of the Smart Hub’s Movies & TV section. Continue reading Fandango to Offer Trailers, Ticketing via Samsung Smart TVs

With all the buzz surrounding new Ultra HD televisions hitting the market this year, the question remains regarding the availability of 4K content. Video streaming services are getting ready to answer the call. Amazon announced a partnership with Samsung that will make 4K content available from Amazon’s Instant Video service and its partner studios. And in a surprise visit to the Sony CES press conference, Netflix CEO Reed Hastings said his company will bring 4K content to Sony’s Bravia TVs this year. Continue reading Looking for 4K Content? Check Out Amazon, Netflix and M-GO