Windshield Archives

CES: BMW iDrive Turns the Car Windshield into an AR Display

By Paula Parisi
January 9, 2025

BMW has revealed an upcoming release of its iDrive operating system that essentially turns the entire windshield into a 3D heads-up display. The “close-to-production” version of BMW Panoramic Vision showcased at CES 2025 integrates augmented reality to layer navigational directions and driver assistance tips onto the windshield. It also does away with the conventional dashboard “gauge cluster,” projecting digital equivalents onto the windshield that can be customized. The setup is powered by the new BMW Operating System X and will be introduced in all new BMW models from the end of 2025. Continue reading CES: BMW iDrive Turns the Car Windshield into an AR Display

CES: Samsung Intros New Version of Digital Cockpit for Cars

By Debra Kaufman
January 26, 2021

At the recent CES 2021, Samsung showcased its Digital Cockpit, a 49-inch QLED screen with a sound system that can be pulled up in front of a car’s windshield to turn the vehicle into an office, gaming room or video recording studio. The concept was first introduced at CES 2018 and has been exhibited in an updated version every year since then. This year’s Digital Cockpit was developed with Harman. Samsung stated that the 2021 Cockpit aims to “focus on simplifying communication and delivering fun on-the-go experiences.” Continue reading CES: Samsung Intros New Version of Digital Cockpit for Cars

HUD Tech Turns Your Car Windshield into a Computer Screen

By Erick Mendoza
January 28, 2015

This year’s Detroit Auto Show showcased a number of vehicles equipped with heads-up-display (HUD) technology that allows drivers to view their speed, range and directions while driving without having to take their eyes off the road. The HUD projections are displayed at the bottom of the windshield in a driver’s line of sight. The HUD technology, which is already available in some Toyota, Mazda and Hyundai models, is expected to become available from additional automakers in the near future. Continue reading HUD Tech Turns Your Car Windshield into a Computer Screen

Auto Manufacturers Consider Computer for Your Car Windshield

By emeadows
December 12, 2012

General Motors, Daimler AG and other automakers are working on specially designed windshields that they hope will one day provide drivers with important information about their surroundings while on the road — and make driving safer.
“Using a technology known as augmented reality, which overlays real world images with digital ones, these windshields could display driving directions, text messages or impending hazards, all without requiring drivers to take their eyes off the road,” explains the Wall Street Journal.
“The goal is to reduce head-down time and maybe make driving a more interactive experience,” says Tom Seder, GM’s chief technologist for human machine interface.
The technology would fuse together sensors working outside the vehicle with ones working inside, tracking the driver’s eyes.
This could improve safety, writes WSJ, “…for instance, an augmented reality windshield could sense that a driver hasn’t seen a car merging into his or her lane or a sudden traffic slowdown ahead. The windshield might light up red or highlight the potential hazard to cause the driver to hit the brakes.”
But these windshields are likely at least five years away from actually appearing in vehicles and pricing remains unknown.