Twitter Introduces its Plan to Sell Ads on Other Apps and Sites

Twitter has plans to generate additional revenue from video ads that may be viewable by inactive participants of the social network. There are millions of people that have access to tweets all over the Web without being registered with their own Twitter accounts. Twitter’s new plans include selling ads within the streams of tweets that appear on other apps and sites. Twitter reportedly detailed its proposed initiative to media buyers at the 2015 International CES in Las Vegas. Continue reading Twitter Introduces its Plan to Sell Ads on Other Apps and Sites

Streaming: Amazon and Netflix Make Splash at Golden Globes

Online streaming earned another boost in credibility last night when Amazon and Netflix both won Golden Globe Awards. Jeffrey Tambor won Best Actor in a TV Comedy for his role in “Transparent.” The show also won for Best Comedy Series (beating Netflix’s “Orange Is the New Black”), a major coup for Amazon. Meanwhile, Netflix was nominated in seven major categories, and Kevin Spacey took home Best Actor in a TV Drama for his work on “House of Cards.” Continue reading Streaming: Amazon and Netflix Make Splash at Golden Globes

Pew Research Study Says U.S. Adults Using More Social Media

According to a new Pew Research study, American adults are increasing their use of traditional social networks, while teens are spending more time with messaging services such as Snapchat. Facebook use has leveled off, but Pew points to increases in the use of Instagram, Pinterest, LinkedIn and Twitter. Pew found that adult Facebook users log in at least once per day, while almost half of Instagram users visit daily, and 36 percent of Twitter users visit daily (a drop from 46 percent in 2013, which Twitter refutes). Continue reading Pew Research Study Says U.S. Adults Using More Social Media

DJI Inspire 1 Flying Platform: 4K Dual Control Drone System

At CES in Las Vegas, DJI introduced a really well thought out production tool — the new Inspire 1 flying platform. With a transforming aerodynamic shape, the ship moves the landing gear up and away from the camera allowing the operator an unprecedented motion-compensated, unobstructed view of the scene below. The modular camera/gimbal support system can be removed for transport and future upgrades. It can even be used with an accessory hand mount to become an instant steady camera system. Continue reading DJI Inspire 1 Flying Platform: 4K Dual Control Drone System

IK Multimedia Showcases iRig Mic Field for Audio and Video

IK Multimedia is shipping its $100 iRig Mic Field — a tiny stereo condenser field microphone that faces two ways. The company says it is the first such ultra-compact solution for field recording on the iPhone, iPad or iPod touch. The iRig Mic Field is an easy way to record high quality interviews or video. It features a rotatable enclosure that works in landscape or portrait mode, especially useful for video with Lightning connector equipped devices. Additionally, the iRig Recorder app is available on the iTunes Store. Continue reading IK Multimedia Showcases iRig Mic Field for Audio and Video

Netflix to Introduce High Dynamic Range to its 4K Streaming

During the LG press conference at CES earlier this week, Netflix announced that it plans to introduce high dynamic range (HDR) to its 4K UHD streaming sometime this year. While a specific timeline was not revealed, it is expected that the HDR streaming will coincide with the launch of LG’s much talked about OLED TVs. Netflix support for HDR was also announced with Sony; the company’s X900C ultra-thin UHD TV showcased at CES will run on the new Android TV platform and provide access to Netflix 4K. Continue reading Netflix to Introduce High Dynamic Range to its 4K Streaming

Google Tool Measures How Consumers Interact with Video Ads

Google has developed a new measurement tool to determine the number of people who are watching, ignoring or skipping video advertisements. Revenue from digital video ads, although expected to grow in the coming year, still trails far behind the money generated by TV ads. Google aims to use the measurement tool as an effective way to draw marketers to the idea of digital video ads. Neal Mohan, Google’s vice president of display and video advertising spoke about the new tool at CES. Continue reading Google Tool Measures How Consumers Interact with Video Ads

Liquid Image Ego LS to Live Stream Video Over Verizon LTE

Liquid Image, maker of camera-equipped masks and goggles, has updated its Ego LS 800 wearable action camera with plans to ship this spring. The camera features the ability to record 1080p video at 30 fps, or 720p at 60 fps, while simultaneously live broadcasting over LTE — a first for the camera category. The onboard LTE chipset has been upgraded so that it can stream video over Verizon’s LTE network. The Ego LS is not the first action cam to live-stream video, but other cameras use Wi-Fi. Continue reading Liquid Image Ego LS to Live Stream Video Over Verizon LTE

