A year after Google introduced its Accelerated Mobile Pages, aimed at speeding up content on mobile platforms, The New York Times, The Wall Street Journal, CNN, Hearst, The Guardian, The Washington Post, Vox Media and many other publishers are using it. But the reviews are mixed, since, with AMP, Google has begun to send users to stripped-down pages rather than to the publisher’s mobile website, and publishers say they are not generating revenue from AMP pages at the same rates as their full mobile sites. Continue reading Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns

To expand its social media presence, Discovery Communications invested $100 million in Group Nine Media, a new holding company composed of NowThis, The DoDo, Thrillist, Discovery’s digital network Seeker and digital production company SourceFed Studios. In two years, Discovery will be able to buy a controlling stake in Group Nine. German media company Axel Springer will continue to be the second-largest shareholder. NowThis, The DoDo and Thrillist are said to be valued at $400 million, for a total deal value of $550 million. Continue reading Discovery Invests $100 Million in Digital Content Conglomerate

TV network and digital publisher Univision will purchase Gawker Media for $135 million, a deal that includes all seven of the blog network’s sites, including Jezebel, Deadspin and Gawker.com. The only other bidder in the auction, Internet publisher Ziff Davis, originally offered $90 million. “I am pleased that our employees are protected and will continue their work under new ownership — disentangled from the legal campaign against the company,” said Gawker Media owner Nick Denton. “We could not have picked an acquirer more devoted to vibrant journalism.” Continue reading Univision Outbids Ziff Davis, Buys Gawker in $135 Million Deal

Facebook is again changing its News Feed algorithm, this time to favor postings by the users’ family and friends over those from publishers. The result will be that postings, including links, videos and photos, from publishers of all sizes will appear less prominently in users’ News Feeds. That means that The New York Times, The Washington Post, BuzzFeed, Vox Media, Vice and others will get less traffic than they have become accustomed to receiving. More than 1.65 billion users per month view Facebook’s News Feed feature. Continue reading Facebook Now Favors Friends Over Publishers in News Feed

In a bid to fill the Facebook Live pipeline with high quality video, Facebook has inked deals with almost 140 media companies including CNN, The New York Times, Vox Media, Tastemade, Mashable and The Huffington Post, and celebrities including Kevin Hart, Gordon Ramsay, Deepak Chopra and NFL quarterback Russell Wilson. With these high-profile media contracts, Facebook plans to tap into a potentially lucrative advertising market, as well as more deeply engage its 1.65 billion monthly users. Continue reading Facebook Inks Video Deals with Media Brands and Celebrities

Vox Media, parent company of politics site Vox, sports sites SB Nation, and technology site The Verge, is about to launch Circuit Breaker, a blog about gadgets. Circuit Breaker will publish news and gossip about technology products and primarily live as a Facebook page, not a separate website, says The Verge’s editor Nilay Patel. The idea of a blog devoted to gadgets is a throwback to sites like Engadget and Gizmodo that, in the early 2000s, focused on smartphones and then broadened to become culture sites. Continue reading Vox Media to Launch Circuit Breaker Gadget Site on Facebook

Since Facebook rolled out Live to everyone in December, it’s quickly built momentum, distinguishing itself from YouTube and other video platforms, and building a massive audience. Although Facebook had to overcome a range of technical challenges to enable hundreds of thousands of phones to stream at the same time, it used its expertise and engineering capacity to do so. Now, Facebook is encouraging celebrities and broadcasters to create Live content, and is also working on a business model to share eventual revenues. Continue reading Facebook Live Partners with Broadcast, Aims to Share Profits

Google has updated its mobile search with a fast-loading format, developed with input from various publishers, so that smartphone users can access news articles more quickly. Conducting a Google search will now bring users to a horizontal carousel of articles where each news item will feature a lightning bolt icon and the letters ‘AMP’ (Accelerated Mobile Pages). Clicking on an article will bring it up almost immediately. The new format comes as Facebook is expanding its Instant Articles program in an effort to speed the delivery of news articles and videos. Continue reading Google Takes On Facebook with Faster Mobile News Delivery

The tension between intellectual property owners and user-generated video sports replays came to a head when Twitter deactivated two popular sports accounts: Gawker Media’s Deadspin, with more than 887,000 Twitter followers, and @SBNationGIF, an offshoot of Vox Media’s SB Nation. The takedown came in response to complaints from the National Football League. But critics note the fuzzy line between fair use and IP infringement; some sports leagues, such as the NBA, regard user-generated videos as marketing, not infringement. Continue reading NFL Stops Fans From Sharing Sports Video Clips via Twitter

Twitter hasn’t kept up with other social media platforms with advertising offerings, say some critics, but newly reappointed chief executive Jack Dorsey hopes to buoy the company’s fortunes with an array of new video advertising products. One of Twitter’s major advantages from the advertiser’s point of view is its emphasis on international, national and local live events. Whether Dorsey’s bid to curry favor among advertisers works to appease Wall Street, however, remains to be seen. Continue reading Twitter Expands Video Ad Tools with Generous Revenue Share

Brands want a way to connect to viewers who peruse laptops and smartphones while watching major sporting events. Major digital players such as Google, Facebook, Twitter and Snapchat are looking for ways to monetize increased online activity during those same events. It’s a match made in heaven, and it’s going live just as the National Football League season begins. Google plans on offering ads to be placed alongside football-related search results, but the company isn’t alone in making plans to capture advertising dollars. Continue reading Live Sports Are Generating More Opportunities for Online Ads

Apple plans to include its Flipboard-like newsreader app, simply named News, in the upcoming iOS 9 this fall. First announced at WWDC in June with 18 publishers on board, News now touts more than 50 publishers. Conde Nast, Hearst and Vox Media are among the initial launch partners hoping that iPhone and iPad users will consume more of their content. While some publishers have expressed concerns about ad-blocking capabilities made possible by iOS 9, launch partners are pleased with Apple’s advertising terms. Continue reading Apple to Launch News App with iOS 9, Adds More Publishers

NBCUniversal just made a $200 million investment in digital publishing house Vox Media, as part of a strategy to collaborate on programming, advertising and technology. According to comScore, Vox, a hub for eight digital media brands, had 54 million unique U.S. visitors in June, about 41 percent of who are 18 to 34 years old. NBCUniversal also plans to invest another $200 million in BuzzFeed, valued at $1.5 billion. The two deals are more evidence of a trend of established media companies partnering with digital startups. Continue reading NBCUniversal Buys Into Publisher Vox Media With $200 Million