Digital Hollywood: Evolution of Internet TV and Mobile Video
By Debra Kaufman
October 21, 2015
October 21, 2015
Internet TV has become increasingly mainstream, fulfilling the promise of video anytime, anywhere. A Digital Hollywood panel, moderated by Siemens executive Steve Wong, took a look at video across platforms to determine where the players currently stand in the evolution. Quoting a Parks Associates study, Wong revealed that North America leads the globe with OTT, whose revenue is largely based on subscriptions rather than transactions. Internet advertising is also due to overtake TV advertising by 2017, said the study. Continue reading Digital Hollywood: Evolution of Internet TV and Mobile Video