Netflix Announces Smart TV Certification Program in Las Vegas

While Netflix has emerged at several CES press events in Las Vegas this week promoting HDR and various partnership deals, the streaming video service also announced its new smart TV certification program, Netflix Recommended TV, designed to help consumers select Netflix-friendly TV sets that are “built for a superior Internet TV experience.” The recommendation program was announced during LG’s press conference. Initial program participants include LG, Sharp, Sony, Vizio and Roku TV makers. Continue reading Netflix Announces Smart TV Certification Program in Las Vegas

YouTube to Support 360-Degree Videos from Giroptic 360cam

Google confirmed that it plans to add native support for 360-degree videos for its YouTube streaming video service “in the coming weeks.” At the 2015 CES, French company Giroptic revealed that its soon-to-be-released $499 360cam — a rugged, lightweight, waterproof camera looking to take on the GoPro — would be the first 360-degree camera that YouTube plans to support. The announcement could also be good news for users of new cameras such as the Bublcam, Kodak SP360, Ricoh Theta, VSN Mobil V.360 and others. Continue reading YouTube to Support 360-Degree Videos from Giroptic 360cam

2015 CES: The State of Displays – Bigger and Smarter and 4K

CEA Director of Industry Analysis Steve Koenig described the evolution of displays and what to expect in 2015 and beyond. Bottom line: Consumers are going for bigger screens, smarter functions and more resolution. CEA studies show a growth in awareness of 4K/UHD among consumers, and that translates to an intent to purchase. Of the approximately 168 million U.S. adults who say they plan to buy a new TV in the next three years, 27 percent — 45 million consumers — intend to buy a 4K/UHD set. Continue reading 2015 CES: The State of Displays – Bigger and Smarter and 4K

CES Kick-Off: The Magnificent Seven and a Trillion Dollar Year

The Consumer Electronics Association raised the curtain on the 2015 International CES Sunday afternoon with media-only presentations on Trends to Watch this year and a comprehensive briefing on the State of the Consumer Tech Industry. Shawn Dubravac, CEA’s chief economist, shared business trends, market forces and consumer dynamics behind the technology on display at the 2015 CES. Steve Koenig, CEA’s director of industry analysis, said consumer tech spending for 2014 is estimated at $1.024 trillion. Continue reading CES Kick-Off: The Magnificent Seven and a Trillion Dollar Year

Allie Cameras Can Live Stream 720-Degree Virtual Reality Video

IC Real Tech is showcasing a consumer-friendly and affordable VR camera solution at CES this week. Using new video stitching technology, the Allie camera line (pronounced “All-ee,” like a “selfie” in all directions) can create a 720-degree view by combining two 360-degree camera feeds into an “all-D” image. Users have the ability to control perspectives in recorded videos and can stream live footage. IC Real Tech debuted its Allie Play, Home and Pro video cameras at CES, which will range from under $500 to $3,000. Continue reading Allie Cameras Can Live Stream 720-Degree Virtual Reality Video

SeaChange International Picks Up Timeline Labs in $22M Deal

Multiscreen video software company SeaChange International has acquired TV social media toolmaker Timeline Labs for $22 million in cash and shares, with additional stock payouts possible based on performance. Timeline’s software collects content on social media that targets a specific region, and allows broadcast or online clients to quickly and easily curate and display the stories via a localized video service. Clients have used the service to develop content based on local sports, news and entertainment. Continue reading SeaChange International Picks Up Timeline Labs in $22M Deal

Survey Shows Teens Continuing to Lose Interest in Facebook

A new report from Frank N. Magid Associates indicates that Facebook’s popularity with teenagers is continuing its decline. According to the study, Facebook usage by 13- to 17-year-old Americans engaged in social media dropped from 95 percent in 2012 to 94 percent in 2013, and 88 percent this year. During the same time frame, Twitter and various messaging apps experienced an increase in popularity with teenagers. In addition, only 9 percent of respondents described Facebook as “safe” or “trustworthy.” Continue reading Survey Shows Teens Continuing to Lose Interest in Facebook