Miso Teams with DirecTV for Another Synchronized Social TV Experience

  • Miso’s iPhone application has paired up with DirecTV receivers over Wi-Fi to provide users an experience beyond TV show checkins.
  • The application automatically shows users what is playing, allows them to share what they’re watching and rate it, chat with other viewers, and answer questions about the show.
  • Miso co-founder Somray Niyogi says, “Now that we know what you’re watching, we can explore what synchronization could really mean. To us, it’s about value — this may come in the form of simplicity of sharing, delivering you complementary content, getting answers to questions you might have while watching TV or a combination of all of the above.”
  • Miso has more than 225,000 users and competes with GetGlue and Yahoo-owned IntoNow. Earlier this year, the startup began beta tests of an Android app to work with programming on Boxee.

Do American TV Viewers Prefer Streaming Over Transactional VOD?

  • Online video subscribers of Netflix and Amazon Prime paid almost $50 on average for video subscriptions during a recent six-month period.
  • According to new research from Parks Associates, subscribers spent less than half of that amount on a la carte video purchases.
  • The number of movie and TV show downloads declined 56 percent from 2009 to 2010, and movie rental downloads decreased 70 percent.
  • “Based on the reported usage of video download services by U.S. survey respondents in Q4, consumer spending on a la carte video during a six-month period ranged from $12 to $26,” reports Home Media Magazine. “Comparable spending on video services subscriptions during that same period reached at least $48 per household.”
  • “The all-you-can-eat-style subscription approach taken by Netflix has proven successful in the U.S. market,” Parks said in its report. “It has helped to drive up consumption — and spending — for online video.”
  • Netflix ended the most recent fiscal quarter with more than 25 million subscribers in North America.

Hulu Takes its Show on the Global Road with Streaming Service in Japan

  • In its first international venture, Hulu is launching its subscription service in Japan where it will offer hundreds of premium feature films and thousands of TV shows for $19.19/month.
  • The service will be accessible via select connected TVs and smartphones (Engadget reports that Panasonic Blu-ray players, Sony Blu-ray players and TVs, Xbox 360 and PS3 consoles and Android tablets are relegated to the “coming soon” list.)
  • Content will be provided from CBS, NBCUniversal, Sony Pictures Entertainment, Twentieth Century Fox, The Walt Disney Company and Warner Bros. Additional local market content will be added including Japanese-produced and other Asian content.
  • Hulu is also announcing an exclusive mobile marketing partnership with NTT Docomo. Details will be forthcoming.
  • A follow-up post from GigaOM yesterday outlines the differences between Hulu’s current U.S. offerings and its plans for the Japanese market, “that could give a hint at what Hulu might look like in the future.” So is there a “no ads, higher fees and more content suppliers” future for Hulu outside of Japan? If so, watch out Netflix!

CEA Calls for Participation on New 21:9 Aspect Ratio Standards

  • The Consumer Electronics Association (CEA) is developing new standards for 21:9 aspect ratio TV displays.
  • The standards are meant to support the emerging wider-format movies being released by Hollywood studios.
  • CEA said it is calling for industry participation “to investigate incorporation of methods for signaling delivery of the presence of 21:9 video into CEA 861, A DTV Profile for Uncompressed High-Speed Digital Interfaces.”
  • “As video displays with the 21:9 aspect ratio are now appearing in the marketplace, adding this feature to the standard can more efficiently deliver such video to DTV receivers with native 21:9 displays,” CEA said in a statement.
  • Efforts will be coordinated by CEA’s DTV interface subcommittee’s uncompressed A/V digital interfaces working group.

Social Media: MTV Video Music Awards Scores Highest-Ever Audience

  • Despite having no host on Sunday, MTV’s 2011 Video Music Awards ramped up audience engagement through social media.
  • MTV delivered pictures and videos to their audience in realtime through their second screen application and social media channels.
  • Fans could track what celebrities were tweeting about, and who was tweeting the most. The application also showed which celebrities and content generated the most buzz. (Celebrities who did not tweet during the event could have missed out in a big way.)
  • The awards program scored its highest-ever ratings, pulling in 12.4 million viewers. “Not only was this year’s show the most-watched in the history of the Video Music Awards’ 27-year history,” reports Rolling Stone, “but it was also the highest-rated telecast in the 30-year history of the network.”

