Facebook is testing new mobile video features for its Android app, including subscription-based video channels and a dedicated video tab that incorporates video search, which would provide brands with the opportunity to target ads based on keywords. Enhancing the mobile viewing experience is the next step toward making the social platform more video-centric and ramping up competition with YouTube. However, Facebook needs to convince its users to watch video mixed with other content and, especially for advertisers, show successful video completion rates. Continue reading Facebook Takes Aim at YouTube with Mobile Video Features

Twitter announced lackluster Q2 earnings, with $602 million in revenue for a net loss of $107 million. While the company improved over Q2 2015, when it lost $136.6 million, and monthly active users increased from 310 million to 313 million, its numbers fell short of Wall Street expectations and the company’s stock dropped more than 10 percent in after-hours trading. Despite new deals for live-streaming sports in the near future, the platform is not keeping up with the growth of social rivals such as Facebook, WhatsApp, Messenger, Snapchat and LinkedIn. Continue reading Twitter Struggles with Worst Quarterly Revenue Growth Ever

Twitter is looking to strengthen its status as a social destination for sports fans by striking deals with Major League Baseball and the National Hockey League to host live video of games for users who are in out-of-market regions. The move follows a similar agreement with the National Football League that will bring “Thursday Night Football” to Twitter this fall, a partnership with the National Basketball Association to live-stream original programming (but not games), and deals with Pac-12 Networks and Campus Insiders to stream college sports during the 2016-2017 season. Continue reading Twitter Continues its Push to Become Live-Streaming Service

YouTube, Twitter and Facebook already announced video plans for the Republican and Democratic National Conventions. Now Facebook has unveiled an additional partnership. “ABC News plans to deliver around-the-clock live coverage on Facebook” for both conventions, reports Variety. “Throughout each day and between the speeches in primetime, ABC News’ curated Facebook feed will provide live video of on-the-scene interviews, protests and other breaking news,” while “Facebook will provide ABC News with exclusive, real-time data during major speeches that it will use across TV and digital platforms.” Continue reading ABC News to Provide Live Convention Coverage via Facebook

Netflix has debuted Flixtape, a standalone website that allows users to make playlists of their favorite movies and TV shows. The lists can be created on the basis of genre (comedy, drama, documentary) or any kind of theme. According to Netflix, these lists can either be shared, via text message, email or social networks including Facebook and Twitter, with family and friends, or simply created for the user’s own reference. The list, however, is limited to a total of six titles. Continue reading Netflix’s New Flixtape Site Lets Users Create, Share ‘Mixtapes’

Earlier this week, we reported that Twitter is partnering with CBS News to live-stream video content from the Democratic and Republican National Conventions. Now YouTube and Facebook have announced they also plan to offer live video. Google’s YouTube will serve as the official streamer for both parties’ conventions (as it did in 2012), which this time will include 360-degree video with an option for VR viewing. Facebook plans to set up media lounges at both conventions and has invited 22 media organizations to broadcast from their spaces. Continue reading YouTube, Facebook to Stream Video from Political Conventions

Zendesk is introducing Automatic Answers, a service that answers a business’s emails from customers, without human intervention. But it’s far more sophisticated than today’s well-known auto-responders, having been built on a machine-learning platform that in-house data scientists and engineers have been developing for some time. The platform is also used for another Zendesk service, Satisfaction Prediction, which helps determine the customer experience. Automatic Answers will be rolled out later in the year. Continue reading Zendesk Customer Service Product Built on Machine Learning

The second season of the series “Mr. Robot” debuts this evening. But three days earlier, fans of the USA Network series who tuned into Facebook Live to watch a Q&A with the cast of the series, moderated by comedian Keegan-Michael Key, got a surprise showing. In a twist that emulates the show’s themes, fsociety, the show’s hacker organization, broke into the live Q&A to deliver a rant about the interview, followed by a sneak preview of the debut episode of Season 2. Then the full episode disappeared. Continue reading USA Gets Creative with Social Marketing of ‘Mr. Robot’ Return

Twitter announced that it is partnering with CBS News to live-stream the upcoming Democratic and Republican National Conventions. In the company’s latest step toward ramping up its live news and entertainment broadcasting, Twitter will make convention videos available on its desktop and mobile apps via a live feed from the CBSN digital streaming news service. The social platform will also provide a stream of related tweets for real-time commentary. Live events, including the Academy Awards and Grammys, have been popular for online conversations across Twitter. Continue reading Twitter Plans to Live-Stream Political Conventions This Month

With the goal of being a player in live-streaming sports, Twitter is now in conversations with the NBA, Major League Soccer and cable network Turner, say sources. The company already has the rights to stream some of the NFL’s Thursday Night Football games in the fall. And although Twitter couldn’t stream live Wimbledon matches (ESPN holds those rights), it has streamed pre- and post-game material as well as live interviews and analysis. New deals could resemble either of these arrangements. Continue reading Twitter in Talks with NBA, MLS and Turner for Live Streaming

Twitter is live-streaming tennis tournament Wimbledon, finally giving viewers the chance to see what live-streamed sports look like on the platform. The company earlier this year paid NFL $10 million for the rights to stream some Thursday Night Football games but, up until now, no one had any idea what that would actually look like. Beginning on Wednesday, Wimbledon’s official Twitter account began tweeting the live feed, with the video stream at the top of a “Live” page, with scrollable tweets listed below. Continue reading Twitter Tests Live-Streaming Sports with Wimbledon Coverage

“Today” show host Al Roker’s newly-formed Roker Media is teaming up with Brave Ventures to launch the “Live Fronts.” The NewFronts-style event, which will provide live-video companies with the chance to pitch to advertisers, will be held in New York City in October. Attendance will be open to “anyone in the business of live-streaming,” said Brave Ventures co-founder Jesse Rednis. Advertising Age describes the event “as a way to showcase the opportunities for marketers and content producers on platforms like Facebook Live, Periscope and YouNow, while at the same time hanging the open-for-business sign.” Continue reading Live Streaming Will Get its Own Upfronts in NYC This October

Microsoft released .NET Core 1.0, a software development platform for Windows, Linux and Mac OS X operating systems, marking the first time that the company has officially supported the two primary competitors to its own operating system. The source code was originally released in 2014, for testing. Linux vendor Red Hat will support it on its Red Hat Enterprise Linux OS. Because .NET Core is open source, developers will be able to configure it to their needs as well as use it for free to develop their own applications. Continue reading Microsoft Releases Code to Linux and Mac OS for First Time

Tumblr and YouTube just introduced their live-streaming offerings, joining Twitter’s Periscope and Facebook Live in that booming space. Another less known entrant is also waiting in the wings: Shanghai-based social network Musical.ly just went live in the iTunes app store with Live.ly, its spinoff live-streaming app. What makes it interesting is that Musical.ly built a global audience of 100 million (mostly teenagers) in less than a year, and its avid fan base has latched onto Live.ly. Continue reading Musical.ly a Dark Horse in Race for Live-Streaming Dominance

Avner Ronen, founder of consumer electronics startup Boxee, has rolled out Public, a messaging service that he calls “a third medium for broadcasting conversations.” Public, which raised $2 million at the end of 2015 and is available as an iPhone app and website, broadcasts group chats to an audience, complete with GIFs and emoji. A handful of active participants chat about a topic, which anyone can follow in real-time or read later. Chats can also be shared on Facebook, Twitter or Instagram or embedded in other websites. Continue reading App for Broadcasting Text Chats Rolls Out with ‘SummerBreak’