Amazon Studios entered the original programming business with the intent of developing quality content on par with that of premium networks such as HBO. Programming of HBO caliber however, is not possible without the necessary financial commitment to help producers. “There was never any need to go back to them (to ask for more money)… You don’t worry they’ll say, ‘Let’s do it for less,’” says creator Garry Trudeau of his experience with the studio on its debut hit, “Alpha House.” Continue reading Amazon Studios is Determined to Compete with HBO Originals

According to Bernstein Research senior analyst Todd Juenger, there has been an unprecedented drop in TV ratings during the summer and fall seasons, which can be attributed to a growing number of viewers opting for streaming services such as Netflix, Amazon and Hulu. Juenger suggests that traditional ad-supported TV viewing has declined over the last year by an average of 13 minutes per day, while Netflix viewers are spending 12 minutes more each day watching video content via the video service. Continue reading Netflix to Blame for Recent Decline in Traditional TV Ratings?

Facebook’s Instagram introduced autoplay video ads into its users’ feeds last week. Activision, Banana Republic, the CW, Disney and Lancome are the initial advertisers to strike a deal with Instagram for the 15-second spots. The company reviewed all of the video ads before the launch to ensure that they fit with Instagram’s overall vibe and contain fresh content. Other social network competitors, like Tumblr and Snapchat, have also recently added autoplay video ads. Continue reading Instagram Launches Carefully Curated Autoplay Video Ads

Verizon and Netflix are quietly testing a plan that could lead to an industry first regarding a major MVPD offering the SVOD service as part of a bundled subscription. Verizon is offering new FiOS Triple Play customers in New York City a free year’s worth of Netflix (a $108 value). The trial follows the back-and-forth between Verizon and Netflix contentiously debating which company was to blame for buffering problems that eventually led to a peering deal with Netflix paying extra fees. Continue reading Trial: Verizon FiOS and Netflix Test Bundled Subscription Plan

YouTube has unveiled the “YouTube WatchMe for Android” project, which provides app developers with the ability to integrate live streaming into their Android apps. The open source project is available on GitHub, but so far, the project only offers a reference app where a user simply presses a button in the app to start and stop broadcasting. Eventually, YouTube plans to develop a toolkit that will help developers include a broadcasting capability for their own apps. Continue reading YouTube WatchMe Project Brings Live Broadcasting to Apps

The FCC is considering a change to federal regulations that could potentially put Internet TV providers on the same level as traditional cable TV companies. If the change were implemented, Internet TV providers would reportedly have the same ability as today’s cable and satellite companies to negotiate for carrying broadcast TV stations. The change could therefore help emerging multichannel video programming distributors (MVPD) to license the content necessary to become serious contenders. Continue reading Proposed FCC Rule Change Potential Big Step for Internet TV

During yesterday’s Code/Mobile conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki said that the online video platform is currently exploring options regarding new subscription services. While specifics were not offered, Wojcicki told Peter Kafka and Liz Gannes of Re/code during the onstage interview that an ad-free service was being considered. Consumers “will either choose ads, or pay a fee, which is an interesting model,” said Wojcicki. “We’re thinking about how to give users options.” Continue reading YouTube CEO Discusses the Possibility of Video Subscriptions

Nielsen, in partnership with Adobe, is developing the first measurement system for tracking the consumption of digital media across apps, the Web and smart TVs. The system is expected to launch commercially in 2015. ESPN, Sony Pictures Television’s Crackle, Turner Broadcasting, Univision Communications, and Viacom have already signed up to participate. Adobe Analytics and Adobe Primetime will be integrated with Nielsen’s digital measurement tracking tools to create the system. Continue reading Nielsen, Adobe to Launch Cross-Platform Measurement System

As HBO and CBS introduce their own streaming video subscription services, they may face a variety of content-related challenges, according to panelists at Variety’s Entertainment & Technology Summit on Tuesday. Companies will need a large catalog of titles if they want to compete with services such as Netflix. Then the content has to be marketed and distributed on a variety of platforms. The panel talked about how hard it is for a subscription service to compete for viewers’ attention today. Continue reading Streaming Video Subscription Services Struggle with Content

In the wake of HBO and CBS announcing online subscription offerings, Tribeca Enterprises and Lionsgate announced yesterday that they plan to offer a new online VOD service by June 2015. The Tribeca Short List service will focus on prestige titles curated from their libraries, in addition to a selection of foreign films. The move is the latest by media companies looking to leverage the Netflix-dominated SVOD market. Univision is joining networks HBO and CBS with its plans for a standalone streaming video service. Continue reading Tribeca and Lionsgate to Launch Video on Demand Service

The CNNgo app for tablets and desktops may just be what the future of television will look like. The app opens automatically to a live feed of the current show airing on CNN, and along the bottom, viewers can browse video, text, tweets, and photos related to the live programming. Another menu shows segments about different topics from the past couple of hours or days. The app abandons the traditional linear and often problematic model of consuming television news. Continue reading CNN App Combines VOD and Live TV on One Second Screen

Tumblr is teaming with TV shows to explore new ways to reach audiences. NBC’s “The Voice,” Fox’s “MasterChef” and AMC’s “Halt and Catch Fire” are among the programs using Tumblr for second screen engagement. Networks are posting preview clips and sharing recipes on Tumblr. “The Voice” has incorporated animated illustrations from Tumblr artists onto its set, and has invited Tumblr bloggers backstage. Yahoo is hoping that integration with TV will help grow Tumblr and justify its $1.1 billion price tag. Continue reading Yahoo’s Tumblr Teams Up with TV Shows for Fan Engagement

One of France’s largest banks, Group BPCE, is teaming up with Twitter to let their customers transfer money to friends or charities via tweets. Payments will be managed by the bank’s S-Money service that allows transfers via text messages and uses credit-card security standards. Twitter users can also now listen to select iTunes and SoundCloud tracks via a new audio feature launched last week. Users can listen to music while reading tweets, and even buy tracks directly from the iTunes store. Continue reading Twitter Launches Money Transfers and Access to Music Tracks

Just one day after HBO announced its plans to launch a standalone Internet streaming service in 2015, CBS followed with news of its own subscription streaming service that will provide consumers with access to live programming in addition to thousands of current and past programs on demand. The announcements could be good news for cord-cutters who are increasingly turning to the Internet for content. The news may also have an eventual impact on how TV is offered by cable, satellite and telecoms. Continue reading CBS All Access Targets Cord-Cutters and Cord-Nevers Demo

Speaking at MIPCOM this week, Netflix Chief Content Officer Ted Sarandos said his company is going to modernize the distribution model of movies. The online streaming video service has new film deals in the works, including a sequel to “Crouching Tiger, Hidden Dragon,” and a four-picture agreement with Adam Sandler. Netflix’s original films will have a day-and-date release, so that viewers can have the option of watching the movie in theaters, buying the DVD, or streaming it on demand beginning the same day. Continue reading MIPCOM: Netflix Pushing Day-and-Date Releases for Movies