Hulu Introduces Ad-Free Option to Streaming for Additional $4

For an additional $4 ($11.99 per month), Hulu is offering an ad-free option to streaming movies and TV shows. Those who prefer to pay $7.99 will still have to sit through ads. The move could help Hulu better compete with popular streaming services such as Netflix and Amazon that do not include advertising. It could also present the company with an opportunity to increase its revenue in order to invest in more content. This could prove vital since premium cable networks such as HBO and Showtime are making their programming available outside traditional cable bundles. Continue reading Hulu Introduces Ad-Free Option to Streaming for Additional $4

Google Ups the Ante with VP10 Compression, to Beat H.265

Media today requires more bandwidth, and that means more efficient compression. Ultra HD or 4K, wider gamut for more color choices, and HDR (high dynamic range) all require a bigger pipe and better compression. Same goes for HFR (high frame rate) — anything above 30 fps, for movies and games — and of course all that video streaming that everyone is doing. Up until now, H.264 has been the leading contender, but now Google is pushing its VP9 technology hard to play catch-up. H.265 and VP10 are just over the horizon. Continue reading Google Ups the Ante with VP10 Compression, to Beat H.265

Apple Considers Move into Producing Original Video Content

Sources indicate that Apple has recently been meeting with Hollywood executives to discuss the possibility of the tech giant taking a more active role in the entertainment business by producing original programming. The group exploring the possibility reports to Eddy Cue, who handles content-related issues for Apple. According to one high-level exec who met with Apple, the goal is to launch development and production units by next year that would produce streaming content to take on Netflix and similar services. Continue reading Apple Considers Move into Producing Original Video Content

Apple TV 4 to Debut in October, Could Be a Game Changer

Inside sources report that Apple is on the verge of releasing its 4th generation Apple TV in October for a price likely to be under $200. The new Apple TV will feature an A8 chip in a dual-core configuration for an updated interface and improved navigation. More importantly, it will include a native software developer kit, ensuring that a wide variety of apps will continue to be developed and released. Also featured are a new motion sensitive remote control, Siri support and an as-of-yet unknown quantity of TV content. Continue reading Apple TV 4 to Debut in October, Could Be a Game Changer

Netflix Allows Its Epix Cable Deal to Run Out, Hulu Jumps In

Netflix has let its deal with pay-TV channel Epix lapse, as it moves away from non-exclusive content to more exclusive content and original programming. Into that void, the smaller Hulu has inked a deal with Epix to stream its content beginning in October. Epix, owned by MGM, Lionsgate and Paramount Pictures, has the rights to numerous high profile films including “Hunger Games: Catching Fire” and “Transformer: Age of Extinction.” Epix also signed a deal in 2012 with Amazon Prime Instant Video. Continue reading Netflix Allows Its Epix Cable Deal to Run Out, Hulu Jumps In

Streamed 4K Video from Netflix Being Leaked to Torrent Sites

Pirates have reportedly found a workaround for 4K copy protection on Netflix, as an Ultra HD copy of the first episode of “Breaking Bad” is making the rounds on torrent sites. While 4K content for television and PCs may still be in its early stages, some analysts anticipate increased leaks in the future. Netflix and Amazon are among the first streaming services to offer 4K content, although most consumers do not own 4K TVs yet. Streaming has strong protection, and until the recent leak, High-Bandwidth Digital Copy Protection (HDCP) was generally believed to be unbreakable. Continue reading Streamed 4K Video from Netflix Being Leaked to Torrent Sites

Facebook Video Raises Offensive Content, Piracy Concerns

Now that Facebook has become a major player in video, the social media company finds itself tackling new issues: piracy and policing of content. The latter became an issue within minutes after a gunman killed two journalists on live TV; the gunman posted his video on Facebook (and Twitter), which went viral. Content owners are also irate that Facebook has been slow in working to prevent copyrighted videos from being reposted by third parties. Now that Facebook admits it has a problem, the work to fix it begins. Continue reading Facebook Video Raises Offensive Content, Piracy Concerns

Nielsen to Track Viewership Across Netflix, Amazon and Hulu

Nielsen is rolling out a program to track views of almost 1,000 shows on Netflix, Amazon’s Prime Instant Video and Hulu, relying on the same 25,000 U.S. households used to track traditional TV ratings. The idea is that, by having access to that data, large media companies such as Comcast NBCUniversal can hammer out better content licensing deals, especially with Netflix. Currently, Nielsen provides data only to studios that own the programs and pay for the information, but it plans to syndicate the data in the future. Continue reading Nielsen to Track Viewership Across Netflix, Amazon and Hulu

