By
Debra KaufmanNovember 20, 2019
SoftBank Group founder Masayoshi Son has developed a plan to create an Internet company that could rival Big Tech companies Amazon and Google. Son wants to combine Yahoo Japan with Line Corp., a public company that SoftBank and South Korean corporation Naver Corp. plan to take private. The two would then be merged in a joint venture dubbed Z Holdings, scheduled to close by October 2020 given shareholder approval. The combined companies would share engineering resources and data and invest in artificial intelligence. Continue reading Yahoo Japan and Line to Merge, Plan For New ‘Super App’
By
Debra KaufmanJune 15, 2017
Verizon completed its $4.48 billion purchase of Yahoo’s Internet business, which it will combine with Internet pioneer AOL. The two merged companies form Oath, a new division led by AOL chief executive Tim Armstrong that will serve about 1.3 billion monthly users. Verizon executive Marni Walden says the strategy is to place the same content in multiple locales to reach the biggest audience possible. “There is a tremendous opportunity to increase viewership of some of these brands,” she said. Continue reading Verizon Merges Yahoo, AOL Into Oath, With 1.3 Billion Users
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ETCentricFebruary 22, 2017
Verizon and Yahoo announced yesterday plans to move forward with the sale of Yahoo’s core Internet businesses. In the wake of major data breaches at Yahoo, the purchase price has been lowered by $350 million for a new deal valued at $4.48 billion. The companies plan to split future costs related to the data breaches. “The revised agreement,” notes The New York Times, “paves the way for the deal to proceed to a shareholder vote as early as April, although securities regulators are still assessing how Yahoo disclosed information about the breaches to investors.” Verizon is looking to compete with Facebook and Google in digital advertising and, according to The Wall Street Journal, plans to fold Yahoo’s ad tech and websites “into AOL, which Verizon acquired in 2015.” Continue reading Verizon to Pay $350 Million Less for Yahoo Internet Businesses
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ETCentricJanuary 10, 2017
Yahoo announced that board members, including CEO Marissa Mayer and co-founder David Filo, would step down from the board of directors once the company’s core Internet assets are sold to Verizon. What remains of the company after the sale is completed would be renamed Altaba (combining “alternate” and “Alibaba”). “Altaba’s remaining assets include Yahoo’s stake in Alibaba Group Holding Ltd. and Yahoo Japan,” reports The Wall Street Journal. Board member Eric Brandt, former CFO of Broadcom, will become Altaba’s chairman. Mayer “is expected to remain with Yahoo once it becomes part of Verizon.” The deal will cost Verizon about $4.8 billion, unless terms are changed due to two recent high-profile hacks of user data. Continue reading New Name for Yahoo After Verizon Sale, CEO to Leave Board
By
Debra KaufmanNovember 11, 2016
The media industry’s interest in artificial intelligence goes much deeper than simply portraying its implications in movies such as “Her” or “Ex Machina.” Recommendations and push notifications are just two examples of how media uses AI. YouTube has evolved its use of machine learning algorithms to improve its content recommendations. In the early days, the site used “collaborative filtering” to feed videos to viewers. Now the company uses much more complex models based on deep learning powered by neural networks. Continue reading Media Companies Leverage Data-Driven AI to Evolve, Prosper
By
Rob ScottJuly 25, 2016
Verizon announced it would acquire Yahoo’s core operating business in a $4.83 billion cash deal expected to close in the first quarter of next year. Yahoo will join Verizon’s growing stable of digital properties, including AOL, which it purchased last May for $4.4 billion. The deal should help Verizon ramp up its mobile efforts and combine AOL’s ad tech with Yahoo’s online sites and services. AOL chief Tim Armstrong and Verizon exec Marni Walden spearheaded the deal. “This culminates a rigorous, thorough process over many months, and yields a great outcome for the company,” wrote Yahoo CEO Marissa Mayer in a letter to her employees. Continue reading The Wait Is Over: Verizon Will Acquire Yahoo for $4.83 Billion
By
Debra KaufmanJanuary 12, 2016
Since the 2012 hiring of former Google executive Marissa Mayer to improve Yahoo’s fortunes, the company has failed to turn around and is now facing difficult choices. Among many plans devised, the latest occurred last month when executives favored spinning off the company’s main Internet business. That strategy may be abandoned as Yahoo considers a sale of its business, while an activist — and anonymous — investor mounts a proxy fight. Employee morale is said to be low in light of 1,100 layoffs since August 2014. Continue reading Time is Up for Yahoo’s Turnaround, Sale Now On the Table