By
Rob ScottSeptember 24, 2014
YouTube is now considered by many consumers to be the leading online resource for watching TV shows. According to research from Frank N. Magid Associates, which polled 2,400 people about online sources they use to watch shows, 38 percent of respondents pointed to YouTube. Netflix held second at 33 percent, followed by Hulu at 17 percent and Amazon Prime Instant Video at 14 percent. The study learned that the number of people who watch video online daily has increased 10 points to 32 percent in two years. Continue reading Growing Number of Viewers Turn to YouTube for TV and Movies
By
Rob ScottSeptember 24, 2014
Microsoft announced its Wireless Display Adapter yesterday, a $60 device that will allow Windows and Android users to wirelessly send content from a variety of screens to any displays that feature an HDMI input. For example, users will have the ability to send what they are watching on a tablet, smartphone or laptop to a TV screen or projector. The dongle could also turn an HDMI-equipped TV into a Miracast receiver, which may spark competition with Google’s Chromecast and Roku’s Streaming Stick. Continue reading Microsoft TV Dongle Could Be Much Needed Boost for Miracast
By
Meghan CoyleSeptember 24, 2014
AT&T is introducing a new Internet TV bundle that offers U-verse high speed Internet, U-verse TV, HBO, and a year-long subscription to Amazon Prime. The bundle is priced at an introductory rate of $39 per month. This move is part of AT&T’s strategy to lure cord-cutters who unbundle their expensive cable packages to opt for more online steaming options. AT&T’s partnership with Amazon Prime also shows the company’s interest in expanding its content offerings. Continue reading New AT&T Internet and Cable Plan Includes Free Amazon Prime
By
Rob ScottSeptember 23, 2014
Otter Media announced yesterday that it has taken a majority stake in Fullscreen in a deal that values the digital media company at about $200-$300 million. Otter Media is a joint venture between AT&T and The Chernin Group. Fullscreen connects popular online personalities — such as YouTube stars Connor Franta, the Fine Brothers, and Our2ndLife — with brands interested in reaching an audience under 30 that is increasingly looking online for entertainment. Continue reading The Chernin Group and AT&T Take Majority Stake in Fullscreen
By
Meghan CoyleSeptember 22, 2014
The company behind Uber’s driver calls and Airbnb’s text messages is now offering multimedia messages for businesses that want to reach their customers with photos and videos. Twilio’s API enables businesses to run call centers and send voice and text messages through Amazon Web Services for mere pennies. The new multimedia offering will work via MMS, or multimedia messaging service, through contracts with phone carriers in the U.S. and Canada. Continue reading Twilio Aims to Help Businesses Send Photo, Video Messages
By
Rochelle WintersSeptember 19, 2014
The United States Patent and Trademark Office granted leading aircraft manufacturer Airbus a patent in August for headrests that include helmets attached to a carrier. The headrests will relieve passenger stress by providing entertainment in addition to “sensorial isolation with regard to the external environment.” They will play immersive multimedia content on glasses with display screens that are capable of “holographic projection mode,” according to the patent. Continue reading Virtual Reality Helmet Could Redefine In-Flight Entertainment
By
Rob ScottSeptember 16, 2014
MTV and GE are among the brands that have turned to 23-year old Jerome Jarre and his popular Vine videos and Snapchat messages that reach millions (his Vine account alone touts 7.2 million followers). Brands pay up to $25,000 for his Vines and $35,000 for a single Snapchat message. Jarre’s marketing firm, GrapeStory is helping to shape the contagious appeal of short form media. And his star status is going mainstream. Celebrities such as Robert De Niro, Ashton Kutcher and Aaron Paul have appeared in his Vines. Continue reading Short Form: Brands Enlist Jerome Jarre for Social Advertising
By
Rob ScottSeptember 15, 2014
SanDisk unveiled its new 512GB memory card at the International Broadcasting Convention in Amsterdam last week. The $800 Extreme PRO SDXC UHS-I card — which SanDisk touts as “the highest capacity SD card on the market” — is designed for professionals that shoot 4K video, Full HD video and high-speed burst mode photography. The new offering marks an increase in SD card capacity by 1,000 times in just over a decade. It was only 2003 when consumers were scrambling for SanDisk’s 512MB cards. Continue reading IBC 2014: SanDisk Premieres Record-Breaking 512GB SD Card
