Google has developed a new measurement tool to determine the number of people who are watching, ignoring or skipping video advertisements. Revenue from digital video ads, although expected to grow in the coming year, still trails far behind the money generated by TV ads. Google aims to use the measurement tool as an effective way to draw marketers to the idea of digital video ads. Neal Mohan, Google’s vice president of display and video advertising spoke about the new tool at CES. Continue reading Google Tool Measures How Consumers Interact with Video Ads

Liquid Image, maker of camera-equipped masks and goggles, has updated its Ego LS 800 wearable action camera with plans to ship this spring. The camera features the ability to record 1080p video at 30 fps, or 720p at 60 fps, while simultaneously live broadcasting over LTE — a first for the camera category. The onboard LTE chipset has been upgraded so that it can stream video over Verizon’s LTE network. The Ego LS is not the first action cam to live-stream video, but other cameras use Wi-Fi. Continue reading Liquid Image Ego LS to Live Stream Video Over Verizon LTE

While Netflix has emerged at several CES press events in Las Vegas this week promoting HDR and various partnership deals, the streaming video service also announced its new smart TV certification program, Netflix Recommended TV, designed to help consumers select Netflix-friendly TV sets that are “built for a superior Internet TV experience.” The recommendation program was announced during LG’s press conference. Initial program participants include LG, Sharp, Sony, Vizio and Roku TV makers. Continue reading Netflix Announces Smart TV Certification Program in Las Vegas

Google confirmed that it plans to add native support for 360-degree videos for its YouTube streaming video service “in the coming weeks.” At the 2015 CES, French company Giroptic revealed that its soon-to-be-released $499 360cam — a rugged, lightweight, waterproof camera looking to take on the GoPro — would be the first 360-degree camera that YouTube plans to support. The announcement could also be good news for users of new cameras such as the Bublcam, Kodak SP360, Ricoh Theta, VSN Mobil V.360 and others. Continue reading YouTube to Support 360-Degree Videos from Giroptic 360cam

CEA Director of Industry Analysis Steve Koenig described the evolution of displays and what to expect in 2015 and beyond. Bottom line: Consumers are going for bigger screens, smarter functions and more resolution. CEA studies show a growth in awareness of 4K/UHD among consumers, and that translates to an intent to purchase. Of the approximately 168 million U.S. adults who say they plan to buy a new TV in the next three years, 27 percent — 45 million consumers — intend to buy a 4K/UHD set. Continue reading 2015 CES: The State of Displays – Bigger and Smarter and 4K

The Consumer Electronics Association raised the curtain on the 2015 International CES Sunday afternoon with media-only presentations on Trends to Watch this year and a comprehensive briefing on the State of the Consumer Tech Industry. Shawn Dubravac, CEA’s chief economist, shared business trends, market forces and consumer dynamics behind the technology on display at the 2015 CES. Steve Koenig, CEA’s director of industry analysis, said consumer tech spending for 2014 is estimated at $1.024 trillion. Continue reading CES Kick-Off: The Magnificent Seven and a Trillion Dollar Year

IC Real Tech is showcasing a consumer-friendly and affordable VR camera solution at CES this week. Using new video stitching technology, the Allie camera line (pronounced “All-ee,” like a “selfie” in all directions) can create a 720-degree view by combining two 360-degree camera feeds into an “all-D” image. Users have the ability to control perspectives in recorded videos and can stream live footage. IC Real Tech debuted its Allie Play, Home and Pro video cameras at CES, which will range from under $500 to $3,000. Continue reading Allie Cameras Can Live Stream 720-Degree Virtual Reality Video

Multiscreen video software company SeaChange International has acquired TV social media toolmaker Timeline Labs for $22 million in cash and shares, with additional stock payouts possible based on performance. Timeline’s software collects content on social media that targets a specific region, and allows broadcast or online clients to quickly and easily curate and display the stories via a localized video service. Clients have used the service to develop content based on local sports, news and entertainment. Continue reading SeaChange International Picks Up Timeline Labs in $22M Deal

A new report from Frank N. Magid Associates indicates that Facebook’s popularity with teenagers is continuing its decline. According to the study, Facebook usage by 13- to 17-year-old Americans engaged in social media dropped from 95 percent in 2012 to 94 percent in 2013, and 88 percent this year. During the same time frame, Twitter and various messaging apps experienced an increase in popularity with teenagers. In addition, only 9 percent of respondents described Facebook as “safe” or “trustworthy.” Continue reading Survey Shows Teens Continuing to Lose Interest in Facebook

San Francisco-based startup Fyusion released a new version of its Fyuse app this week that allows users to record 3D “surround view” photospheres. Users press record and move their phone for a few seconds. Fyuse then renders the images on the device and offers the result for sharing on its platform. The app, available for iOS and Android, is designed to augment everything from selfies to fashion shows, but may also prove successful as a compelling way to bring user-generated content to mobile VR. Continue reading App Creates 3D Photospheres, New Potential for Mobile VR

Comcast is offering select television programming in Ultra HD, available for compatible 2014 Samsung 4K TVs. Comcast Xfinity customers will initially be able to stream NBC’s “Chicago Fire” and USA Network’s “Covert Affairs” and “Suits” to Samsung sets via the Internet. Comcast will expand its UHD offerings in 2015, including NBC’s “Parks and Recreation” in February. Amazon, DirecTV, M-GO, Netflix and Sony are among those that have also launched Ultra HD video services. Continue reading Comcast Launches Ultra HD VOD App for Samsung 4K TVs

YouTube has confirmed a new feature that will play suggested follow up videos at the end of a viewed video. The video autoplay is currently being tested among a small percentage of users. Autoplay could replace YouTube’s current suggested video grid that appears at the end of every video. If well received by its users, autoplay is a tool that YouTube plans to use to feed content to those casual users that do not necessarily know what they are looking for on the video site. Continue reading YouTube Autoplay Could Change How We Watch Our Videos

Ultra HD displays will deliver on last year’s promise at the 2015 International CES next month. Expect to see 4K/UHD sets with very attractive prices. Set manufacturers Vizio and Acer have already launched 4K displays for $1,000 and under, and other manufacturers are likely to unveil similarly low-cost models. Chinese UHD display manufacturers, that have had a strong presence at recent CES events, will continue their efforts to understand the U.S. consumer and break into the U.S. market at lower price points. Continue reading UHD Displays Expected to Take Center Stage at January’s CES

A recent survey shows that Google’s Chromecast media dongle is now more popular among U.S. households than the Apple TV set-top box. The small Chromecast device simply plugs into a TV’s HDMI slot to play streaming media content from the Internet. At just $35, Chromecast continues to gain momentum with consumers looking for an affordable means of playing video on their TVs from services such as Hulu, Netflix and YouTube. Despite Chromecast’s new position in the rankings, it remains second to Roku. Continue reading Chromecast Numbers Surpass Apple TV, Roku Holds the Lead

According to insiders at LG, the company’s new 8K display has been airlifted to Las Vegas for next month’s 2015 International Consumer Electronics Show. LG Display engineers will accompany the prototype to its CES booth. Codenamed “Mabinogion,” the 55-inch display features a resolution of 33.2 million pixels, more than 20 display driver integrated circuits, and a brightness of 500 nits. LG Electronics (LG Display’s largest client) is rumored to be adding an 8K TV to its UHD lineup next year. Continue reading CES 2015: LG Expected to Unveil its New 55-Inch 8K Display