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Streaming: Is Netflix Popularity with Kids a Double-Edged Sword?

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December 13, 2012
  • In August 2011, Netflix launched its “Just for Kids” page, which features commercial-free age-appropriate content organized by “superheroes” and “princesses.” Recently, the streaming service signed a content deal with Disney for an estimated $300 million a year.
  • “But Netflix’s popularity with children could be a double-edged sword,” the Wall Street Journal suggests. “Analysts say the streaming service could be undermining the very companies that supply it with most of its children’s television content, namely Disney and Viacom.”
  • Sanford C. Bernstein analyzed TiVo data, finding that kids’ cable ratings were up 8.5 percent in the first quarter among viewers who didn’t stream content compared to the relatively small 0.4 percent uptick among those who did. “Disney ratings grew 11 percent for nonstreaming users and 6 percent for streaming users, while Viacom ratings grew 6 percent for nonstreaming users and only 2 percent for streaming users,” WSJ reports.
  • “Bernstein says those trends have persisted through the year. And looking at an individual network tells the same story. From the end of 2011 through August 2012, ratings at Nickelodeon were up 11 percent among nonstreamers, compared with only 3 percent among streamers,” the article continues.
  • Unlike Nickelodeon, Disney Junior and Disney XD ratings are rising. “But both channels are relatively new and are coming off a small base. And even there, Netflix appears to be having an effect,” the article states.
  • “For Netflix, the risk is that Disney and Viacom demand significantly more for children’s content to make selling it worthwhile. In extremis, they could even decide to stop selling it to the streaming company.”

Mobile Video Calling Creates New Frontier as Technologies Improve

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December 11, 2012
  • “As the cameras and screens of smartphones and tablets improve, and as wireless networks offer higher bandwidth, more companies are getting into the business of enabling mobile video calls,” reports The New York Times, noting that the rise has been so quick that analysts have yet to compile numbers.
  • In 2011, Microsoft acquired video calling service Skype. Similarly, Apple developed its own FaceTime feature to sell the iPad and in September expanded the service beyond just Wi-Fi to cellular networks.
  • Google’s free video calling service Hangouts on its social network Google Plus allows up to ten people to video conference, and it features more than 200 apps. Just last week, Yahoo purchased its own video chat service OnTheAir. Tango Mobile is yet another video calling service, which has attracted 80 million active users and sees 200,000 join daily, according to CTO and co-founder Eric Setton.
  • Microsoft has incorporated Skype into its Windows 8 mobile phones, allowing people to receive calls even when the app isn’t running. Google is interested in “making money on the applications, but in learning more about them so it can sell more ads by getting people to use [Hangouts],” notes the article.
  • “Don’t expect video calling to improve productivity. Tango uses the same technology that enables video calls to sell games that people can play simultaneously,” the article states. “Google says some jokey applications on Hangouts, like a feature that can put a mustache over each caller, seem to encourage people to talk longer.”
  • “Tango’s average video call used to last six minutes, Mr. Setton said, but when the company started adding other applications to go with the videos, like games and designs that float over people, the average call length rose to 12 minutes.”

New York Appeals Court Seems Skeptical About Aereo Television Service

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December 4, 2012

A federal appeals court panel is skeptical whether streaming service Aereo has the right to retransmit broadcast television content without permission, but has yet to issue a decision. Three judges of the 2nd U.S. Circuit Court of Appeals appeared ready to reverse July’s lower court decision that reluctantly gave Aereo approval.

ABC, CBS, Fox and NBC are among the networks appealing the lower court judge’s decision that cited a Cablevision DVR case to allow Aereo to operate.

“Cablevision was a storage service, not a retransmission service,” says Bruce Keller, the networks’ attorney. “Aereo is a retransmission service by its own design. Without a license, it violates copyrights.” Paul Smith, another lawyer for the broadcasters, told the panel that the startup was trying to turn the Cablevision case “into a complete carte blanche where people can violate copyrights.”

Meanwhile, Aereo insists that it is complying with copyright laws and provides a legal, alternate platform for free TV broadcasts. Attorney R. David Hosp argued that Aereo lets customers “rent remotely located antennas to access content they could receive for free by installing the same equipment at home,” notes the Wall Street Journal.