Media Set-Top Boxes: Make Web Viewing More Like TV and Less Like PC

  • In his Wall Street Journal “All Things D” Personal Technology column this week, Walt Mossberg reviews three set-top boxes: the $100 Roku 2 XS, the $99 second-generation Apple TV and the $199 Boxee Box from D-Link.
  • “The intent of the three products I tested is to do what a computer can, but in a simpler, cheaper and more TV-like manner,” he writes, “with easy setup, clear onscreen menus and small, simple remotes.”
  • Mossberg endorses the Apple TV for those who use iTunes or who own an iPad or iPhone. Apple’s AirPlay allows you to wirelessly stream content to your TV. For others, he likes the simplicity and price point of Roku, which also has a game function. Mossberg suggests Boxee is a bit too complicated and rough around the edges, but might be a good choice for techies.
  • Bottom line: “To watch Internet video easily on a TV, either Roku or Apple TV is the best choice for average consumers.”

Check Out this New 3D Virtual Sound Technology from KDDI Labs

  • Japanese R&D firm KDDI Labs announced it has developed 3D audio technology that enables people to change their listening position in a 3D space.
  • “Multiple microphones are used to record the audio and a unique method of audio signal processing, called virtual sound source reproduction, is used to map out the sound in a virtual 3D space in real time,” explains Akihabara News. “This can generate an unlimited number of listening positions, even in locations where there are no microphones. This technology also lets you change where sounds come from or remove them from the 3D space altogether.”
  • KDDI Labs says it has made the large database required to synthesize 3D audio much smaller (down to a few hundred kilobytes in size) so that the technology can be used for mobile devices such as smartphones.
  • According to KDDI Labs: “For example, suppose you’re watching a band on screen, and you want to get close to the guitar. As you get nearer to the guitar, the sound of the guitar gets much louder. The effect we’ve achieved now is that, if you move, for example, left from that position past the vocalist, the sound moves left. Another thing you can do with this technology is to change the position of instruments. So you can make the vocalist sound further away, and the guitar closer. Specifically, in music promotion videos, we’d like to enable users to get close to their favorite instrument, or eliminate just the vocals, and to do these things on a smartphone or cellphone.”
  • KDDI is developing an application that runs on a Web browser with hopes of commercializing the technology. The report includes a video demo.

Innovative Concept: Sony Developing Subtitle Glasses for Moviegoers

  • Sony is developing special subtitle-enabled glasses that could be in UK movie theaters as early as next year.
  • According to the BBC, one in six people have some level of deafness and are not being served well by the movie industry. In fact, many film fans with hearing issues wait for films to be released on DVD when subtitles are available.
  • “What we do is put the closed captions or the subtitles onto the screen of the glasses so it’s super-imposed on the cinema screen, [making it look] like the actual subtitles are on the cinema screen,” explains Tim Potter of Sony.
  • “The good thing about them is that you’re not refocusing. It doesn’t feel like the words are really near and the screen is far away. It feels like they’re together,” said test subject Charlie Swinbourne, who is hard of hearing.
  • “It was a great experience,” he added. “I think it’s a massive opportunity to improve deaf people’s lives and I think there’s great hope that this would give us a cinema-going future.”
  • If the glasses prove popular in the UK, we should expect to see them in wider availability in the near future.

Hollywood Suite: Will New Canadian VOD Service Compete with Netflix?

  • Hollywood Suite is a new video-on-demand service with plans to launch in Canada this November.
  • Available via cable, the Internet and satellite TV, the service will offer 450 titles per month in HD from MGM, Warner Bros. and others.
  • The Toronto-based platform will also feature independent action, romance and relationship films.
  • According to Home Media Magazine: “Movie titles, subscription fees and rental programs, which are expected to rival rates charged by Netflix, will be announced closer to launch date, according to industry veteran Jay Switzer, co-founder of Hollywood Suite.”
  • “These channels are designed to meet the strong audience demand for movies across all platforms and support Canada’s television service providers,” Switzer said.

iTunes on Movie Share Upswing: Report Credits AirPlay and iPad

  • The recent IHS Screen Digest Media Research report indicates that Apple’s iTunes held the number one spot for movie electronic sell-through (EST) and Internet video on demand (iVOD) with 65.8 percent of the market in the first half of 2011. The Zune Video Marketplace was second with 16.2 percent, while Walmart’s Vudu came in third with 5.3 percent.
  • The research suggests much of Apple’s success can be traced to AirPlay which allows you to stream wirelessly to other devices including TVs.
  • “IHS believes that the ability to stream media from Macs or iOS devices to an Apple TV or third-party AirPlay receiver has prompted users to buy more movies from iTunes — presumably so they can AirPlay them to somewhere else,” reports Ars Technica.
  • It should be noted that Amazon spent this period shifting its strategy to streaming video on demand (SVOD), which IHS ranks in a separate space from iVOD. According to the article: “Amazon still saw a small bump from 4 percent in the first half of 2010 to 4.2 percent a year later, showing that users are still sticking by Amazon’s ‘old’ service.”

