Google’s Bard AI Is Getting Smarter About YouTube Content

Google’s Bard AI chatbot is getting smarter regarding video queries. Specifically, a new YouTube extension is now able to answer questions about the content of individual videos without requiring playback. “We’re expanding the YouTube extension to understand some video content so you can have a richer conversation with Bard about it,” Google wrote on Bard’s changelog. In September, Google released a YouTube extension that made it easier to find specific videos. This update allows Bard to operate more interactively, sharing detailed information as it relates to YouTube’s visual content. Continue reading Google’s Bard AI Is Getting Smarter About YouTube Content

Google’s AI-Powered Search Delivers Relevant, Visual Results

Google is adding images and video to its Search Generative Experience (SGE), an AI-powered context tool the company began testing in May that some are already calling “the future of Google Search.” Those who have signed up for Search Labs and enabled SGE will begin seeing more multimedia at the top of their search results. The idea is to help searchers “get up to speed on a new topic, uncover quick tips for your specific questions or discover products and things to consider — with article links to dig deeper,” Google explains of its latest AI improvements. Continue reading Google’s AI-Powered Search Delivers Relevant, Visual Results

Facebook Takes Aim at YouTube with Mobile Video Features

Facebook is testing new mobile video features for its Android app, including subscription-based video channels and a dedicated video tab that incorporates video search, which would provide brands with the opportunity to target ads based on keywords. Enhancing the mobile viewing experience is the next step toward making the social platform more video-centric and ramping up competition with YouTube. However, Facebook needs to convince its users to watch video mixed with other content and, especially for advertisers, show successful video completion rates. Continue reading Facebook Takes Aim at YouTube with Mobile Video Features

There is Untapped Potential in Enhanced Online Video Search

We are used to very sophisticated search for text, but when it comes to online video, search tools are quite primitive. Netflix allows users to search by titles, people and genres; Hulu powers search for titles and people; and HBO Now restricts search to titles. The potential for exquisitely granular search — and potential new revenue streams — can be found in each TV show or movie’s rich metadata. But how to unlock it, and how to structure search is still open to question and experimentation. Continue reading There is Untapped Potential in Enhanced Online Video Search

Google Plans Initiative to Build Products for Ages 12 and Under

Google has confirmed that it plans to develop kid-friendly versions of some of its more popular products next year. While Google has yet to release specific details about the initiative, many predict that Chrome and YouTube will be among those products redesigned for children 12 and younger. Google understands that kids are among those most active on the Internet, so it hopes to create Web-related products and services that are deemed appropriate for their use. Continue reading Google Plans Initiative to Build Products for Ages 12 and Under