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Paula ParisiJune 7, 2024
Lux, the company behind the popular photography app Halide, is releasing an iPhone video app called Kino that makes it easy to add professional cinematic looks using only a smartphone. Kino’s Instant Grade feature lets users apply from a selection of color grade presets with a few simple taps. It can also apply cinematic motion blur using AutoMotion, adjusting the crisp images the iPhone tries to capture by default to “the dreamlike feeling of a motion picture.” Designed for professionals, but straightforward enough for amateurs to use, Kino supports external hard drives and iCloud backup. Continue reading Lux Brings Cinematic Tools to iPhone Shooters with Kino App
By
Paula ParisiJune 6, 2024
ElevenLabs has launched its text-to-sound generator Sound Effects for all users, available now at the company’s website. The new AI tool can create audio effects, short instrumental tracks, soundscapes and even character voices. Sound Effects “has been designed to help creators — including film and television studios, video game developers, and social media content creators — generate rich and immersive soundscapes quickly, affordably and at scale,” according to the startup, which developed the tool in partnership with Shutterstock, using its library of licensed audio tracks. Continue reading ElevenLabs Launches an AI Tool for Generating Sound Effects
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Paula ParisiJune 6, 2024
Instagram is testing unskippable ads that will appear in users’ feeds. Screenshots of the new ad unit, which users can’t scroll through, began circulating on sites like Reddit and X, prompting general outrage, followed by confirmation that the test is underway. The ads include a countdown timer like those used in some streaming shows that prevent the ability to fast forward and also lock users onto the message without the ability to browse elsewhere on the site until the ad plays through. The approach is similar to the YouTube model for ads that appear before and midway through videos. Continue reading Instagram Users Angered by Test of ‘Unskippable’ Video Ads
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Paula ParisiJune 4, 2024
A year after its announcement, Fable is launching Showrunner, a platform that lets anyone make TV-style animated content by writing prompts that are turned into shows by generative AI. The San Francisco company run by CEO Edward Saatchi with recruits from Oculus, Pixar and various AI startups is launching 10 shows that let users make their own episodes “from their couch,” waiting only minutes to see the finished result, according to Saatchi, who says a 15-word prompt is enough to generate 10- to 20-minute episodes. Saatchi is hoping Fable’s shows can garner an audience by self-publishing on Amazon Prime. Continue reading Fable Launches Showrunner Animated Episodic TV Generator
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Paula ParisiMay 23, 2024
Autodesk is going all-in on artificial intelligence with the acquisition of AI startup Wonder Dynamics, maker of the Wonder Studio VFX tool. Autodesk — whose products include Maya, 3ds Max and Flame — worked with Wonder on a Maya plug-in last year and appears to have been impressed. Wonder Studio was purpose-built to be compatible with 3D tools like Maya, largely automating the process of putting 3D characters within live-action scenes. Terms of the deal were not disclosed, and Autodesk did not detail plans for integrating Wonder Dynamics, but it’s likely the company’s AI expertise will make itself felt across the portfolio. Continue reading Autodesk Buys Wonder Dynamics, AI VFX App Wonder Studio
By
Paula ParisiMay 22, 2024
Bundling is back. Following the cord-cutting that led to a decline in content subscriptions, consumers now indicate they want multi-service deals, with discounts and choice as to what type of content is included. A new study from Hub Entertainment Research indicates that traditional SVODs have declined overall in household usage while areas such as gaming, music, podcasts and social media have increased. “TV is no longer the center of the entertainment universe,” the study suggests, noting premium video only accounts for about 6.3 percent of consumers’ total entertainment sources. Continue reading Study Finds Many Consumers Seeking Multi-Service Bundles
By
Paula ParisiMay 21, 2024
TikTok is experimenting with allowing users to upload 60-minute videos. The feature is being tested among a limited group of users in certain markets, with no immediate plans for a wider rollout, according to reports, which couch it as a move to take on the short-form platform’s biggest competitor, Google’s YouTube. TikTok debuted in 2016 with a native video format of 15-seconds, though the company has been expanding permissible durations over the years. TikTok users have reportedly been requesting the ability to post longer content for areas such tutorials, demos and sketch comedy. Continue reading TikTok Tests Long-Form Video That Could Challenge YouTube
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Paula ParisiMay 20, 2024
