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Debra KaufmanMarch 3, 2020
Beginning in August, Google Chrome will block the Internet’s most intrusive ads: long pre-roll video ads that can’t be skipped, mid-roll ads that appear part way through a video, and large display ads covering more than 20 percent of the screen. These ad types will be banned only on short-form videos under eight minutes. Google’s move follows new rules just set by the Coalition for Better Ads (CBA), whose other members include Facebook, the Interactive Advertising Bureau, and the World Federation of Advertisers. Continue reading Google Chrome to Adopt New Coalition for Better Ads’ Rules
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Rob ScottMarch 2, 2020
Following several months of testing in 13 U.S. trial markets, AT&T TV launches nationwide today. The broadband service features a 4K- and HDR-capable Android-based set-top box, 500 hours of DVR storage, access to hundreds of live television channels and 40,000 on-demand titles. Streaming services such as Disney+, Netflix, Pandora, Spotify and YouTube are available, as well as 5,000+ apps through the Google Play store. Additionally, the voice-enabled remote control is integrated with Google Assistant. Chromecast support is also built in. AT&T TV will be integrated with HBO Max when it launches in May. Continue reading AT&T TV Launches Today with Hundreds of Live TV Channels
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Debra KaufmanMarch 2, 2020
The younger demographic that gravitates to TikTok is turning it into a political force, forming political coalitions — called hype houses — for their favored candidates, fact-checking others, posting news updates and commenting in real-time. Hype houses come in conservative, liberal, bipartisan and undecided flavors, and are amassing hundreds of thousands of followers. Reddit chief executive and co-founder Steve Huffman, however, is concerned about TikTok’s privacy policies, calling the app “fundamentally parasitic.” Continue reading TikTok Now Political Forum For Youth, Tech Execs Decry App
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Debra KaufmanFebruary 28, 2020
The Ninth U.S. Circuit Court of Appeals in San Francisco ruled unanimously that privately operated Internet platforms can censor content at will — a rebuke of the argument advanced in conservative circles that the platforms are bound by the First Amendment. The case in question was the YouTube channel of Prager University, a non-profit founded by radio host Dennis Prager. YouTube tagged dozens of PragerU’s videos as “inappropriate,” and stripped their advertising, which led the channel to file a lawsuit in 2017. Continue reading Appeals Court Agrees Internet Platforms Can Censor Content
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Debra KaufmanFebruary 25, 2020
Like any movie franchise installment, Universal Pictures’ “Fast & Furious 8” (also known as “The Fate of the Furious”) relied on footage and data from the sequels that were produced before it. This movie was the proof of concept for Production 3.0, a new platform enabling quick access to assets like 3D VFX models for use in sequels, as well as theme park and AR/VR experiences.“Our production asset archive isn’t organized enough and doesn’t hold all production assets,” said Universal VP of creative technologies Annie Chang, who headed the team that developed it. Continue reading HPA Tech Retreat: Universal Unveils New Production Workflow
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Debra KaufmanFebruary 25, 2020
An increasing concern over content security was the subject of HBO/WarnerMedia productions and content security head Marc Zorn’s talk on “Why Traditional Information Security Doesn’t Fit in Most of Media & Entertainment.” “Film security was based on physical controls,” he said. “Post production began after photography, and threats were primarily from post onwards.” Once the workflow became digital, he added, threats to digital media looked like IT security, “from an IT security professional’s perspective.” Continue reading HPA Tech Retreat: Evolving Security for Media & Entertainment
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Debra KaufmanFebruary 24, 2020
The Digital Production Partnership (DPP) is a London-based media industry business network, with a membership of 400+ companies representing the entire content supply chain. Eighteen months ago, the DPP issued the Production Business Survey report, detailing the operations of 57 production companies vis-à-vis the cloud. What it found was discouraging, so the DPP set its sights on another survey on Next Generation Production. At the HPA Tech Retreat, managing director Mark Harrison presented the findings. Continue reading HPA Tech Retreat: The DPP’s Report on Next Gen Production
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Rob ScottFebruary 24, 2020