Pay TV Subs Continue to Decline: Consumers Turn to Web

  • As the monthly costs for pay TV have risen from $11.97 in 1986 to $49.70 this year, consumers are looking for inexpensive Web alternatives like Netflix and Amazon.com.
  • Three of the past five quarters have seen an overall decline in pay TV subscriptions, according to SNL Kagan.
  • “Barclays Capital analyst James Ratcliffe predicts that as young people who now rely on Internet-TV alternatives age, penetration of pay TV among occupied homes gradually will decline,” explains The Wall Street Journal. “He sees it dropping to 79 percent by 2018 from 89.5 percent now, although he predicts the pay TV industry won’t lose subscribers in an absolute sense until 2016.”

Piracy Surge: Fox 8-Day Delay Draws Negative Consumer Response

  • Since Fox implemented its 8-day delay of content availability on Hulu, downloads from BitTorrent for shows such as “Hell’s Kitchen” and “MasterChef” have increased 114 percent and 189 percent, respectively. Others are watching Fox shows on video sites including YouTube.
  • Moreover, the situation is creating negative consumer reactions as consumers are forced to find content elsewhere.
  • “One of the main motivations for people to download and stream TV shows from unauthorized sources is availability,” reports TorrentFreak. “If fans can’t get a show through legal channels they turn to pirated alternatives.”
  • The post suggests that some consumers have indicated they will be returning to their DVRs and may even dust off their VCRs in response.

Miramax is the Latest to Offer Facebook Movie Rental App

  • Miramax is following in the footsteps of Warner Bros., Paramount and Universal by making its films available on Facebook.
  • The Miramax eXperience will initially offer 20 titles in the U.S. and 10 each in Great Britain and Turkey (available films include “Good Will Hunting,” “Spy Kids,” “Chicago” and “Cold Mountain”).
  • Movies will be made available for 30 Facebook credits (equivalent to $3) and can be viewed on Facebook, the iPad and Google TV.
  • Miramax hopes to build its reach to 150 million+ Facebook friends in the next 18 months.
  • “The iTunes-like nature of Miramax’s Facebook movie rentals (i.e. per-movie charge, rather than a subscription fee) could prove very effective,” reports Social Times. “A lot of online movie watchers aren’t ready to commit to a subscription service like Netflix or Hulu Plus. Renting a single movie from Facebook may be more their style, and a $3 movie rental sounds like a pretty good deal, if you ask me.”

Verizon Video: VOD Mobile App Launches for Android this Week

  • Verizon Wireless launches Verizon Video this week — a new version of its video-on-demand application for mobile phones, providing Android users with more than 250 current full-episode TV shows from ABC, NBC, CBS, MTV, Comedy Central, Disney Channel, ESPN, Cartoon Network and others.
  • Premium content is also available including live sports coverage from NFL Mobile, NFL RedZone, NBC’s Sunday Night Football and NFL network.
  • The 4G LTE and select 3G service will cost $10/month or $3 for 24 hours.
  • According to the press release: “Verizon Video updates V CAST Video on select devices and current V CAST Video subscribers will be prompted to update the app the next time it launches. After the upgrade, it will then appear under the name Verizon Video.”
  • The Verizon Video app is powered by RealNetworks.

ESPN’s Billion-Plus Online Video Streams Now Powered by Ooyala

  • ESPN has selected Mountain View-based Ooyala to power the sports broadcaster’s streaming video content. The platform will replace a proprietary model administered by ESPN.
  • Ooyala’s platform will reportedly increase the quality of playback, reduce load times and streamline back-end management.
  • “It’s a serious feather in the cap and vote of confidence for the four-year-old video startup, as ESPN is one of the biggest producers of online video content, with 400 unique visitors hitting play on ESPN videos every second (and serving over 1 billion streams per month),” reports TechCrunch.
  • The media technology site sees the move as positive: “All in all, it’s great to see ESPN finally offering a quality player with fast load times and a more linear on demand experience in which video queues and layouts feel more akin to a television viewing experience — and can compete in ease of video use with YouTube.”