IAB: Younger Viewers Prefer Internet Video Over Primetime TV

According to GfK research commissioned by the Interactive Advertising Bureau, digital video has surpassed primetime television in popularity among Internet viewers for the first time. IAB’s 2016 Original Digital Video Study found that adult respondents who view online video at least monthly indicated they were “most likely” to watch Internet video if given the option, followed by primetime broadcast or cable, and then local and national TV news, live televised sports and daytime TV (in that order). Meanwhile, Nielsen says 95 percent of time spent viewing video in Q4 2015 involved live or time-shifted TV. Continue reading IAB: Younger Viewers Prefer Internet Video Over Primetime TV

Web Video is the New TV, But MCNs are Fading for Ad Buyers

Streaming video services, including Hulu and Crackle, are now defining themselves as TV networks to capture some of the $63 billion TV advertising market, still much more lucrative than Web video’s $10 billion in annual sales. Rather than differentiate themselves from cable and network TV by emphasizing their millennial viewers, these streaming video companies are focusing on the ways they are similar to traditional media outlets, even changing their events from “NewFronts” to “Upfronts,” the moniker used by TV outlets. Meanwhile, ad buyers are losing interest in MCNs. Continue reading Web Video is the New TV, But MCNs are Fading for Ad Buyers

News Outlets Stream Pre-Recorded Video via Facebook Live

Facebook Live doesn’t have to be strictly live video. News outlet NowThis, which exists solely on social platforms, tried this out in late April by streaming a 38-minute selection of most popular viral videos — and received over 20,000 views and 500 comments. Streaming pre-recorded content is similar to how TV networks have operated for decades, by which previously taped programs are aired on a linear schedule. Facebook confirms it has no policy that video on Facebook Live actually has to be live, but doesn’t recommend streaming pre-recorded video. Continue reading News Outlets Stream Pre-Recorded Video via Facebook Live

Amazon Ramps Up its Google Rivalry with New Video Service

Amazon is taking on Google with the launch of its Video Direct ad-supported video service, which allows anyone to upload original or licensed video content, similar to the YouTube model. Amazon account holders will have the options of offering their content for free, to rent or own, via a subscription channel, or exclusively to Amazon Prime members. The move is another step in Amazon’s push into media as the company continues to invest in original programming and exclusive deals with the likes of HBO and Epix, while introducing a month-by-month subscription option to compete with Netflix. Continue reading Amazon Ramps Up its Google Rivalry with New Video Service

‘Ghostbusters’ VR Experience Coming to Times Square in July

The VOID (Vision of Infinite Dimensions), a virtual reality theme park in Utah, is launching a new VR experience in NYC’s Times Square in partnership with Sony Pictures, for the studio’s new “Ghostbusters” film. Opening up small-scale versions of its Utah park is part of the company’s business plan, along with creating its own content and immersive versions of films and video games. In Utah’s park, attendees wear a haptic suit that tracks their movements and a VR headset, powered by a supercomputer backpack that allows untethered walking. Continue reading ‘Ghostbusters’ VR Experience Coming to Times Square in July

Periscope Adds Drone Integration and Ability to Search Video

Twitter, which owns Periscope, is about to debut a way to search via title or topic through the app’s more than 100 years of live video, also offering a list of suggested topics to search. Having launched a year ago, Periscope has accumulated more than 200 million broadcasts — but no way to search them until now. The search function also gives users a list of live streams by people they follow, and allows users to follow videos from a given region. Also new are drone integration and an ability to save live streams. Continue reading Periscope Adds Drone Integration and Ability to Search Video

FCC Approves Charter’s Purchase of TWC and Bright House

The Federal Communications Commission has approved the proposed acquisitions of Time Warner Cable and Bright House Networks by Charter Communications. If California regulators also approve (a decision is expected by Thursday), the deals would result in the second-largest broadband provider and third-largest video provider in the U.S. The Time Warner Cable deal is valued at $56.7 billion, while the Bright House deal is valued at $10.4 billion. Thomas Rutledge, president and chief exec of Charter, said the deals would lead to increased competition, more access to affordable broadband and new jobs. Continue reading FCC Approves Charter’s Purchase of TWC and Bright House

Facebook’s Metrics Are Stellar, But Biometrics Spur Lawsuit

Facebook’s net income almost tripled to $1.5 billion and monthly active users hit a record 1.65 billion. But the metric that matters is that users spend an average of 50 minutes a day on Facebook, Instagram and Messenger platforms, up from 40 minutes in 2014. That’s the equivalent of one-sixteenth of most peoples’ waking time, and more time than on any other leisure activity than anything but TV and movies. Facebook, of course, would like people to spend even longer on its sites and that’s behind its latest improvements to News Feed. However, the company is also facing a lawsuit regarding its photo tagging feature and biometric data. Continue reading Facebook’s Metrics Are Stellar, But Biometrics Spur Lawsuit