YouTube Rolls Out Dedicated Gaming Hub to Take on Twitch

YouTube launched its centralized hub for gaming this week, a new competitor to Amazon’s Twitch that features live and recorded video content about popular games. YouTube Gaming is available for game fans on mobile (Android, iOS) and the Web and offers more than 25,000 dedicated pages. The service automatically populates all gaming content from YouTube’s community, and Google is appealing to video creators by promising to make it simpler to livestream their games. Gaming-related video content has exploded in popularity, and is now second only to music. Continue reading YouTube Rolls Out Dedicated Gaming Hub to Take on Twitch

Startups Promote Interactive Video for Next-Gen Storytelling

In 2013, the interactive music video for Bob Dylan’s “Like a Rolling Stone” (directed by Vania Heymann) signaled a new wave of interest in interactive video. Although interactive media has been around for a long time, enthusiasts say that interactivity is now ready to make bigger inroads in entertainment and advertising. Web-based standards means that interactive videos can play across multiple platforms; it’s a way to differentiate content in a crowded market and, most importantly, click-through rates are impressive. Continue reading Startups Promote Interactive Video for Next-Gen Storytelling

LG to Intro New Flat Series of HDR-Compliant 4K OLED TVs

LG announced that its first flat-screen 4K OLED TV lineup will be available next month. The EF9500 series will be similarly priced to the curved EF9600 series ($5,500 for the 55-inch model and $7,000 for the 65-inch model). However, the new series will mark the first fully HDR-compliant OLED TVs, capable of displaying high dynamic range content from streaming sources and components such as Ultra HD Blu-ray discs and players shipping later this year. HDR offers more contrast between light and dark images for a superior viewing experience. Continue reading LG to Intro New Flat Series of HDR-Compliant 4K OLED TVs

Hulu Pursues Programmatic Advertising, Powered by LiveRail

Hulu will try its hand at programmatic advertising with a private ad exchange that should make buying ads more similar to the experience on Facebook or Twitter. The new automatic ad buying service will rely on Facebook video ad exchange LiveRail, but won’t leave the company’s traditional salespeople out of the equation. To make ads more valuable, Hulu will combine its own data with that of the advertiser to more narrowly target relevant viewers. Show-specific sponsorships won’t initially be offered. Continue reading Hulu Pursues Programmatic Advertising, Powered by LiveRail

Facebook Updates its Moments Photo-Sharing App with Video

Facebook has added video to its newly released photo-sharing app Moments, enabling users to automatically create, customize and then share a music video created from mobile photos. This is the first update the app received since its June debut. With over 4 billion daily video views, video is becoming an important and fast-growing category on Facebook. By adding video to Moments, the social network competes with services like Flipagram, or Google Photos’ automatically created animations. Continue reading Facebook Updates its Moments Photo-Sharing App with Video

Netflix to Offer Original Programming Produced for Teenagers

As part of its effort to meet the entertainment needs of the postmillennial generation, Netflix is adding exclusive films and TV series to its service that target teenagers and tweens. Netflix has picked up a half-hour original series about a group of musicians called “Lost & Found Music Studios,” a series called “Degrassi: Next Class” that addresses the issues teens face as they get ready to enter adulthood, and “Fuller House,” the sequel to the popular 90s sitcom “Full House.” Netflix has also licensed two movies featuring YouTube stars — “Smosh: The Movie” and “Bad Night.” Continue reading Netflix to Offer Original Programming Produced for Teenagers

Pay TV Industry Loses 532,000 Subscribers in North America

Cord cutting continues to impact the pay TV industry. According to a new report from Strategy Analytics, the top 20 cable and satellite TV providers lost 479,000 subscribers in the U.S. between April and June, while operators in Canada lost 53,000 customers, marking the highest rate of decline experienced thus far in North America. The report comes after the first net drop of pay TV subscribers for the first three months of a year, following a disappointing Q1. Additionally, digital IPTV subscriptions fell by 62,000 in the U.S. and 9,000 in Canada. Continue reading Pay TV Industry Loses 532,000 Subscribers in North America