Meta and Snap both appear to have re-focused their social media strategies on video, leading to speculation they’re chasing TikTok, famously the U.S.’s “most downloaded app of 2021,” which at 94 million handily topped the 64 million of the second most popular, Meta’s Instagram. Meta CEO Mark Zuckerberg told analysts last week that even though Instagram’s Reels is the company’s most rapidly growing format, “we also have a competitor that is compounding at a pretty quick rate, too.” ByteDance’s TikTok, Zuckerberg said, “continues to grow at quite a fast rate off of a very large base.” Continue reading Video Emerges as Killer Social App, Everyone Chasing TikTok

Amazon had a merry Q4, doubling net income to $14.3 billion from $7.2 billion the prior year. While quarterly revenue of $137.4 billion was up 9 percent due largely to its “biggest-ever” Black Friday to Cyber Monday shopping weekend, the profit surge was the result of a pre-tax gain of $11.8 billion from its investment in Rivian. The electric car manufacturer completed an initial public offering in November. The Amazon Web Services cloud unit grew revenue 40 percent to $17.8 billion, more than $5 billion of it income. Total 2021 revenue was $469.8 billion, up 22 percent. Continue reading Amazon Profits Double While Q4 Operating Income Plunges

Pinterest stock spiked in extended trading Thursday after its 2021 earnings results stressed the company’s first full-year of profit, as well as the first year to tick above $2 billion in annual revenue. Pinterest stock rose 28 percent in extended trading on a better than expected Q4. “We took important steps in 2021 with the launch of our foundational technology to deliver a video-first publishing platform,” Pinterest co-founder and CEO Ben Silbermann said, emphasizing that the company would continue to focus on the new initiatives that helped revenue grow 20 percent for Q4 and 52 percent for the year. Continue reading Pinterest Posts Its First Full-Year Profit on Sales of $2 Billion

As Facebook parent company Meta Platforms continues its planned evolution to the metaverse, observers have begun asking about Instagram. Acquired in 2012, the photo and video-sharing platform may be finding the accommodations that help it with advertisers hurt it with younger users gravitating to TikTok and Snapchat. While Meta doesn’t break out numbers for Instagram, the “family of apps” of which Instagram is a member generated $32.8 billion in Q4 revenue, all but $155 million of it from advertising, according to earnings released Wednesday. That’s an 18 percent improvement over Q4 2020. Continue reading Wall Street Ponders Instagram as Meta Posts $10.2B VR Loss

NBCUniversal is expanding its partnership with social video platform TikTok to include a joint promotion for the 2022 Olympic Winter Games in Beijing, set to kick off on February 4, and the 2022 Paralympic Winter Games, beginning March 4. NBC Winter Games advertisers will reportedly have first crack at piggybacking onto what is being couched as a new type of brand experience that lets them draw from NBC 2022 Winter Games clips as they try to connect with sports fans. TikTok videos with Olympic-related hashtags have resulted in 18 billion views on the platform thus far, according to NBC. Continue reading NBCUniversal Teams with TikTok to Promote Winter Olympics

YouTube plans to test new monetization features for creators of its YouTube Shorts videos, which have passed more than 5 trillion views since debuting in September 2020, according to YouTube CEO Susan Wojcicki, who also said the company is exploring adding NFTs to its toolkit for video creators. In addition, YouTube is testing new shopping features tied to its video content. The number of global creator channels making more than $10,000 a year “is up 40 percent year over year,” Wojcicki wrote as part of an annual letter to creators that outlined 2022 priorities focusing on helping creators generate income. Continue reading YouTube Exploring Commerce and NFTs, Says CEO Wojcicki

The Disney+ streaming video service, which launched in November 2019 and is already available in 64 countries, plans to launch in 42 additional countries and 11 new territories sometime this summer. The announcement did not include exact release dates or regional pricing, but the scope of the expansion should help the platform jumpstart subscriber growth to better compete with other streaming services such as Netflix and HBO Max. The expansion plans should also steer Disney toward its previously predicted target of 230 million subscribers before the end of 2024. Disney+ already had 118 million global subscribers by the end of last year. Continue reading Disney+ Service to Debut in 42 More Countries This Summer

Squarespace has introduced a new video feature for content creators that provides them with the ability to sell access to videos either as a one-off or via a continuing subscription plan. The website creation and hosting service will offer 30 minutes of uploaded content for free, while creators looking to post more content have the option to sign up for Member Areas plans, starting at $9 per month. To compete with the likes of YouTube, Patreon and OnlyFans, users will be able to upload video directly to their Squarespace site with options for monetizing content. The company’s native video player offers “slick playback” and “deep integration into the Squarespace platform.” Continue reading Squarespace Adds Monetization Options to Its Video Feature