Netflix is launching its own ad server, bringing control of the advertising experience of its 270 million subscribers in-house. The company will use its new ad tech to create personalized ads that can be highly targetable, Netflix President of Advertising Amy Reinhard said onstage at the upfronts, providing brands with new ways to buy and to slice and dice consumer data. The deployment puts Netflix in the mix with other industry heavyweights like Google, Amazon and Comcast, which also operate their own ad servers. The move comes 18 months after Netflix entered the advertising business in partnership with Microsoft. Continue reading Netflix Takes Advertising In-House with Launch of Ad Server
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Paula ParisiMay 16, 2024
Google is launching two new AI models: the video generator Veo and Imagen 3, billed as the company’s “highest quality text-to-image model yet.” The products were introduced at Google I/O this week, where new demo recordings created using the Music AI Sandbox were also showcased. The 1080p Veo videos can be generated in “a wide range of cinematic and visual styles” and run “over a minute” in length, Google says. Veo is available in private preview in VideoFX by joining a waitlist. At a future date, the company plans to bring some Veo capabilities to YouTube Shorts and other products. Continue reading Veo AI Image Generator and Imagen 3 Unveiled at Google I/O
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Paula ParisiMay 16, 2024
Google has infused search with more Gemini AI, adding expanded AI Overviews and more planning and research capabilities. “Ask whatever’s on your mind or whatever you need to get done — from researching to planning to brainstorming — and Google will take care of the legwork” culling from “a knowledge base of billions of facts about people, places and things,” explained Google and Alphabet CEO Sundar Pichai at the Google I/O developer conference. AI Overviews will roll out to all U.S. users this week. Coming soon are customizable AI Overview options that can simplify language or add more detail. Continue reading Google Ups AI Quotient with Search-Optimized Gemini Model
By
Paula ParisiMay 14, 2024
Walmart’s update on the Onn streaming device, the Onn 4K Pro, offers several improvements, including more storage and RAM, additional ports and always-on microphones ready for Google Assistant voice commands for the Google TV device. It also offers Dolby Atmos as well as smart hub capabilities like hands-free voice control and compatibility with Google Home devices, Walmart says. Priced at $49.88, the Onn 4K Pro will be “available this month,” although it appears to have already made it onto retail shelves at some Walmart locations, as per an early unboxing video post. Continue reading Walmart Takes on Chromecast with Its 4K Google TV Streamer
By
Paula ParisiMay 14, 2024
Substack is attempting to lure select TikTok posters to its publishing platform with the launch of Substack Creator Studio. Billed as “a fellowship for the next wave of video stars to turn their TikTok channels into Substack shows and communities,” the outlet says video-native creators will be able to forge a “more direct, intimate relationship with their audience” on Substack, while making money from subscriptions. Only 10 fellows will be initially selected, and given access to consulting and production support from Adam Faze’s Gymnasium short-form studio, producer of the TikTok series “Boy Room.” Continue reading Substack Creator Studio Bows with 10 Video Fellowship Slots
OpenAI CTO Mira Murati announced during a live-streamed event today that the company is launching an updated version of its GPT-4 model that powers OpenAI’s popular chatbot. The new flagship AI model, GPT-4o is reportedly “much faster” and offers improved text, voice and vision capabilities. Murati said GPT-4o will be free to all users, while Plus users will enjoy “up to five times the capacity limits” available to free users. According to OpenAI, the new AI model “can respond to audio inputs in as little as 232 milliseconds, with an average of 320 milliseconds, which is similar to human response time in a conversation.” Continue reading OpenAI Unveils Faster AI Model, Desktop Version of ChatGPT
Netflix announced it is launching a “digital theme park” in early access on the Roblox online gaming platform. Web-based universe “Netflix Nextworld” will feature mini-games, easter eggs, watch parties, user-generated content and more “in 3D interactive spaces” based on characters and content from popular Netflix franchises such as “Stranger Things,” “One Piece,” “Cobra Kai” and the “Rebel Moon” movies. There will also be an activity based on the upcoming animated series, “Jurassic World: Chaos Theory.” Users will be able to collect objects and wearables from the shows and movies to post in their Fan Pods, which can be shared online with friends. Continue reading Netflix Teams with Roblox in Creation of ‘Digital Theme Park’
Disney and Warner Bros. Discovery announced that a new triple-play streaming bundle that includes popular services Disney+, Hulu and Max will launch this summer in the U.S. with both ad-supported and ad-free plans. “On the heels of the very successful launch of Hulu on Disney+, this new bundle with Max will offer subscribers even more choice and value,” said Joe Earley, president of direct to consumer for Disney Entertainment. While no specific pricing has been revealed, the release promises that “additional details regarding the bundle offer will be shared in the coming months.” Continue reading Disney+, Hulu, Max: Streaming Bundle Coming This Summer