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ETCentricSeptember 1, 2016
Apple fans now have more choice when it comes to storing their photos, videos and documents. One week before the company is expected to unveil its new iPhone, Apple is introducing a new top-tier option for iCloud, offering up to 2 terabytes of cloud storage for $20/month. The new “macOS Sierra is about to be released with iCloud Drive support built in, so it’s entirely possible that the new 2TB tier was released in anticipation of users wanting more than the previous 1TB option,” notes Digital Trends. In addition, the company is reportedly planning “to unveil a 256GB iPhone option, an amount of storage that might previously have been a little too much for those with 1TB limits, especially when all of a computer’s files are added into the mix.” Continue reading Apple Rolls Out 2TB iCloud Storage Tier Ahead of New iPhone
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ETCentricAugust 31, 2016
In an effort to lure content creators and better compete with social platforms such as Facebook and Snapchat, Twitter announced that it will share 70 percent of ad revenue with users that upload videos. “Those are much better margins than what a video creator can get on the world’s biggest video site, Google’s YouTube, which pays creators 55 percent of the video ad revenue,” reports Wired. Twitter has reportedly already applied the 70-30 revenue split with some big names, including the National Hockey League and Major League Baseball. However, Twitter is playing catch up; YouTube generates billions of daily video views, and Facebook algorithms have been emphasizing live video in the platform’s News Feed. Continue reading Twitter Now Shares Advertising Revenue with Video Creators
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Debra KaufmanAugust 30, 2016
At the Rio Olympics, Japanese broadcaster NHK conducted tests of 8K video, broadcasting footage from the games and a variety of other 8K content, including a J-pop concert by star Kyary Pamyu Pamyu. These tests were just the latest step in NHK’s methodical plan to unveil 8K video at the Tokyo Summer Olympics in 2020. To achieve this goal, Panasonic and Sony are partnering with NHK and others for an all-Japanese alliance to create the required technology. Producing 8K is no small feat, with a resolution four times that of 4K among its other features. Continue reading Panasonic, Sony Partner for 8K Broadcasts at Tokyo Olympics
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Debra KaufmanAugust 29, 2016
A new study from J.D. Power examined the levels of consumer satisfaction with streaming video services among subscribers to traditional cable or satellite services, cord shavers, cord cutters and cord nevers. The J.D. Power survey, conducted in June and July, relied on the responses of 4,000 customers. The cable and satellite industries will be heartened by the results: the happiest consumers are those that are using streaming services in addition to pay-television subscriptions. Continue reading Viewer Satisfaction with Streaming Video Varies, Says Report
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Debra KaufmanAugust 29, 2016
YouTube just upgraded its TV application to be easier to use on actual television sets, a response to the growing popularity of cord cutting, smart TVs and streaming media players. The company’s latest app will feature a redesigned look and has organized its categories to better reflect how people use YouTube on bigger screen devices in the living room. More specifically, consumers who watch YouTube videos on TV screens rather than mobile devices or desktops, tend to browse for content. Continue reading YouTube Rolls Out TV App Designed for Living Room Viewing
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Rob ScottAugust 26, 2016
NBCUniversal handed control of its Snapchat account to BuzzFeed during the Summer Olympics, giving nearly total editorial control of its Discover channel to 12 BuzzFeed video producers on location in Rio. The BuzzFeed team produced up to 20 pieces daily, with a focus on the athletes and local activities. The experiment of distributing content via social platforms and the media/messaging app resulted in a big win for NBCU, generating 2.2 billion views across the pop-up Discover channel and daily Live Stories, for a total of 230 million minutes of consumption. Continue reading NBCU Hands Snapchat Account to BuzzFeed and Earns Gold
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George GerbaAugust 26, 2016
Pinterest is acquiring Instapaper, the app that allows consumers to save content for later viewing. The deal provides San Francisco-based Pinterest with access to vital behavioral data and technology that could help it better target content and ramp up its capabilities to compete with Facebook as a next-generation, insular media portal. Instapaper is expected to remain a standalone app, and Pinterest will invest in its further development. The majority of Instapaper’s team, including CEO Brian Donohue and community manager Rodion Gusev, will relocate from New York to California. Continue reading Pinterest Buys Instapaper, Next Step in Becoming Media Portal
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Rob ScottAugust 25, 2016
