Google Serving Ads in AI Overviews and Lens Search Results

Having demonstrated how advertisements in its AI Overviews would work back in May at its Google Marketing Live event, the search giant is now adding the feature for U.S. mobile users and plans to include Google Lens shopping ads “above and alongside visual search results by the end of the year.” “The ways people ask questions today have expanded beyond the search box,” notes Google, explaining the move as a response to that evolution, as artificial intelligence technology has helped consumers use their voice and cameras “to explore the world around them.” Continue reading Google Serving Ads in AI Overviews and Lens Search Results

Microsoft’s Copilot AI Assistant Update Adds Voice and Vision

Microsoft announced that its Copilot AI assistant has received a major overhaul, gaining voice and vision capabilities. Copilot also now has a virtual news reader mode to present headlines, as well as the ability to see what you see and to interact in a more conversational manner. Before a general release, these tools will be trialed among a subset of Copilot Pro users “to gather feedback” and make them “better and safer.” Microsoft AI Executive VP and CEO Mustafa Suleyman says the changes herald “a calmer, more helpful and supportive era of technology, quite unlike anything we’ve seen before.” Continue reading Microsoft’s Copilot AI Assistant Update Adds Voice and Vision

Figma Redesigns Its User Interface and Adds New AI Features

Figma is rolling out its third redesigned user interface, UI3, aimed at making the company even more competitive with Adobe. New are native AI features that accelerate workflows, letting teams build high-quality software. Available in limited beta, Figma AI adds the ability to generate design drafts with a single prompt, enabling rapid experimentation and prototyping. The move advances Figma’s goal of moving beyond design tool to a full-blown product development platform, while making the service intuitive and friendly enough for novices while maintaining the full features demanded by Sigma’s professional users. Continue reading Figma Redesigns Its User Interface and Adds New AI Features

Microsoft Intros Bing Chat Enterprise, New AI Tools for Azure

Microsoft is launching Bing Chat Enterprise, a business-focused version of Bing Chat with data privacy and governance controls. The company is also introducing Visual Search in Bing Chat and new AI features for Azure, revealed at its Inspire 2023 conference this week. In addition, the cloud-based Copilot plan “combines the power of large language models with your data in the Microsoft Graph and Microsoft 365 apps” for a new way of working using only natural language prompts. Currently in early access, Copilot will be priced at $30 per user per month for Microsoft 365 E3, E5, Business Standard and Business Premium subscribers. Continue reading Microsoft Intros Bing Chat Enterprise, New AI Tools for Azure

Google Intros New Features for Search, Maps and Shopping

Google is starting to publicly roll out many of the new features introduced at its Search On event in September. Spanning Google Search, Shopping and Maps, the tools let consumers do things like search their favorite restaurant dish by name, like “truffle mac and cheese near me.” A visual search experience for Maps called Live View lets users glimpse street scenes in cities including London, Los Angeles, New York, Paris, San Francisco and Tokyo. And an AR shopping feature invites people to try on everything from makeup to accessories using a library of 148 models. Continue reading Google Intros New Features for Search, Maps and Shopping

Google Search Reinvention Focuses on Visuals and Discovery

Google is the latest tech giant to be swayed by the influence of TikTok and Instagram as it reimagines a more visual, discovery-centric type of search. That was major media’s takeaway from the third annual Google Search On event, which continued the trend of trying to find more intuitive ways to search, namely visually and vocally, by snapping a photo or asking your phone a question. Thanks to advances in artificial intelligence, the Alphabet company says it is “going far beyond the search box to create search experiences that work more like our minds.” Continue reading Google Search Reinvention Focuses on Visuals and Discovery

Google Search Will Use MUM AI to Combine Text and Images

Google Lens visual search will be updated to incorporate the company’s new AI technology, the Multitask Unified Model (MUM), which understands context and draws from various formats, including text, images and videos. With MUM, users will be able to incorporate text in order to specify queries on visual search. For instance, you could use your phone to snap a photo of a favorite shirt using the Google Lens feature — or find a shirt you like through Google Search — then tap the Lens icon on the open image and type in “socks with this pattern” to search with specificity. Continue reading Google Search Will Use MUM AI to Combine Text and Images

