Amazon has joined the ranks of firms offering generative video tools, although its release is aimed only at advertisers, at least for now. Simply called Video Generator, it can turn a product image into a video that showcases the product and even demonstrates its features, “leveraging Amazon’s unique insights to vividly bring a product story to life.” At the company’s Accelerate 2024 conference Amazon also debuted Live Image, which lets brands create animated GIFs from stills, a customizable chatbot assistant for third-party sellers, and a new AI-powered recommendation engine based on customer interests. Continue reading Amazon’s Video Generator Turns Stills into Advertising Clips

Runway ML has introduced a new foundation model, Gen-3 Alpha, which the company says can generate high-quality, realistic scenes of up to 10 seconds long from text prompts, still images or a video sample. Offering a variety of camera movements, Gen-3 Alpha will initially roll out to Runway’s paid subscribers, but the company plans to add a free version in the future. Runway says Gen-3 Alpha is the first of a new series of models trained on the company’s new large-scale multimodal infrastructure, which offers improvements “in fidelity, consistency, and motion over Gen-2,” released last year. Continue reading Runway’s Gen-3 Alpha Creates AI Videos Up to 10-Seconds

Northern California startup Luma AI has released Dream Machine, a model that generates realistic videos from text prompts and images. Built on a scalable and multimodal transformer architecture and “trained directly on videos,” Dream Machine can create “action-packed scenes” that are physically accurate and consistent, says Luma, which has a free version of the model in public beta. Dream Machine is what Luma calls the first step toward “a universal imagination engine,” while others are calling it “powerful” and “slammed with traffic.” Though Luma has shared scant details, each posted sequence looks to be about 5 seconds long. Continue reading Luma AI Dream Machine Video Generator in Free Public Beta

China’s Kuaishou Technology has a video generator called Kling AI in public beta that is getting great word-of-mouth, with comments from “incredibly realistic” to “Sora killer,” a reference to OpenAI’s still in closed beta video generator. Kuaishou claims that using only text prompts, Kling can generate “AI videos that closely mimic the real world’s complex motion patterns and physical characteristics,” in sequences as long as two minutes at 30 fps and 1080p, while supporting various aspect ratios. Kuaishou is China’s second most popular short-form video app, after ByteDance’s Douyin, the Chinese version of TikTok. Continue reading ByteDance Rival Kuaishou Creates Kling AI Video Generator