Vizio Smart TV Tracks Users’ Viewing, Shares with Advertisers

In an October IPO filing, Vizio described its ability to provide “highly specific viewing behavior data on a massive scale with great accuracy.” This refers to Vizio’s Smart TVs ability to track the user’s viewing habits and share that information with advertisers, who use it to connect with that user’s devices. Vizio dubs this “Smart Interactivity” and it is turned on by default for the more than 10 million Smart TVs the company has sold. Users who do not want to be tracked in this fashion must opt-out. Continue reading Vizio Smart TV Tracks Users’ Viewing, Shares with Advertisers

China’s LeTV Brings VR Headset, Smart TV, More to the U.S.

Though LeTV is little known in the U.S., that’s about to change. The Chinese online video and consumer electronics behemoth, which posted an estimated $1.6 billion in revenue last year, is about to introduce U.S. consumers to its Android-based smartphone, a bike with an integrated GPS device, smart TVs with voice control, a 4K video streaming box and a VR headset. The company plans to initially focus on the 3 million Chinese speakers in the U.S. but has also inked a two-picture deal with “Lion King” director Rob Minkoff. Continue reading China’s LeTV Brings VR Headset, Smart TV, More to the U.S.

Flare MeTV: Cox to Roll Out New Streaming Content Service

In an attempt to attract and maintain the youth demographic, Cox Communications plans to debut Flare MeTV, featuring a variety of streaming offerings, by the end of 2015. Similar to Comcast’s “Watchable,” which debuted in September, and Verizon’s go90, Flare MeTV will aggregate online video content and may in the future carry some licensed traditional TV content. Flare MeTV will be introduced as free without ads, but may eventually become ad-supported or subscription-based. The app will initially only be available on the iPad.   Continue reading Flare MeTV: Cox to Roll Out New Streaming Content Service

New York Times Debuts VR App, VR Film on Refugee Children

The New York Times debuted its second, and most ambitious VR film, “The Displaced,” along with its NYT VR app, which can be viewed with Google Cardboard. Produced in partnership with VR studio Vrse, the 11-minute documentary, which focuses on the daily lives of three refugee children across the world, was directed by Ben Solomon and Imraan Ismail and shown at a premiere that included a panel discussion that included participation of Vrse chief executive Chris Milk, who characterizes virtual reality as “the last medium.” Continue reading New York Times Debuts VR App, VR Film on Refugee Children

YouTube Democratizes VR, Stays a Step Ahead of Competition

YouTube is introducing 360-degree VR videos as well as a virtual movie theater for all YouTube videos. Anyone with a Google Cardboard headset and the Android app can begin viewing the ten or so VR videos that YouTube produced; the iOS app is coming soon. YouTube’s VR features come just before The New York Times ships 1.3 million Google Cardboard sets and its own VR documentary, “The Displaced.” YouTube’s assertive move into VR is widely seen as a way to stay a step ahead of the competition, Facebook in particular. Continue reading YouTube Democratizes VR, Stays a Step Ahead of Competition

Report Shows YouTube Views Rise as Social TV Gains Traction

The third edition of the Social TV Index Report, from digital services company Ring Digital, reveals that YouTube is quickly increasing as a platform where “consumers vote, post, share or comment about something on TV.” The Social TV Index Report states that 37 percent of adults aged 18 to 24 have engaged in social TV, and 29 percent of the overall U.S. Internet population, up 5 percent from last year. Among those social TV users, 14.5 percent posted TV-related comments to YouTube, more than twice last year’s 6.3 percent. Continue reading Report Shows YouTube Views Rise as Social TV Gains Traction

Netflix Chief Exec Tells Conference: “There’s Not Enough TV”

At The New York Times’ DealBook conference, Netflix chief executive Reed Hastings pointed to a broad, sustained growth of consumer spending on entertainment as proof that there is not enough television content currently available. Great content, he said, will find viewers. The bar for quality is rising, he noted further, and said Netflix is maintaining its high standards by working with other production companies. As an example, he pointed to “Narcos,” which was produced with French company Gaumont. Continue reading Netflix Chief Exec Tells Conference: “There’s Not Enough TV”