YouTube to Launch its Paid Subscription TV Service in 2017

YouTube has long expressed interest in creating a live TV package, but now its plans for a paid subscription service have firmed up. With executives Christian Oestlien and Jonathan Zepp among those leading the charge, the company will launch Unplugged in 2017 and is now seeking content deals with major media companies, say those familiar with the plan. The new urgency in pursuing this long-held plan may be due to the fact that Dish Network and Sony have debuted online services, and Apple and Amazon plan to as well. Continue reading YouTube to Launch its Paid Subscription TV Service in 2017

Live Nation and Hulu Pursue Original Programs, VR Content

Live Nation Entertainment, the world’s largest concert promoter, entertains 70 million people who attend its live musical events annually, selling many of the tickets via Ticketmaster, which it owns. Now, the company is leveraging its access to headlining musicians to create videos and virtual reality content featuring them. It hired MTV vet Heather Parry to build the TV/film production studio and announced co-production plans with Hulu, Vice Media, and VR company NextVR. The end goal is to generate more advertising revenue. Continue reading Live Nation and Hulu Pursue Original Programs, VR Content

Philips Releases 43-Inch, 4K Ultra HD LCD Computer Monitor

Philips launched a new 43-inch, 16:9 computer monitor in the U.S. this week that features a 4K Ultra HD LCD display touting 3840 x 2160 resolution, 178-degree horizontal and vertical viewing angles, and a 5ms response time. Model BDM4350UC touts 10-bit color support (with color reproduction rated at 1.07 billion colors) and a dynamic contrast ratio of 50,000,000:1. The IPS monitor — which also features MultiView functionality, built-in 7-watt speakers, and a four-port USB 3.0 hub — is currently available on Amazon for $800. Continue reading Philips Releases 43-Inch, 4K Ultra HD LCD Computer Monitor

With Video Views Growing, BuzzFeed Inks NBCUniversal Deal

BuzzFeed has grown its monthly content views from 2.8 billion a year ago, to 7 billion today, the majority of which are video views. At the company’s Digital Content NewFronts presentation in New York, chief executive Jonah Peretti, who says BuzzFeed’s content is driven by a deep understanding of its audience, announced a new program with investor NBCUniversal to co-produce video content for brands. The partnership with NBCUniversal began last summer when the media titan invested $200 million in BuzzFeed. Continue reading With Video Views Growing, BuzzFeed Inks NBCUniversal Deal

Survey: Netflix Subscribers Envision the Service Replacing TV

Netflix continues to invest heavily in its original programming as the company competes with pay TV and rival streaming services. The company has also reduced its U.S. library as licensing costs climb, while adding to its international offerings in markets such as Canada and Great Britain. To get a sense of the brand’s perception in an evolving digital landscape, AllFlicks surveyed 3,000 visitors to its own site and Reddit to learn how the company is faring as compared to pay TV and other entertainment businesses. With this select group, 75.5 percent believe Netflix could replace traditional TV. Continue reading Survey: Netflix Subscribers Envision the Service Replacing TV

Hulu to Launch Pay TV Service, Joining Other Digital Players

Hulu is the latest platform to compete with traditional pay TV services. Separate from its current on-demand programming model, Hulu plans to launch a cable TV-style online service in Q1 2017, say those familiar with the company’s plans. Hulu co-owners 21st Century Fox and The Walt Disney Company are likely to strike agreements to license many of their channels. ABC, ESPN, Disney Channel, the Fox network, Fox News, FX and Fox national and regional sports channels are also anticipated to be part of the lineup. Continue reading Hulu to Launch Pay TV Service, Joining Other Digital Players

NBC and Snapchat Sign Landmark Deal for Summer Olympics

For the first time, a U.S. broadcast network is allowing distribution of Olympics highlights off its own platform. Snapchat just inked a deal with NBC to do exactly that for the 2016 Summer Games. The social media app will create a dedicated mobile channel. Content will come both from BuzzFeed, which will curate short clips and behind-the-scenes content to the Snapchat app’s Discover channel, and from Snapchat itself, which will create daily “live stories” from content from NBC, athletes and sports fans at the games. Continue reading NBC and Snapchat Sign Landmark Deal for Summer Olympics