Pinterest Becomes a Visual Discovery Engine for Shopping

Pinterest is now promoting itself as a “visual discovery engine,” where its 300 million global monthly active users can not only browse billions of images but also purchase the items they find there. For most of its users, Pinterest is a go-to place for home décor, gardening and personal style, allowing users to “pin” or post photos to create inspiration boards. According to Pinterest, its AI technology can accurately pinpoint 2.5+ billion objects in photos, millions of which can be purchased by clicking on the item. Continue reading Pinterest Becomes a Visual Discovery Engine for Shopping

Pinterest Introduces New Features to Make Shopping Easier

In an effort to become more of a personal shopping assistant, Pinterest has introduced product recommendations with its new Product Pin system based on an individual’s tastes. It has also launched a shopping shortcut in the main home feed that provides easy access to a shopping-specific feed and list of shoppable Product Pins by holding down a Home or Style pin to access a shopping tag icon. Pinterest previously rolled out Buyable Pins for direct purchases through the platform in addition to other recommendation features such as Shop the Look and Lens that use machine learning and visual search. Continue reading Pinterest Introduces New Features to Make Shopping Easier

Google Shares New Vision for Search: Keeping Users Closer

At an event on the “Future of Search,” Google unveiled what’s next for its search engine. The Google homepage will start highlighting a user’s frequently searched topics before she begins searching, in response to a finding that one in eight queries per month are repeats. Google Feed is being rebranded as “Discover,” and will be placed underneath the Google.com search bar on all mobile browsers, highlighting news, video and information Google believes the user is interested in. Visuals will be more prominent on the site. Continue reading Google Shares New Vision for Search: Keeping Users Closer

Google and Pinterest Leading the Evolution to Visual Search

Google and Pinterest, rivals in visual search, are upping their game. After the May debut of Google Lens, which uses machine learning for real-time visual searches, Pinterest unveiled its Lens, which lets the user take a photo of an object with their phone and bring up related objects in search. Now both companies have upgraded visual search: Pinterest is making it a central feature and Google has added new “badges,” which categorize the image being viewed and adds text to describe potential actions. Continue reading Google and Pinterest Leading the Evolution to Visual Search

Pinterest Updates its Visual Search, Adds New Zoom Feature

Following last month’s updates making search and Lens functions more easily accessible via the home feed of Pinterest’s app, the popular photo-sharing and discovery platform has now added the ability to zoom inside Pins for a closer look at images and GIFs. The new feature (presently available for iOS and coming soon to Android) is one of the app’s most user-requested features. It is also joined by an updated visual search for finding specific objects. Interestingly, the same image search is available starting this week without a Pinterest account, via the Chrome browser extension. Continue reading Pinterest Updates its Visual Search, Adds New Zoom Feature

Pinterest and Google Compete to Offer the Top Visual Search

Pinterest is highlighting the “Search” and “Lens” features on its mobile apps, emphasizing its move into this arena. Lens, which was introduced to U.S. users this year, is a reverse image search tool that allows users to take a photograph of something and then use smart search to return pins with similar images and related design ideas. Lens is now available to users of the iOS application; Pinterest says it will soon launch the Android version. Google is also upgrading its visual search engine to compete in this space. Continue reading Pinterest and Google Compete to Offer the Top Visual Search

Pinterest Unveils Visual Search Tools to Enable E-Commerce

In the next few months, Pinterest will unveil a way to use the smartphone as a visual search tool. The user goes to search, taps the visual search button, points the camera and Pinterest will “recognize” objects in the camera’s view. The user can then tap any recognized object to get a recommendation for similar ones, and resize the image box to refine the search. Pinterest has always placed a major focus on visual search, and the most recent update now connects that visual search with e-commerce. Continue reading Pinterest Unveils Visual Search Tools to Enable E-Commerce

Companies Develop New Applications for Artificial Intelligence

Artificial intelligence is moving into the mainstream and the San Francisco-based Sentient is one example of how it’s working. The company most recently built a visual search service for an online footwear company, Shoes.com, and also worked with Saint Michael’s Hospital at the University of Toronto on tracking patient care. Rather than rely on history for recommendations, the technology looks at more than a hundred factors to make judgments. Microsoft is also building AI into its products, including its Azure cloud platform. Continue reading Companies Develop New Applications for Artificial Intelligence