By
Erick MendozaJanuary 30, 2015
Facebook announced that it plans to launch the ultimate Super Bowl experience on its social network with what can best be described as a second-screen, real-time news feed entirely devoted to Sunday’s game between the Patriots and Seahawks. Facebook users can visit the designated Super Bowl page to access a live scoreboard and a running play-by-play of the game, as well as curated posts, photos, videos and ads from media sources, celebrities and friends talking about the game. Continue reading Facebook To Cover the Super Bowl with Real Time News Feed
By
Meghan CoyleJanuary 30, 2015
Facebook reported strong earnings for the fourth quarter of 2014 with revenue increasing by 49 percent to $3.85 billion. Much of that growth is due to a strong mobile showing. Notably, mobile advertising accounts for 69 percent of the company’s advertising revenue and more than 520 million people now access Facebook solely from their mobile devices. Many of those mobile visitors are watching videos. Facebook says the videos on the social network are now racking up 3 billion views per day. Continue reading Mobile and Video Growth Leads to Revenue Jump for Facebook
By
Erick Mendoza January 29, 2015
In the past decade and a half, there have been only minimal modifications to Google Search. The popular search engine functions as it always has; one enters a query into the type box and in return is given a list of instantaneous results based on the keywords. Although the search engine continues to be effective, Stefan Weitz, senior director of search at Microsoft’s Bing predicts the search engine of tomorrow will be much more advanced and proactive than anything we have today. Continue reading Building Tomorrow’s Search Engines to Sense as Humans Do
By
Rob ScottJanuary 28, 2015
Mobile messaging service Snapchat unveiled Snapchat Discover yesterday, a new portal feature that includes articles, music and other media content from 11 new partners such as CNN, Comedy Central, Cosmopolitan, ESPN, National Geographic, Vice and Warner Music. Full-screen video ads from leading brands will run with the content; a portion of the ad revenue will be shared with publishers. In contrast to the user-shared media currently prevalent on Facebook and Twitter, Snapchat will reportedly maintain tighter control over its content. Continue reading Snapchat Discover Aims to Become Internet Portal for Mobile
By
Rob ScottJanuary 28, 2015
YouTube announced it is now defaulting to HTML5 rather than Adobe Flash. A change that has been in development since 2010, the popular video site now uses its HTML5 player by default in the following browsers: Apple’s Safari 8, Google Chrome, Microsoft IE11, and beta versions of Mozilla’s Firefox. The company points to adaptive bitrate (ABR) streaming, the VP9 codec, encrypted media extensions, Web real-time communication (WebRTC), and fullscreen APIs as five key technologies that made the change possible. Continue reading YouTube Stops Using Adobe Flash by Default, Opts for HTML5
By
Rob ScottJanuary 27, 2015
In a first time move for a U.S. cable operator, Cablevision announced it would launch a Wi-Fi-only mobile phone service dubbed Freewheel next month. For $9.95 per month, Freewheel will offer unlimited data, talk and text to Cablevision broadband Internet subscribers (the company also plans to offer a $29.95 service for non-customers). Meanwhile, Google is expected to launch its own wireless service this year through deals with Sprint and T-Mobile. Both services are expected to put pressure on the wireless industry, already at war over prices. Continue reading Cablevision and Google to Challenge Wireless Business Model
By
Meghan CoyleJanuary 26, 2015
Following news of record quarterly earnings, Netflix told Wall Street investors that it plans to expand its video service to 200 countries in the next two years. Netflix added 2.43 million international subscribers in the fourth quarter of 2014 after expanding to 50 countries and its stock jumped more than 20 percent. As part of its ambitious expansion plans, Netflix also wants to start producing 20 original scripted series per year, which could help the company become more successful in international markets. Continue reading Netflix Plans to Add Original Series, Expand to 200 Countries
By
Rob ScottJanuary 26, 2015
NBCUniversal plans to offer a free digital video stream beginning at noon on February 1 and running into the evening that will include the Super Bowl, pre-game coverage, the halftime show, and an episode of “The Blacklist.” NBC’s “Super Stream Sunday” will be available for desktop PCs and tablets via NBC Sports Live Extra and the Sports Live Extra app. (The NFL gave exclusive rights to live-stream on smartphones to Verizon Wireless.) Additionally, viewers will be able to enjoy the free NBC stream without having to provide their pay TV subscription info. Continue reading NBC to Offer Free Live Stream for Super Bowl Sunday Fans