New York-based Digital Media Rights is attempting to bridge the gap between cable networks and YouTube with the launch of its new Yuyu streaming service. Yuyu, which joins an increasingly crowded SVOD market, currently features more than 350 titles with an emphasis on content from independent publishers. The video aggregation company, which has more than 8,000 TV shows and movies under license and distribution deals with Hulu and Amazon Prime, plans to launch three more OTT services this year, adding to its portfolio that includes Asian Crush and Midnight Pulp. Continue reading SVOD Service Yuyu Offers Titles from Independent Publishers
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Debra KaufmanAugust 25, 2016
Google is readying Daydream VR, a store/software service, set to debut around the same time as new Android phones, VR headsets and controllers. Daydream will offer users apps from YouTube and HBO Now among others. Google is also investing in original content to help build the buzz for its platform, including 360-degree projects with YouTube stars such as the Dolan twins and Justine Ezarik, as well as projects from Hulu. The goal is to become the dominant way that consumers interact in VR. Continue reading Google Pursues Original VR Content Prior to Daydream Debut
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Debra KaufmanAugust 25, 2016
The new livestreaming app Alively, available for Apple mobile devices, is aimed at people who want to share live videos with a select group of people. Other livestreaming options include Twitter’s Periscope, Shanghai-based Musical.ly’s Live.ly, and Facebook Live. One of Alively’s founders — Vadim Lavrusik — was the former product manager of Facebook Live. He and co-founders Ray Lee and Vincent Tuscano are betting that many users don’t want to share their videos with their entire social media networks. Continue reading Alively Places Emphasis on ‘One-to-Few’ Livestreaming Video
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ETCentricAugust 24, 2016
STX Entertainment is making a move into virtual reality with its purchase of Surreal Inc., producer and distributor of immersive media content. “Under terms of the deal, Surreal will operate as a division of STX, led by co-founders Rick Rey and Andy Vick, who now will serve as co-presidents of VR and Immersive Entertainment under the new STX Surreal label,” reports Deadline. “Rey and Vick are among those at the forefront of VR, including live-action 360-degree video and interactive VR content.” STX president Sophie Watts will oversee the new division. STX recently became strategic equity partners with China’s Tencent Holdings Limited and Hong Kong telecom PCCW. Continue reading STX Entertainment Acquires Surreal, Launches New Division
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Debra KaufmanAugust 24, 2016
Constructed as a way for high school students to get to know their classmates, Facebook’s new Lifestage is a standalone iOS app, aimed at people 21 and under. The user answers a series of biographical questions by shooting video rather than writing text, and Lifestage turns the clips into a video profile that others can watch. Users, who can swipe to block and/or report sketchy visitors, do not need a Facebook account but instead select their high school to see video profiles of classmates. Continue reading Teens Create Shareable Video Bios with Facebook’s Lifestage
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Rob ScottAugust 23, 2016
Chinese online-video network PPTV paid about $24 million for the streaming rights to fantasy feature “Warcraft,” based on the popular videogame series by Blizzard Entertainment. The film has so far grossed more than $433 million worldwide and has been successful with Chinese audiences. It will begin streaming next month on PPTV as a result of the record high deal, in what could also mark a significant milestone in film distribution. “This could be one of the beginning steps in having China become a huge marketplace for streaming services,” said comScore senior media analyst Paul Dergarabedian. Continue reading Streaming ‘Warcraft’ in China Could Lead to New Marketplace
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ETCentricAugust 23, 2016
North Korea has launched its own Netflix-like streaming service called Manbang (“everywhere” or “every direction”), although the content and availability is limited. According to Digital Trends, Manbang offers “citizens in three cities, including the capital Pyongyang, access to five streamed channels alongside a selection of on-demand content.” The service’s set-top box also streams state-approved newspaper articles, documentaries about Kim Jong-un and the leadership, and English and Russian language lessons. The box enables “viewers to search for programs by typing in the title, or by browsing through categories, offering similar functionality to Netflix in the United States,” notes NK News. Continue reading Netflix-Style Video-On-Demand Service Debuts in North Korea
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Debra KaufmanAugust 23, 2016
GoPro has revealed some of the details of its upcoming Hero5 camera, including a short instructional video that shows the camera in greater detail. Design-wise, Hero5 looks similar to the Hero4 and GoPro’s previous cameras, with its rectangular shape and the lens and front-facing screen in the same corners. New for Hero5 is the fact that this is GoPro’s first camera to be connected to the cloud; a fully charged camera will automatically upload all the footage to the user’s GoPro account. Also new is voice control.
Continue reading GoPro Hero5 Features Cloud-Connectivity and Voice Control