By
ETCentricAugust 1, 2016
As part of a global initiative to introduce the potential of 360-degree news reporting, Samsung is providing 50 Reuters photojournalists in 25 countries with its Gear 360 cameras. According to Digital Trends, “The cameras and new content will fuel Focus 360 — Reuters’ new virtual reality and 360-degree video and photography worldwide news portal, which launches online and on Android August 2 and on iOS August 5.” Samsung Galaxy phone owners “will also be able to watch Focus 360 content on the Samsung Gear VR headset.” Continue reading Journalists to Use Samsung Gear 360 Cameras for VR News
By
Debra KaufmanJuly 29, 2016
T-Mobile’s Binge On service, which lets subscribers stream selected services without the content counting towards their data cap, just quadrupled its offerings with Fox Now, ABC, Apple Music, NatGeo TV and Disney Jr. among others. With these additions, the Binge On program hosts more than 100 content partners, including Netflix and YouTube. The program is catching on with users, whose streaming hours increased 50 percent between June and July. Video quality for Binge On programming is downgraded to 480p. Continue reading T-Mobile’s Binge On Expands Content with ABC, Apple, Fox
By
Debra KaufmanJuly 29, 2016
Facebook added 220 million monthly users in the past year, for a current total user base of 1.71 billion people. More than 90 percent of those users access Facebook via their mobile devices, where Facebook reaped 84 percent of its $6.2 billion in advertising revenue in the last quarter. The company saw 80 percent growth in Q2 from mobile ads, from an overall 59 percent growth rate in advertising. WhatsApp and Messenger, both of which have 1 billion users, are part of the company’s next move into video. Continue reading Facebook Touts Major Growth, Driven by Mobile Advertising
By
Debra KaufmanJuly 29, 2016
Facebook just put the blueprint and software for its 17-lens Surround 360 stereoscopic 3D camera on GitHub, fulfilling a promise the company made earlier to make the camera design, assembly instructions, control software and stitching software available for free. Facebook’s move is seen as an effort to enable more people to create 360-degree immersive videos. By open-sourcing the camera’s construction and operation, developers will be able to create products and speed up the development of the marketplace. Continue reading Facebook Open-Sources Designs for Surround 360 Camera
By
ETCentricJuly 29, 2016
Google’s quarterly profit rose 24 percent, while revenue increased 21 percent to $21.5 billion, thanks in large part to its advertising and push into mobile, according to The Wall Street Journal. Google is also experiencing success with its cloud services division. Parent company Alphabet reported 33 percent growth of its non-advertising business over the previous year, surpassing Wall Street expectations. “The strength of the quarter is about mobile,” said Google chief exec Sundar Pichai. “Our investment in mobile now underlines everything that we do today, from search and YouTube to Android and advertising.” Continue reading Google Reports Strong Quarter Based on Strength of Mobile
By
Rob ScottJuly 28, 2016
Chinese tech company LeEco (formerly LeTV), has paid $2 billion for California television seller Vizio, which presently controls about 20 percent of the U.S. market. The Beijing-based company is often referred to as the Netflix of China, although it sells hardware devices such as TVs, set-top boxes, smartphones and electric cars in addition to its streaming services. With the acquisition, LeEco can now bring its services to the U.S. “Our strategy is to integrate our platform — including software and services — with devices,” said LeEco exec Winston Cheng. Continue reading LeEco Acquires Vizio to Bring its Streaming Services to U.S.