By
Rob ScottJanuary 26, 2015
Walmart has begun selling its own HDMI streaming media stick — the Vudu Spark — for $24.95 at Walmart.com and select Walmart stores. The Wi-Fi device features a dedicated remote, is powered via USB, and supports 7.1 surround sound and video up to 1080p. It looks like the Spark is largely a single-purpose stick, loaded only with the Vudu app (Walmart’s streaming video service), but the stick is priced $10 less than Google’s Chromecast and currently includes $25 in Vudu credits over five months for customers who activate it. Continue reading Walmart Launches its New Vudu Spark Streaming Media Stick
By
Rob ScottJanuary 22, 2015
Subscription-based, video sharing website Vessel launched yesterday in beta. Developed by former Hulu CEO Jason Kilar, Vessel aims to change the business of online video by offering a $2.99-per-month service that features exclusive early access to professional Web video. Additionally, Vessel will offer creators (such as online personality Connor Franta or fashion video blogger Ingrid Nilsen) 70 percent of ad revenue and 60 percent of subscription revenue. By comparison, YouTube generally offers 55 percent of ad revenue. Continue reading Vessel: Former Hulu CEO Launches New Video Sharing Site
By
Rob ScottJanuary 21, 2015
Yesterday’s fourth-quarter earnings report indicates that Netflix added 13 million subscribers in 2014, including 4.3 million during the final three months (marking the company’s strongest quarter of subscriber gains to date). Netflix earnings also grew to a quarterly high of $83.4 million. “Internet TV is growing globally and Netflix is leading the charge,” claims CEO Reed Hastings. Netflix continues to invest heavily in original content and expand internationally as part of its effort to fend off growing competition from Amazon, HBO and YouTube. Continue reading Following its Record Quarter, Netflix Eyes Global Expansion
By
Rob ScottJanuary 21, 2015
It looks like Overstock.com is the latest to throw its hat into the streaming video ring. The Salt Lake City-based company is planning to introduce a streaming video service later this year that will compete in a crowded field that includes its e-commerce rival Amazon. During the National Association of Television Program Executives conference, Overstock Chief Exec Patrick Byrne said the online retailer would launch with about 30,000 movies and TV shows available for rent or purchase and eventually offer original programming. Continue reading Overstock.com to Launch Streaming Video Service This Year
By
Rob ScottJanuary 21, 2015
Google-owned YouTube plans to launch a new original programming initiative by the end of 2015, different from its 2012 channel-centric initiative. Alex Carloss, head of originals at YouTube, told attendees at this week’s National Association of Television Program Executives conference that the program would provide financial support for top YouTube talent to produce more original content. However, he stopped short of specifying which talent would be supported and how much would be spent. Continue reading YouTube to Support its Top Talent with Programming Initiative
By
Rob ScottJanuary 20, 2015
Amazon announced yesterday that it plans to expand its original programming efforts by producing and acquiring movies for theatrical release and distribution via Prime Instant Video. In a significant departure from the traditional windowing system, the films are expected to be available for streaming in the U.S. 4-8 weeks following their theatrical debuts (movies normally have to wait 39-52 weeks before streaming). The move is part of Amazon’s plan to grow its entertainment arsenal while competing with Netflix. Continue reading Amazon Studios Looks Beyond Original Series to the Big Screen
By
Rob ScottJanuary 20, 2015
Measurement firm comScore will introduce a new metric this week that goes beyond tracking video audiences on desktops and laptops to additionally tracking audiences across mobile and streaming devices. The new metric is expected to provide advertisers and television networks with vital information that has so far been challenging to collect. The addition is part of a broader initiative by comScore to track shifting, more diverse viewing habits of consumers and better compete with ratings provider Nielsen. Continue reading New comScore Measurement to Include Mobile and Streaming