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ETCentric StaffApril 5, 2024
Meta Platforms has updated its Facebook video player to offer a consistent vertical view for Reels, Facebook Live and long-form content, making vertical the default view. The upgraded player adds controls including fullscreen mode for horizontal videos, a slider to parse through longer videos, and “tap” functionality to bring up additional options, like “pause,” or jumping back or forward in 10-second increments. The new video player will roll out first on iOS and Android in the U.S. and Canada, then globally in the coming months. Continue reading Facebook Updates Video Player to Take On TikTok, YouTube
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ETCentric StaffApril 2, 2024
Google’s YouTube has created a new model for its Shorts feed that lets creators share short-form videos as exclusive content for their paying viewers. The feature gives creators an opportunity to share exclusive content with their most ardent fans, in addition to other perks for paying subscribers, like badges, custom emojis, live streams and more. TikTok recently loosened its subscription requirements for creators, allowing more of them to participate. In March, the ByteDance owned service said it is renaming TikTok Live as “Subscription” and is opening it to “regular creators,” letting them post exclusive content that paying users can see. Continue reading YouTube Creators Can Now Share Exclusive Shorts with Fans
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ETCentric StaffApril 2, 2024
Microsoft-owned business and employment-focused social platform LinkedIn plans to add games and a vertical-scroll feed of short videos. But the career-centric platform will still be all work, even as it adds play. The intent is to have the TikTok-like video feed filled with professionally themed content, and the games will be geared toward relationship building, while also potentially getting people to spend more time using LinkedIn. The video feed is in the test phase, while code hinting at the direction of the gaming feature has been discovered by some astute app watchers. Continue reading LinkedIn Tests Vertical Video Feed, Experiments with Games
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ETCentric StaffMarch 28, 2024
Researchers from the Massachusetts Institute of Technology and Adobe have unveiled a new AI acceleration tool that makes generative apps like DALL-E 3 and Stable Diffusion up to 30x faster by reducing the process to a single step. The new approach, called distribution matching distillation, or DMD, maintains or enhances image quality while greatly streamlining the process. Theoretically, the technique “marries the principles of generative adversarial networks (GANs) with those of diffusion models,” consolidating “the hundred steps of iterative refinement required by current diffusion models” into one step, MIT PhD student and project lead Tianwei Yin says. Continue reading New Tech from MIT, Adobe Advances Generative AI Imaging
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ETCentric StaffMarch 27, 2024
OpenAI’s Sora text- and image-to-video tool isn’t publicly available yet, but the company is showing what it’s capable of by putting it in the hands of seven artists. The results — from a short film about a balloon man to a hybrid flamingo giraffe — are stirring excitement and priming the pump for what OpenAI CTO Mira Murati says will be a 2024 general release. Challenges include making it cheaper to run and enhancing guardrails. Since introducing Sora last month, OpenAI says it’s “been working with visual artists, designers, creative directors and filmmakers to learn how Sora might aid in their creative process.” Continue reading OpenAI Releases Early Demos of Sora Video Generation Tool
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ETCentric StaffMarch 27, 2024
Florida Governor Ron DeSantis has signed a bill into law preventing children under 14 from creating new social media accounts, and requiring platforms to delete existing accounts, with no opportunity for parental consent. For children 14- to 15-years of age, consent of a parent or guardian is required to create or maintain accounts. Without it, or upon request, the accounts and personal data must be deleted, with fines of up to $50,000 per incident per platform. The law, set to take effect in January 2025, is being called the most restrictive passed by any state and is sure to face First Amendment scrutiny by the courts. Continue reading Florida Enacts the Nation’s Most Restrictive Social Media Law
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ETCentric StaffMarch 27, 2024
Spotify is launching a test for video-based learning courses in the United Kingdom. Users are invited to test two-free classes before deciding whether to subscribe to a course series, studying topics from DJing to Microsoft Excel. The company has partnered on content with educational tech companies BBC Maestro, PLAYvirtuoso, Skillshare and Thinkific on series averaging $25 to $100 per course (£20 to £80). Topics are organized into four main categories: make music, get creative, learn business and healthy living. Pricing is the same for premium and free members. No word on when the test might expand beyond the UK. Continue reading Spotify Testing Paid Subscription Learning Courses in the UK
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ETCentric StaffMarch 26, 2024