By
ETCentricJuly 28, 2016
Apollo Global Management will acquire Bellevue, Washington-based Outerwall Inc., owner of Redbox movie rental kiosks and Coinstar coin counting machines, “for $52 a share, a transaction value of $1.6 billion when including debt,” reports The New York Times. “Investors applauded the move, sending the stock 11 percent higher in early trading Monday to a level just above the $52 buyout price.” Outerwall operates more than 40,000 rental kiosks in the U.S. and Puerto Rico, but has struggled to compete with cable VOD and streaming services. Redbox recently started testing its own streaming and download service. Continue reading Redbox Owner Agrees to Be Taken Private by Apollo Global
By
Debra KaufmanJuly 28, 2016
To lure millennials to watch the Rio Olympics, which run August 5 to 21, NBC is enlisting 24 Internet celebrities to build buzz. For the first time, NBC is using a portion of its marketing budget on digital influencers such as German DJ/comedian Flula Borg, who has 779,000+ YouTube fans, to appear in videos with U.S. Olympic athletes, including Michael Phelps, Missy Franklin, Maya Moore and Claressa Shields. The YouTube celebrities tapped for videos have 120 million followers on YouTube, Facebook, Twitter, Instagram and Vine. Continue reading NBC Inks Deals with Digital Celebrities to Promote Olympics
By
Rob ScottJuly 28, 2016
Facebook is testing new mobile video features for its Android app, including subscription-based video channels and a dedicated video tab that incorporates video search, which would provide brands with the opportunity to target ads based on keywords. Enhancing the mobile viewing experience is the next step toward making the social platform more video-centric and ramping up competition with YouTube. However, Facebook needs to convince its users to watch video mixed with other content and, especially for advertisers, show successful video completion rates. Continue reading Facebook Takes Aim at YouTube with Mobile Video Features
By
Debra KaufmanJuly 27, 2016
MIT’s Computer Science and Artificial Intelligence Lab (CSAIL), with Israel’s Weizmann Institute of Science, released the prototype of a 3D display technology, for use in movie theaters, that doesn’t require glasses. Other glasses-free 3D displays have been available, most notably with the Nintendo 3DS, but they are designed for use by a single user and only work when the content is viewed at a specific angle. A research paper on the technology, dubbed “Cinema 3D,” will be given at the SIGGRAPH conference this week. Continue reading MIT Prototypes Glasses-Free 3D for Motion Picture Theaters
By
Debra KaufmanJuly 27, 2016
Publishers have gravitated to sponsored content — stories, videos and podcasts that mimic journalistic content — to cope with rapidly changing online advertising. The Atlantic, Slate and The New York Times are among the publications that count sponsored content as a significant portion of their revenue. Companies such as Vice and BuzzFeed have created businesses centered on focused content. But the definition of sponsored content is shifting as viewers move from news sites towards Facebook and other social media platforms. Continue reading How Sponsored Content Transforms as It Moves to Facebook
By
Rob ScottJuly 27, 2016
Twitter announced lackluster Q2 earnings, with $602 million in revenue for a net loss of $107 million. While the company improved over Q2 2015, when it lost $136.6 million, and monthly active users increased from 310 million to 313 million, its numbers fell short of Wall Street expectations and the company’s stock dropped more than 10 percent in after-hours trading. Despite new deals for live-streaming sports in the near future, the platform is not keeping up with the growth of social rivals such as Facebook, WhatsApp, Messenger, Snapchat and LinkedIn. Continue reading Twitter Struggles with Worst Quarterly Revenue Growth Ever
By
Rob ScottJuly 26, 2016
Twitter is looking to strengthen its status as a social destination for sports fans by striking deals with Major League Baseball and the National Hockey League to host live video of games for users who are in out-of-market regions. The move follows a similar agreement with the National Football League that will bring “Thursday Night Football” to Twitter this fall, a partnership with the National Basketball Association to live-stream original programming (but not games), and deals with Pac-12 Networks and Campus Insiders to stream college sports during the 2016-2017 season. Continue reading Twitter Continues its Push to Become Live-Streaming Service
By
Rob ScottJuly 25, 2016
Verizon announced it would acquire Yahoo’s core operating business in a $4.83 billion cash deal expected to close in the first quarter of next year. Yahoo will join Verizon’s growing stable of digital properties, including AOL, which it purchased last May for $4.4 billion. The deal should help Verizon ramp up its mobile efforts and combine AOL’s ad tech with Yahoo’s online sites and services. AOL chief Tim Armstrong and Verizon exec Marni Walden spearheaded the deal. “This culminates a rigorous, thorough process over many months, and yields a great outcome for the company,” wrote Yahoo CEO Marissa Mayer in a letter to her employees. Continue reading The Wait Is Over: Verizon Will Acquire Yahoo for $4.83 Billion
By
Debra KaufmanJuly 25, 2016
Redbox has begun to test its new streaming service, Redbox Digital, on a trial basis. In preparation for the current tests, Redbox issued a Redbox Digital iPad app on the App Store, and updated its terms of service on its website. There, the company details common usage restrictions, including territories, for the digital services. Redbox has not yet gone public with the catalog or fee structure for Redbox Digital, but streaming rentals will likely cost more than the current fee of $1.50 for physical disc rentals. Continue reading Redbox Beta Tests its New Streaming Service Redbox Digital