By
Meghan CoyleSeptember 15, 2014
By the middle of next year, Verizon customers could be watching over-the-top live channels and on-demand movies through a digital video service. Chief Executive Officer Lowell McAdam told investors at a conference last week that his company was close to reaching deals with major content providers such as ABC, CBS, Fox, NBC, DreamWorks, and AwesomenessTV. Verizon may even use multicasting technology to broadcast live content to smartphones via a single stream of airwaves. Continue reading Verizon Considers Launching a Digital Video Service in 2015
By
Rob ScottSeptember 12, 2014
According to eMarketer, Google’s YouTube is projected to take in about $1.13 billion in video-advertising revenue this year, up 39 percent from $810 million in 2013. However, the digital video advertising segment in the U.S. is expanding (YouTube’s 18.9 percent share is down from 21.2 percent last year), and YouTube is not expected to increase its market share significantly over the next three years. YouTube is also somewhat limited in its ad potential due to the amount of user-generated and short content. Continue reading Growth in Digital Video Ad Market, YouTube Maintains Lead
By
Meghan CoyleSeptember 12, 2014
Cable channel VH1 and Internet media company BuzzFeed have joined forces to expand their audiences. BuzzFeed will produce videos to drive viewers to watch “Couples Therapy with Dr. Jenn” on VH1’s television channel. Segments will air on television in addition to VH1’s digital platforms and the BuzzFeed website. This is the latest deal in BuzzFeed’s Social Tune-In Program and part of its larger video expansion efforts. The company has also inked similar deals with Bravo and IFC. Continue reading BuzzFeed-Produced Videos to Promote VH1 Television Shows
By
Meghan CoyleSeptember 12, 2014
Samsung’s updated Galaxy Note 4 can serve as a screen in a new virtual reality headset accessory. The phone has a higher resolution 5.7-inch display and camera, and can snap into the Gear VR headset to provide users with an immersive video game or concert experience. Samsung has partnered with Facebook’s Oculus VR to develop a new headset, the Gear VR Innovator Edition. This wireless headset contains speakers and electronics to display the Note 4’s screen in a 360-degree experience. Continue reading Samsung Unveils New Galaxy Note 4 Phone and VR Headset
By
Rob ScottSeptember 10, 2014
Apple unveiled its new iPhone 6 and iPhone 6 Plus at a press event in Cupertino yesterday. The next-gen smartphones feature higher resolution displays, improved camera capabilities, and a glass that curves around the sides. The iPhone 6 Plus has a 5.5-inch screen, the largest so far for an Apple phone. The company also introduced the long-awaited Apple Watch, its first major new product since the iPad in 2010. The $349 smartwatch will work with iPhone 5 models and the new iPhones. Continue reading Apple Announces Two New iPhones, Smartwatch and Apple Pay
By
Meghan CoyleSeptember 10, 2014
Startup QuickFire.TV helps news and sports broadcasters encode their videos for playback on 20 different platforms at lightning fast speeds, making it faster to distribute video content online. QuickFire claims its cloud-based solution transcodes video ten times faster than real-time, thanks to its complete stack infrastructure with Intel Core i7 processors. QuickFire also offers a set of APIs that allows video producers to create custom workflows and tools for uploading videos. Continue reading QuickFire.TV Transcodes Broadcast Quality Video in Seconds
By
Rob ScottSeptember 9, 2014
According to Facebook, its users have watched an average of more than one billion videos per day on the social network since June, with more than 65 percent of video views occurring on mobile devices. Facebook is planning new YouTube-like features that should appeal to content producers. Starting this week, users will be able to see the number of views a video has received, which could help people discover popular new videos. Facebook is also testing the ability to display related videos once a clip has ended. Continue reading Short-Form Video a Top Priority at Facebook, Says Zuckerberg