Google’s streaming OTT service YouTube TV — which provides subscribers with live television and news, on-demand video, cloud-based DVR, and live and local sports from 70+ networks— will carry Cinemax and HBO for the first time under a new distribution deal with AT&T’s WarnerMedia. As part of the agreement, YouTube TV will also offer the upcoming streamer HBO Max when it debuts in May, and will continue to provide Turner cable networks such as Adult Swim, Cartoon Network, CNN, HLN, TBS, TNT, truTV and Turner Classic Movies. Continue reading WarnerMedia Deal to Bring HBO and Cinemax to YouTube TV
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Debra KaufmanFebruary 21, 2020
Warner Bros. vice president of technology Michael Zink described the results of a test, conducted with several partners, to resolve questions about the impact of higher resolution displays with larger screen sizes on the user experience. The test did so by assessing the perceptibility of 4K vs. 8K on a consumer 8K TV displays at a typical viewing distance for various types of content. Partners included the ASC, with content from Pixar and Amazon Prime, and LG for its 88-inch 8K OLED TV display. Continue reading HPA Tech Retreat: Perceptual Difference Between 4K and 8K
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Debra KaufmanFebruary 20, 2020
Virtual production, used in big budget movies such as “The Lion King” and “Jungle Book,” relies on game engine technology to marry CGI backgrounds with live actors in real-time. As such, it’s is a cutting edge production technique. But, noted International Cinematographers Guild (ICG) advanced production technology specialist Michael Chambliss, virtual production can actually be used on more mainstream productions with smaller budgets. He moderated a panel of industry experts with experience in doing just that. Continue reading HPA Tech Retreat: Virtual Production for Mainstream Projects
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Rochelle WintersFebruary 20, 2020
The HPA Tech Retreat kicked off with an ambitious daylong demo that highlighted innovations in content creation, management and distribution technology and workflows. Supersession chair Joachim Zell, VP technology for EFILM walked the audience through numerous elements of an HDR production: filming, editing and finishing two scenes that provided the final chapters for a short film. The process, much of which involved workflows in the cloud, featured multiple cameras, on-set management and collaboration platforms, editorial, dailies and digital intermediate color grading systems, as well as online mastering and distribution platforms. Continue reading HPA Tech Retreat: The Latest Workflows for Virtual Production
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Debra KaufmanFebruary 18, 2020
Roku, which posted 52 percent growth and generated $1.13 billion last year, predicted that revenue will increase 42 percent to $1.6 billion in 2020. The growth is, in part, a reflection of the explosion of streaming video services with the recent additions of Disney+, Apple TV+ and upcoming Peacock and HBO Max. Strategy Analytics reported that Roku is the U.S. market leader in connected TV devices. At the end of Q4, Roku stated it had 36.9 million active accounts, a 36 percent increase from the previous year. Continue reading Roku Reports Robust Growth in Q4, Predicts Future Success
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Debra KaufmanFebruary 18, 2020
Google has unveiled AutoFlip, an open source, AI-enabled tool that offers smarter, automated video reframing. A lot of video is captured in landscape aspect ratios such as 16:9 and 4:3, not optimized for different (read: vertical) display devices. The traditional method has been to statically crop the material that doesn’t fit in the destination device, but that usually offers an unsatisfactory result. AutoFlip, however, relies on AI object detection and tracking to intelligently understand the video content. Continue reading Google’s AutoFlip for Automated AI-Enabled Video Reframing
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Debra KaufmanFebruary 13, 2020
Researchers at Microsoft Research Asia and the Harbin Institute of Technology have come up with a new technique to use artificial intelligence to generate live video captions. In the past, technologists have used encoder-decoder models, but didn’t model the interaction between videos and comments, resulting in mainly irrelevant comments. The new technique — based on a model that iteratively learns to capture the representations of audio, video and comments — outperforms current methods, according to the research team. Continue reading Researchers Create AI Technique to Generate Video Captions
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Debra KaufmanFebruary 12, 2020
The newly integrated ViacomCBS is combining its assets to fuel a streaming service based on CBS All Access, say sources. Executives are reportedly considering an ad-supported service that will integrate Viacom’s Pluto TV, Nickelodeon, BET, MTV, Comedy Central and Paramount Pictures with CBS All Access. Also on the drawing board is an ad-free version and a premium version including Showtime. No name or price point have been set, although sources stated the basic services will probably be less than $10/month. Continue reading ViacomCBS Reportedly Developing a New Streaming Service