“Aereo has grown from 100 users to more than 3,500 in the last year and has expanded from Apple devices such as the iPhone and iPad to devices including Windows computers,” reports WSJ. “It lets customers capture broadcasts from 29 local channels with subscriptions starting at $8 a month.”

Dyle Delivers Live TV to the Apple iPad: Ready for Prime Time?

By
November 26, 2012

Watching live television on an iPad currently has limited options. With a cable subscription, for example, users can stream Disney and ESPN shows. Alternatively, New York City viewers can opt for Aereo (but the networks are suing to shut it down). Enter Dyle, which just launched for Apple’s iOS devices. Dyle, with support from NBC, Fox and other top broadcast groups, has released a free TV app for iOS devices that uses broadcast signals to beam licensed programming to viewers. Continue reading Dyle Delivers Live TV to the Apple iPad: Ready for Prime Time?

Debunking Tech Perceptions: If TV not Broken, Why is Everyone Trying to Fix It?

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December 7, 2011
  • Apple, Google, Microsoft, Roku and Boxee are just some of the companies working on ways to re-imagine the TV experience.
  • “But nobody seems to be able to answer the big question: what exactly is so broken about TV anyway?” writes Matt Rosoff in a commentary for CNN, part of a series designed to “debunk commonly held perceptions about technology.”
  • Rosoff acknowledges that channel guides are inefficient… “But I’m going to go out on a limb here and say that most TV viewers simply won’t care enough about any of this stuff to shell out $1,500 for a new Apple TV, or spend a few hundred bucks and countless hours fiddling around adding a new box to their TV set and figuring out how it works.”
  • He notes that while the tech industry wants to optimize the television experience, it is important to remember that TV is passive. We don’t want to work at it. It’s not too difficult to turn the set on, find your channel and you’re done. Even Steve Jobs sometimes just wanted to watch TV and vegetate.
  • “That’s why we love TV just the way it is,” writes Rosoff. “If it ain’t broke, don’t fix it.”

Will Verizon Take on Netflix and Others with its own Streaming Video Service?

By
December 7, 2011
  • Verizon is planning to launch a standalone video streaming service for 2012 that would offer movies and TV shows via the Web, according to several people close to the plan.
  • “The phone company is talking with prospective programming partners about the service, which would be introduced outside of markets where it currently offers its broadband and TV package, known as FiOS, these people said,” reports Reuters. “That would make it available to some 85 million U.S. households.”
  • Verizon may be concerned about cord cutters and competition from Netflix, Amazon and Google.
  • “Verizon has been back and forth with programmers over the last two years exploring the possibility,” suggests the article. “While a lot of the discussion has been around fees, the programmers have also been concerned about the possibility of hurting their existing — and lucrative — relationships with the cable operators.”
  • Having its own streaming service would allow Verizon to grow its customer base and thereby lower its programming costs.
  • “News of the service will have added controversy in the wake of sister company Verizon Wireless’s plans to resell cable TV service for Comcast Corp, Time Warner Cable Inc and Bright House Networks,” points out Reuters. “Under that deal, announced last week, Verizon Wireless will pay $3.6 billion for valuable spectrum from the cable companies.”

Firmware Update for Sony Bravia TVs adds Twitter, Facebook, YouTube HD

By
December 6, 2011
  • Sony announced it has updated firmware for its Bravia LCD TV sets, enabling viewers to get tweets, post on Facebook and watch hi-def videos via YouTube HD.
  • Bravias have also added compatibility with a version of the Remote Keyboard application, previously available only on Vaio PCs and Xperia smartphones.
  • “Finally, you can now get live Twitter updates along the bottom of your screen and even use a Shazam like feature called Track ID to determine the names of songs, or their artists, that are played during your shows or commercials,” reports Engadget.
  • The press release emphasizes keyboard compatibility: “You can already use your smartphone or Vaio keyboard to control your TV and surf the Web — and now you can use other laptops too. From typing a Web address to searching for information about the latest movies, it makes entering text on-screen even easier than using your TV remote.”
  • The free update is currently available for those with compatible Bravia TVs.