Vice Media, Valued at $5 Billion, Keeps Growing, Inking Deals

Vice Media has generated more buzz, media partnerships and revenue than most new media companies. Traditional media companies following young male viewers fleeing TV find the coveted demographic at home at Vice, making it a particularly attractive target for investments, partnerships and, potentially, acquisition. One recent blip, however, is an accounting snafu: whereas Vice says company revenue will hit nearly $1 billion this year, others have said that number is much closer to $500 million. Continue reading Vice Media, Valued at $5 Billion, Keeps Growing, Inking Deals

Internet Service Providers Compete for OTT Video Dominance

Competition in the OTT video market has heated up over this last year, and will likely build over the coming year, say some experts. Currently in online video, the top five online video destinations account for 85 percent of the market share. High-trafficked video destinations include YouTube and Facebook and TV brands such as ESPN, CNN and Fox Sports. But the mid-to-long tail sites have almost no video — which is worth significantly more than display advertising — making it an opportunity that’s been waiting to happen. Continue reading Internet Service Providers Compete for OTT Video Dominance

Digital Hollywood Panel Discusses Interfaces and Future of VR

An all-star panel of futurists and inventors featuring John Underkoffler, CEO & chief scientist, Oblong Industries; Philip Rosedale, CEO of High Fidelity and founder of virtual world “Second Life;” Berkeley academic Jack McCauley, founder & president of McCauley Labs and a co-founder and chief engineer of Oculus; and Richard Marks, director of PlayStation Magic Lab looked above and beyond the introduction of VR to articulate an array of visions and technical challenges yet to be mastered. The panel took place at Digital Hollywood and was moderated by ETC project manager Philip Lelyveld. Continue reading Digital Hollywood Panel Discusses Interfaces and Future of VR

BeBop Launches New Virtualized Editing Platform on IBM Cloud

BeBop Technology has built a virtualized editing platform that uses IBM Cloud to offer a secure, cloud-based film and video editing service. The platform intends to facilitate greater speed and efficiency of media production while reducing costs. Software developer Teradici provides cloud media management with its Pervasive Computing Platform tech that enables secure virtual workspaces. Rather than moving content files between locations, which can result in errors and piracy risks, Teradici’s solution transmits only the pixels, securely on IBM Cloud. Continue reading BeBop Launches New Virtualized Editing Platform on IBM Cloud

SMPTE 2015: Examining HDR Tech Challenges and Solutions

High dynamic range is lauded for its more vivid colors and life-like imagery. Initially introduced by TV set manufacturers, an increasing number of gear manufacturers have introduced HDR capabilities and SMPTE just released standard specifications. But implementing HDR into production, post production and distribution can also create problems that degrade the image, with artifacts and banding. Several experts talked about the challenges in implementing HDR, and the potential solutions to them. Continue reading SMPTE 2015: Examining HDR Tech Challenges and Solutions

SMPTE 2015: Experts Greenlight IP Technology for Broadcast

Television production facilities began incorporating IP, or Internet Protocol, technology several years ago, and an increasing number of broadcast equipment manufacturers are supporting the video/audio signal transport format. But is IP networking mature and robust enough for broadcasters to consider replacing their now-standard SDI networks with “all IP” versions? Broadcasters and broadcast equipment manufacturers have been busy trying to answer that question, and some of their results were presented at SMPTE 2015. Continue reading SMPTE 2015: Experts Greenlight IP Technology for Broadcast

SMPTE 2015: Preserving and Archiving for the Next 150 Years

In addition to tackling issues related to new technologies — from Ultra HD to high dynamic range and high frame rates — SMPTE also considers how to preserve film and assets of the past. In a wide-ranging morning of sessions, experts considered the factors required to view archival content on HDR projectors or HDR displays; how the Library of Congress maintains the viability of over 7 million audio-visual assets for a mandated 150 years; and how to restore the original, variable frame rates of silent films for digital projection. Continue reading SMPTE 2015: Preserving and Archiving for the Next 150 Years

TruTV Cuts Ad Time, Hopes to Increase Value for Advertisers

Cable networks tend to schedule advertising with a “more is more” approach. But the added revenue comes at a cost to marketers and viewers. Marketers worry that the resulting “ad clutter” obscures their message. Meanwhile, the proliferation of commercial-free, OTT content has shortened the average viewer’s commercial tolerance, especially among the ever-valuable millennial demographic. In a move that truTV sees as a way for advertisers to “rise above the noise,” the cable and satellite channel is planning to cut down ad time and increase each slot’s value. Continue reading TruTV Cuts Ad Time, Hopes to Increase Value for Advertisers