Facebook finds itself the subject of yet more unflattering allegations, this time claiming the company gouged people in third world countries by charging them for services it had said would be free when making deals with cellular carries in the areas. Internal documents are said to have surfaced indicating that after promising to let low-income citizens in places like Pakistan, Indonesia and the Philippines use a pared-down version of Facebook along with some Internet browsing without incurring data charges, the Meta Platforms company wound up charging, in total, millions of dollars a month. Continue reading Facebook Caught in Fee Controversy for Free Mobile Service

TikTok is testing the waters with a paid subscription mode for creators, joining Facebook, Clubhouse and others. Although TikTok remains tight-lipped about the experiment, it seems designed to keep TikTok influencers on the ByteDance platform rather than leaving for more lucrative pastures. Last week, Instagram announced a test allowing creators to charge from 99 cents to $99 per month for exclusive content, while Twitter in September debuted Super Follows, with rates of $2.99 to $9.99 per month. A creator with 13,000 followers that gets a 2 percent take rate at $4.99 per month can make $900 a month. YouTube and Snapchat also offer monetization options. Continue reading TikTok Experiments with Paid Subscriptions, Tweaks Stories

Netflix stock dropped 20 percent Thursday on news that the streaming platform’s subscriber growth is slowing. Netflix missed its target only slightly, adding 8.3 million subscribers in Q4, versus its projected 8.5 million. But that missed target is combined with escalating content costs and a forecast that 2.5 million subscribers will be added in the first three months of 2022 as opposed to 4 million in Q1 2021. A significant portion of Q4’s subscribers growth was in Europe, the Middle East and Africa, up 3.5 million. Netflix added 1.2 million subs in the U.S. and Canada, only a slight improvement year over year. Continue reading Netflix Subscriber Growth Ebbs in U.S. but Is Solid Overseas

Filmhub, the independent distribution website incubated by German composer Klaus Badelt and Brazilian tech entrepreneur Alan d’Escragnolle, has raised $6.8 million led by Andreessen Horowitz in the company’s first capital raise. Filmhub helps budding cineastes get their work onto more than 100 streaming platforms, including Amazon Prime Video, Apple TV, IMDb TV, Plex, Roku Channel and others. Using its own sales team and technology, Filmhub pushes out content from shorts to episodics to full-length films, taking a 20 percent fee from royalties, which vary by service. Continue reading Streaming Distributor Filmhub Floats $6.8 Million Seed Round

YouTube is closing its original content group, citing the explosive growth of its revenue sharing YouTube Partner Program, which now has more than two million creator participants, chief business officer Robert Kyncl posted on Twitter Tuesday. “With rapid growth comes new opportunities and our investments can make a greater impact” applied towards initiatives like its TikTok competitor YouTube Shorts as well as the Black Voices and YouTube Kids funds and live shopping programs, Kyncl wrote. The six-year-old division’s run ends March 1 with the exit of global head of original content Susanne Daniels, although some content will continue in a limited capacity. Continue reading YouTube Scales Back Originals to Focus on Creator Content

To understand speech visually, by reading lips, in addition to aurally, is an advantage for which AI has been waiting, according to researchers at Meta Platforms (formerly Facebook). The company says it has developed a framework that learns by watching — Audio-Visual Hidden Unit BERT (AV-HuBERT) — and that it is 75 percent more accurate than competing automated speech recognition systems on several metrics. Meta claims that AV-HuBERT outperforms the former best audiovisual speech recognition system with only one-tenth the inuput, which makes it potentially useful with languages with little or no audio data. Continue reading Companies Turn to AI for New Approaches to Audio Solutions

While drone announcements failed to generate the same buzz during CES 2022 as in previous years, several new products should be of interest to consumers and professionals, especially those in photography, video and movie production. In addition to demonstrations of hydrogen fuel cell tech promising increased flying time and new underwater micro-ROVs touting a range of enterprise applications, CES included affordable feature-rich drones such as Autel Robotics’ Dragonfish with built-in 4K video and 50X optical zoom; Skydio’s self-flying drone, geared toward cinematographers; and Sony’s Airpeak S1, the smallest drone to support a full-size mirrorless Alpha camera. Continue reading CES: Updated Drone Tech Offers Possibilities for Production