Proposed AS-10 Metadata Spec Aimed at Streamlining Video Workflow

By
December 5, 2011
  • A new video metadata specification that would enable efficient interoperability of video between cameras, editing, playout and archiving may arrive as early as next year’s NAB Show, reports TVNewsCheck.
  • The Advanced Media Workflow Association (AMWA) has spent the past nine months developing AS-10, aimed at retaining and rendering readable the video metadata across devices that come from different vendors.
  • “Our goal is to have a single file that could move from camera to edit to playout to archive and back, really to be able to traverse the entire work flow,” says CNN’s Michael Koetter, who also serves as the AMWA director.
  • “I would love for CNN or CBS or whoever to be able to walk up to a [product] and see a little badge on it that says ‘AS-10 Inside’ and have some greater level of assurance than I do today,” adds Koetter.
  • The AS-10 effort has drawn support from CNN, NRK (the Norwegian state broadcaster), and vendors such as JVC, Sony, Harmonic, MetaGlue, MOG Solutions, Canon and Adobe.

Video Ads on the Increase as Online Video Views Reach Record Levels

By
December 5, 2011
  • Have you noticed a recent increase in ads that appear in Web videos?
  • We’re watching more Web video than ever before; comScore reports more than 42 billion online video views in the U.S. for October alone. New figures from start-up FreeWheel indicate we’re also watching more Web video ads.
  • According to FreeWheel, which serves and manages video ads for companies such as Turner, Vevo and Fox, there has been a 128 percent ad view growth from Q1 of 2010 to Q3 of this year.
  • Online viewers have also increasingly finished the ads they start watching, especially when accompanied with longer Web videos.
  • “Big picture, the Web video business is still very much a work in progress,” reports AllThingsD. “And there’s still a long way to go: Video ads grew 42 percent in the first half of the year, but still only make up 6 percent of the overall Web ad business. But if it keeps headed in this direction it’s going to quickly make up ground.”

Pay TV Usage Caps: Will Watching Netflix Lead to Higher Cable Bills?

By
December 5, 2011
  • Netflix subscriptions could end up costing consumers $28 a month instead of $8 if cable companies decide to add charges for Web streaming.
  • “U.S. providers like Time Warner Cable have weighed usage-based plans for years as a way to squeeze more profit from Web access, and to counter slowing growth and rising program costs in the TV business,” reports Bloomberg. “While customer complaints hampered earlier attempts, pay TV companies are testing usage caps and price structures that point to the advent of permanent fees.”
  • As online video streaming increases in popularity, Web data usage soars. Some companies have penalties in place for customers that exceed their monthly gigabyte allowance, while others do not.
  • Adding charges will not only help cable companies’ Internet revenue, but also possibly boost pay TV service by disincentivizing online services like Netflix and Hulu.
  • A Netflix spokesman told Bloomberg, “[The practice] is not in the consumer’s best interest as consumers deserve unfettered access to a robust Internet at reasonable rates.”

Damage Control: Will Netflix Bounce Back from Reaction to Price Increase?

By
December 1, 2011
  • Wedbush analyst Michael Pachter believes Netflix cannot repair itself from the damage inflicted earlier this year after the streaming company raised prices on subscribers.
  • CNET reports that, “according to Pachter, by year’s end, Netflix will show a loss of 11 million ‘hybrid’ customers that previously rented DVDs and streamed video content. He said he believes that 7 million of those customers will have traded down to the streaming-only option, while another 4 million will have ‘quit the Netflix service altogether.’”
  • Shareholders also seem uncertain if Netflix can bounce back. “Over the past six months, the company’s stock is down 75 percent,” indicates the article.
  • Netflix has not given up, and believes things can be turned around. However, the company offered this honest evaluation: “If we are unable to repair the damage to our brand and reverse negative subscriber growth, our business, results of operations, including cash flows, and financial condition will continue to be adversely affected.”
  • In the wake of a devastating couple of months, the company is looking to rebound “brick by brick” with a strong rebranding, suggests a related Home Media Magazine article.
  • In addition to ongoing damage control, Netflix is working to increase its content selection, update its interface and improve user algorithms. These changes, the company hopes, will restore credibility after its recent 60 percent price increase led 800,000 people to unsubscribe.

