The student-run Business of Entertainment Association (BEA) at the USC Marshall School of Business is producing a day-long conference on virtual reality. The E2 Conference will focus on the business of VR entertainment, highlighting many of the tech innovations related to VR, while addressing the practical applications of VR in studio entertainment. This will be a great opportunity to network with business students exploring careers in media. Warner Bros. is a sponsor, and ETC@USC’s Phil Lelyveld is moderating a panel. Go to the E2 Conference site for more information and to register. E2 is scheduled for Friday, February 19. Continue reading USC: Evolution of Entertainment Conference to Focus on VR

Award-winning filmmakers and video reporters Nonny de la Peña, Sandy Smolan and Ben Solomon, along with ABC News Digital executive Dan Silver, took part in a wide-ranging discussion about immersive journalism at the 2016 Sundance Film Festival this past week. Among the ideas expressed were the importance of choosing the right stories for the virtual reality medium, of telling them with filmic finesse to maintain audience interest, and of designing the role of the on-screen reporter. Noted as on the near horizon for immersive reportage were real-time streaming, interactivity, and live action capture with the aid of videogrammetry. Continue reading Immersive Journalists Talk Real-Time and Long-Form VR News

Facebook finished 2015 with a strong fourth quarter, with sales rising 52 percent from a year ago to $5.84 billion, and profit more than doubling from $701 million to $1.56 billion. The upswing beat Wall Street’s predictions for Q4 of $1.2 billion in profit on $5.37 billion in revenue. Investors rewarded the company by pushing its stock up more than 12 percent in after-hours trading. Responsible for the stupendous upward trend is mobile advertising, which soared to 80 percent of the company’s total ad business in Q4 2015. Continue reading Facebook Profits Skyrocket, Beating Wall Street Expectations

Facebook announced yesterday that it plans to shutter Parse, its toolkit and support platform for mobile developers the company hoped would serve the Internet of Things and lead to a cloud business that could compete with Amazon, Google and Microsoft. Parse provides developers with support and tools that enable programmers to write code rather than spend valuable time maintaining the back end. Users of the platform include developers at productivity app Quip and Expedia’s travel website Orbitz. The social giant paid a reported $85 million to acquire Parse in 2013. Continue reading Facebook Makes Decision to Shutter Services Platform Parse

Visual effects facility Digital Domain, known for its digital work on the “Transformers” series, the “X-Men” series, “Iron Man 3” and “Her,” acquired an 85 percent stake in Hong Kong’s Post Production Company Limited and its parent company for about $17.3 million, with the goal of making a big move into virtual reality. Post Production — which Digital Domain chief executive Daniel Seah calls “the Digital Domain of China” — has worked on many major Chinese movies, TV ads, and music videos. Continue reading Digital Domain Moves into VR with Hong Kong Post Acquisition

Today’s game developers are most interested in creating virtual reality projects for the Oculus Rift headset, according to a new survey from the Game Developers Conference. Nineteen percent of the 2,000 respondents said they were currently working on a new game for the device and 20 percent said their next VR project would be for the Oculus Rift. Only 8 percent of respondents said they were working on VR projects for Samsung’s Gear VR, the second most popular VR headset. Continue reading Oculus Rift the Most Popular VR Platform Among Developers

After coming up empty at last year’s Sundance Film Festival, streaming services Amazon and Netflix made some significant acquisitions at this year’s indie film festival in Utah. Prior to the festival, Netflix spent $5 million for the streaming rights to “Tallulah,” starring Allison Janney and Ellen Page, and almost $7 million for “The Fundamentals of Caring,” starring Paul Rudd and Selena Gomez. Amazon inked a deal for Kenneth Lonergan’s “Manchester by the Sea,” with Kyle Chandler, Casey Affleck and Lucas Hedges. Continue reading Amazon and Netflix Acquire Movies and Visibility at Sundance