A 2024 Digital Media Trends study by Deloitte says media and entertainment companies “should be thinking more about the world ahead than the one they’re being forced to leave behind,” a suggestion underscored by the fact that 60 percent of Gen Zs surveyed prefer watching user-generated content on social platforms to programming offered by streaming services “because they don’t have to spend time searching for what to watch.” Both Gen Zs and Millennials also believe they get better recommendations from social media than the commercial platforms (54 percent). Continue reading Gen Z, Millennials Prefer Social Videos to Streaming Services
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ETCentric StaffMarch 26, 2024
Google is beginning to extend YouTube TV’s multiview functionality to mobile platforms, with iPhones and iPads added in time for March Madness and Android coming in the months ahead. During early access, some users will see an option to simultaneously watch up to four different, though pre-selected, streams in their “Top Picks for You” section. After selecting multiview, viewers will be able to toggle audio and captioning between streams and can jump in and out of a particular game’s full screen view. YouTube TV announced multiview last month “on all devices that support multiview.” Continue reading YouTube TV Begins Offering Multiview for iPhones and iPads
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ETCentric StaffMarch 25, 2024
Stability AI has released Stable Video 3D, a generative video model based on the company’s foundation model Stable Video Diffusion. SV3D, as it’s called, comes in two versions. Both can generate and animate multi-view 3D meshes from a single image. The more advanced version also let users set “specified camera paths” for a “filmed” look to the video generation. “By adapting our Stable Video Diffusion image-to-video diffusion model with the addition of camera path conditioning, Stable Video 3D is able to generate multi-view videos of an object,” the company explains. Continue reading Stable Video 3D Generates Orbital Animation from One Image
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ETCentric StaffMarch 21, 2024
In news rocking the publishing world, two of the largest newspaper chains in the U.S. have drastically downsized their contracts with the Associated Press, eliminating AP journalism from their combined 230 news outlets, including Gannett’s USA Today and McClatchy’s The Miami Herald. Though neither chain disclosed how much the move will save, the AP assesses “it is likely to be in the millions of dollars” for each. Gannett announced it has chosen another newswire partner, Reuters, and says it will continue to subscribe to the AP Stylebook and election results data. AP says its Gannett contract runs through the end of 2024. Continue reading Gannett, McClatchy Cancel Associated Press News Contracts
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ETCentric StaffMarch 20, 2024
YouTube has added new rules requiring those uploading realistic-looking videos that are “made with altered or synthetic media, including generative AI” to label them using a new tool in Creator Studio. The new labeling “is meant to strengthen transparency with viewers and build trust between creators and their audience,” YouTube says, listing examples of content that require disclosure as “likeness of a realistic person” including voice as well as image, “altering footage of real events or places” and “generating realistic scenes” of fictional major events, “like a tornado moving toward a real town.” Continue reading YouTube Adds GenAI Labeling Requirement for Realistic Video
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ETCentric StaffMarch 15, 2024
Artificial intelligence imaging service Midjourney has been embraced by storytellers who have also been clamoring for a feature that enables characters to regenerate consistently across new requests. Now Midjourney is delivering that functionality with the addition of the new “–cref” tag (short for Character Reference), available for those who are using Midjourney v6 on the Discord server. Users can achieve the effect by adding the tag to the end of text prompts, followed by a URL that contains the master image subsequent generations should match. Midjourney will then attempt to repeat the particulars of a character’s face, body and clothing characteristics. Continue reading Midjourney Creates a Feature to Advance Image Consistency
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ETCentric StaffMarch 14, 2024
Having fended off challenges in the short-form video sphere since its late 2016 launch, it now appears TikTok is playing offense, laying the groundwork for a photo-sharing app that has drawn comparisons to Instagram and Pinterest. Avid TikTok users are probably familiar with a feature that lets them post still images as moving images that can be examined by advancing frame-by-frame. Now TikTok seems to want to improve that approach by building a separate TikTok Photos app to which users of the primary platform can export and showcase their still images to Android and iOS. Continue reading TikTok Updates Its Code to Sync to Separate ‘TikTok Photos’
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Rob ScottMarch 13, 2024
The House of Representatives voted 352 to 65 today to pass a bill that could lead to a nationwide ban of popular video-sharing app TikTok, owned by China’s ByteDance and currently used by 170 million Americans. The bill, introduced out of concern for national security, would prohibit TikTok from app stores in the U.S. unless it is spun off from ByteDance. It is not clear how the Senate will respond to the proposed legislation, which advanced unanimously by the House Energy and Commerce Committee (50-0), and President Biden indicated he would sign. Meanwhile, China’s foreign ministry has called the measure an “act of bullying.” Continue reading House Passes Bill That Could Remove TikTok from App Stores