Beta Release: Cinefy App Provides Video Editing and Effects for the iPhone

By
November 29, 2011
  • Chairseven and App Creation Network recently announced the beta availability of Cinefy, “a mobile video editing and effects platform for iPhone where users create and share videos mixed with high quality visual effects,” according to the press release. “Cinefy empowers users with no editing skills to quickly insert footage, add music and apply visually stunning effects with its intuitive and simple interface.”
  • The app offers branded effects packs which opens a marketing opportunity for TV and game studios to promote in an engaging way and possibly draw “massive viral exposure.”
  • Users can export their videos to their device’s camera roll in addition to Facebook, YouTube and Vimeo. Cinefy will eventually be available for iPads and Android devices.
  • To help create soundtracks, Friendly Music has teamed up to provide a catalog of songs, “offering 100 percent legal and all rights-cleared music for personal and custom online media creations.”

Will Mission Impossible Facebook Game Draw Fans?

By
November 23, 2011
  • After phasing out console games relating to the “Mission: Impossible” series, Paramount Pictures has created a social game on Facebook to promote the franchise.
  • The game, which introduces an entirely new storyline, awards players with real prizes and new content. Paramount is using the game to give out premiere tickets in addition to other promotional material.
  • The studio is working with Funtactix, a social game developer, on the project.
  • According to a related article from TheNextWeb, Paramount is also hoping to generate buzz by making it possible to rent all previous iterations of the franchise directly from the movie’s Facebook Fan Page. Each movie costs 30 Facebook credits ($2.99) to rent for 48 hours.
  • “Utilizing the sharing capabilities and Facebook ticker, which will alert your friends to the fact that you’re watching one of the movies, could help build excitement for an opening weekend that will destroy the last,” suggests TNW.
  • Miramax launched a similar Facebook rental model a few months ago. TNW wonders if Facebook rental services will take off in the face of customer comfort and loyalty to Netflix and other streaming services.

German Firm has Plans to Market Direct Eye Contact Video Conferencing

By
November 22, 2011
  • Technology R&D firm Fraunhofer Heinrich Hertz Institute in Berlin has announced a major breakthrough in direct eye-to-eye contact for video conferencing. Fraunhofer HHI hopes to implement the new technology in consumer laptops and office desktop systems.
  • “Called the Virtual Eye Contact Engine, the software module analyses the scene in real-time 3D from three cameras mounted around the display,” reports 3D Focus. “It computes the depth structure information of the person’s head which is used to generate a 3D model. The 3D model is then used to compute the view of the virtual camera for both parties and the rendered output appears to show each person looking directly at each other.”
  • Fraunhofer HHI believes the technology will help resolve the problem experienced with eye contact during video conferencing. “Eye contact is one of the most important elements of non-verbal communication and without this, each person can feel slightly disconnected from the conversation,” suggests the article.
  • “We are working on a product release for our system,” says Ingo Feldman, scientific project manager 3D Video & Immersive Media Group. “We expect the first version on the market in about one year’s time…On one hand we plan to provide an office desktop system with high quality virtual eye contact correction. On the other hand, we plan a consumer market solution which is capable to run on laptop environments. As we are a research institution, we are always interested in industry partners which will finance our product development.”

Big Data Predictions for 2015: Are We Ready to Manage 8 Zettabytes?

By
November 18, 2011
  • CenturyLink has released an infographic illustrating that 1.8 zettabytes of data will be created this year — and by 2015, that number will be 7.9 (equal to 18 million times the digital assets in the Library of Congress).
  • By the end of 2012, 50 percent of consumer Internet traffic will be devoted to video, making the largest contribution to the data boom. However, in 2015, most of the traffic will come from wireless devices.
  • Much of the data produced by consumers is “shadow data,” things like search history.
  • The infographic also details resource growth and notes “even as IT costs are dropping, capital expenditures are rising.”
  • “Naturally, enterprises hold most of the data, whether it’s created by consumers or by knowledge workers on company time,” reports ReadWriteWeb. “That’s a lot of responsibility for managing data: What’s your company’s data strategy to handle the incoming deluge of data?”

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