Google has released a beta Android app for its Google Expeditions Pioneer Program that allows educators to bring their students on a virtual reality field trip. The VR content includes immersive educational experiences in locations such as Machu Picchu, Mars, the Great Barrier Reef and Buckingham Palace. Students use Google Cardboard headsets to view the content while the teacher can use a tablet to guide their students through the location and monitor where each student is looking. Continue reading Google Expands Access to its Educational VR Field Trip App

At the Sundance Film Festival, the latest in virtual reality appears at the New Frontier, the Sundance Institute’s showcase for virtual reality, immersive cinematic works, and media lab innovations. 2016 is no exception, and the buzz is already out about some of the must-see virtual reality movies and experiences. Among them, “The Wasteland” from 8i is one recommendation. Other notable VR experiences at Sundance include “American Bison,” “Kiya” and “Wave of Grace.” Continue reading Must-See VR at Sundance: Volumetric Capture, Empathic Tales

A look back at 2015 reveals memorable trends in social media: the birth of live social streaming, with Periscope and Meerkat winning over early adopters; the growth of Snapchat, with its more than 200 million active users; and video, with Facebook users logging about 8 billion video views a day (possibly even more than on YouTube). Looking ahead to 2016, it appears that new technologies will change how we interact with social media, creating new options for everything from shopping to sharing real-time experiences. Continue reading Predicting the Five Biggest Changes in Social Media This Year

The student-run Business of Entertainment Association (BEA) at the USC Marshall School of Business is producing a day-long conference on virtual reality. The E2 Conference will focus on the business of VR entertainment, highlighting many of the tech innovations related to VR, while addressing the practical applications of VR in studio entertainment. This will be a great opportunity to network with business students exploring careers in media. Warner Bros. is a sponsor, and ETC@USC’s Phil Lelyveld is moderating a panel. Go to the E2 Conference site for more information and to register. E2 is scheduled for Friday, February 19. Continue reading USC: Evolution of Entertainment Conference to Focus on VR

The Alton Towers theme park in the United Kingdom will open a new attraction this spring that combines the movement of a roller coaster and the immersive experience of a VR headset. The ride is called Galactica and it is designed to make riders feel like astronauts. People will climb into the seats, put on the headset, and go on a space journey complete with real g-forces and visuals that exaggerate the movement of the coaster. The “world’s first virtual reality roller coaster” will open in April. Continue reading New Roller Coaster at UK Theme Park Utilizes VR Headset

Recent industry reports suggest that 2015 was a challenging year for PCs. Industry analysis companies Gartner and IDC both issued reports showing a drop in the PC market of 8 and 10.4 percent, respectively. That 2.4 percent difference is based on how the two companies defined PCs. Gartner included detachable devices such as Microsoft’s Surface — which are becoming more popular — in its numbers, but IDC did not, now saying that including hybrid devices would have meant a 7.5 percent decline. Continue reading PC Sales at Lowest Level Since 2007, Could Rebound in 2016

The Internet, digital medical devices, blockchain, gene editing, drones and solar energy all found their tipping point in 2015. What will 2016 bring? Some experts predict we’ll see “the inflexion point” in virtual reality and holodecks, the Internet of Things (IoT), artificial intelligence (AI), autonomous cars, robots and space exploration. Alphabet chairman Eric Schmidt has publicly stated that AI will solve the world’s hard problems, including population growth, climate change, human development and education. Continue reading Coming This Year: AI, VR, IoT, Robots and Self-Driving Cars

At CES 2016, attendees could be astronaut Mark Watney in “The Martian VR Experience,” accomplishing many of the tasks he did in the movie. Using the Oculus Rift headset and Oculus Touch handheld controllers, the “VR Experience,” executive produced by the film’s director Ridley Scott and “Experience” director Robert Stromberg, is fully interactive and makes use of the Rift’s positional tracking system. 20th Century Fox, Fox Innovation Lab, RSA Films and The VR Company collaborated on the project. Continue reading ‘The Martian VR Experience’: Cinema, Video Game or Both?