CBS Interactive’s GameSpot.com announced its plans yesterday for comprehensive coverage of next month’s E3 (Electronic Entertainment Expo). The coverage will feature more than 100 hours of original live and on-demand programming from the Los Angeles Convention Center in addition to on-air integration with CBS Television stations. This marks the first time GameSpot will produce pre-show programming for a television audience. Continue reading CBS and GameSpot to Offer Extensive E3 Coverage in June

Twitter has rolled out a new component to its #Music service for the Web that offers charts based on genre and artist popularity. The service is powered by the San Fancisco-based company We Are Hunted, which Twitter acquired in 2012. The charts provide compelling data that should be of interest to record labels and could potentially lead to artists engaging more directly with their fans on Twitter. Continue reading Twitter Introduces New Music Charts that Track Popularity

While retailers continue to successfully use content sharing service Pinterest to help boost product sales, the strategy has drawn the attention of major Hollywood studios. Marketers are experimenting with ways that would help movie posters and promotional stills that are pinned to the site translate into ticket sales. Although transactions do note occur directly on Pinterest, clicking a pinned image can redirect users to other sites. Continue reading Pinterest: Hollywood Studios May Go Social to Market Films

Google’s Internet-connected Glass device will soon feature seven new apps, which the company hopes will makes the glasses more functional. The Glassware apps, announced at the I/O developers conference yesterday, include Twitter, Facebook, Tumblr, reminder notes from Evernote, news alerts from CNN and fashion features from Elle. The seven additions join Path and The New York Times as the only apps currently available on Glass. Continue reading Glassware: Google Announces New Apps for Glass Device

Elevatr is a new mobile app from 23-year old CEO David Spiro and New York-based app development agency Fueled. The free iOS app is designed to help entrepreneurs keep track of their concepts and develop effective models, in hopes of turning innovative ideas into practical business plans. Elevatr is basically a note-taking app that makes a traditional business plan accessible for concept development on mobile devices. Continue reading Map Out Your Startup Business Plan with Elevatr Mobile App

ESPN plans to post sports-related highlight videos on Twitter in the coming year. Sports fans can expect clips from soccer matches leading up to the World Cup, college football and the X Games. The videos will be made available on Twitter’s site and mobile apps shortly after the live television broadcasts. The collaboration is part of a bigger movement by TV networks and the microblogger to discover new approaches to advertising revenue. Continue reading ESPN and Twitter Expand Collaboration with Video Clips

Video tech company Unruly Media has released Vine metrics to coincide with the celebration of the mobile video app’s first 100 days. According to the research, five Vine videos are shared on Twitter every second and branded Vines are now four times more likely to be shared by users than branded online videos. Weekends are by far the most popular time to share Vines. To compile its report, Unruly Media collected data from more than 10 million Vines over a one-month period. Continue reading Twitter: Branded Vines Shared More Than Branded Videos

Occasionally we like to share information that is not necessarily about breaking news related to new products, services or industry trends — but more about innovation and inspiration. This is one of those stories. Canadian astronaut Chris Hadfield recently made history when he performed a song co-written with Barenaked Ladies frontman Ed Robertson in the first Earth-to-Orbit musical performance. Now he’s released a music video of his version of David Bowie’s “Space Oddity” recorded from the International Space Station. Continue reading Making a Music Video from the International Space Station

Following three years of partner testing, Twitter has announced the general availability of its advertising services for U.S. businesses. Kevin Weil, Twitter’s senior director of product for revenue, made the announcement on stage yesterday during the TechCrunch Disrupt conference in New York City. The launch of Twitter Ad services could increase company revenue in preparation for an anticipated IPO. Continue reading Twitter Ads Service Now Available for All U.S. Businesses

Nielsen has scheduled a pilot program for its previously announced Digital Program Ratings, intended to measure online TV audiences. Broadcast and cable entities including ABC, AOL, A+E, CBS, Discovery, Fox, NBC and Univision are scheduled to participate in the ratings system testing May through July. The pilot program is the next step toward a broader commercial rollout, anticipated to launch later this year. Continue reading Pilot: Nielsen Digital Program Ratings to Measure Online TV

Tech evangelist Robert Scoble spent two weeks evaluating Google Glass, during which he delivered five speeches while wearing the device, passed through airports four times, and let hundreds of people try it out. He wrote that he had “barely taken it off since getting it other than to sleep.” Scoble offers high praise for the device’s potential, and suggests its adoption depends largely on the product’s eventual price. He says that if Larry Page can get it down to $200, he’ll have a “major hit” on his hands. Continue reading Scoble Praises Google Glass: Says Device is Life-Changing

In an effort to improve the user experience for our readers, we will be implementing a series of changes to the look and functionality of ETCentric over the coming weekend. We apologize in advance if this temporarily interrupts or affects our service. Thank you for your patience as we continue to improve our site and the experience we provide to our community. Continue reading ETCentric Readies Launch of New Homepage

The Chernin Group is producing an unscripted reality series that plans to skip television distribution in favor of a new social media model. The series will be distributed entirely via social platforms including Twitter, Instagram, YouTube and Tumblr. The concept is a bold experiment that hopes to target younger viewers on the devices and platforms that have replaced their traditional television viewing. Continue reading Reality Series to Play Out Entirely on Social Media Platforms

Google has joined a consortium of technology companies that plans to make online accounts more secure. The FIDO Alliance, which was founded in part by Lenovo and PayPal, launched a set of technology standards earlier in the year that could reduce reliance on passwords. The group hopes hardware can have more of a role in authenticating users, and has been working on different ideas such as security chips and voice recognition. Continue reading Google Joins FIDO Alliance: Hopes to Replace Passwords

Beverage giant Coca-Cola has unveiled its multi-year initiative called “The AHH Effect,” produced with ad agency partner Wieden+Kennedy. The campaign will leverage the trend of mobile becoming a first screen for younger demographics and eventually plans to include dozens of digital games and other “snackable” digital experiences. The initiative also marks the first all-digital campaign for the company and a new approach to marketing. Continue reading Coca-Cola Goes All Digital with Focus on Teens and Mobile