By
Paula ParisiJune 17, 2022
Online privacy protections for consumers are in focus on Capitol Hill, with the Kids Online Safety Act (KOSA) getting particular attention. A coalition of more than 100 organizations, including Fairplay and the American Psychological Association are calling on senators to advance KOSA this month. Co-sponsored by senators Richard Blumenthal (D-Connecticut) and Marsha Blackburn (R-Tennessee), the legislation would require social media platforms to conduct annual audits to identify risks to minors as well as more concrete steps like opting out of algorithmic recommendations and disabling “addictive” features. Continue reading Online Child Safety Gains Steam at State and Federal Levels
By
Paula ParisiJune 10, 2022
As blockchain projects diversify into sales marketplaces for creative works, many find themselves dealing with copyright problems due to uncertainty as to how existing law applies to things like NFTs (non-fungible tokens) and DAOs (decentralized autonomous organizations). For instance, while purchase of an NFT confers certain rights, copyright isn’t one of them, unless the buyer applies for a standard copyright license. Spice DAO spent $3 million to purchase director Alejandro Jodorowsky’s 1970s illustrated pitch for an unfilmed version of “Dune,” only to have the “Dune” copyright holder block the ability to turn the storyboards into an animated film. Continue reading IP Protection for NFTs and Blockchain Assets Is Still Unclear
By
Paula ParisiJune 7, 2022
YouTube has reimagined the remote control with a new feature that not only controls basic TV functions using an app, but lets users integrate more deeply with YouTube content — sharing videos, browsing and leaving comments, using Super Chat and Super Stickers and signing-up for channel memberships. YouTube on TV head of design Brynn Evans says the feature is the result of “hundreds of hours” researching user experiences with YouTube on televisions. Traditional remotes make it difficult to navigate on most TV sets, which typically don’t have web browsers built in, Evans says. Continue reading YouTube Helps Integrate TVs and Smartphones with New App
By
Paula ParisiJune 6, 2022
Meta Platforms announced new features for Reels on Facebook and Instagram, including the ability to import audio, new templates to assist in video creation, a Suggested Reels feature, the ability to generate short-form Reels directly from Live content, upcoming editing and scheduling tools and more. These updates — in addition to a Sound Sync feature for Facebook Reels and Instagram Reels of up to 90-seconds — should help Meta keep up with ByteDance’s TikTok on the social media front, even as it has one foot planted in the metaverse. Continue reading Meta Takes on TikTok with Updated Video Features for Reels
By
Paula ParisiJune 2, 2022
The Supreme Court has blocked a Texas law banning major social media platforms from exercising editorial discretion to remove posts that violate community guidelines. Voting on the unsigned Supreme Court order was 5 to 4. Big Tech lobbying groups NetChoice and the Computer & Communications Industry Association requested the emergency halt. Their application was filed after the U.S. Court of Appeals for the 5th Circuit in May issued a stay that effectively reinstated the law. In December, U.S. District Court Judge Robert Pitman hit pause on the legislation, HB 20, on First Amendment grounds. Continue reading Supreme Court Blocks Texas Law Moderating Social Speech
By
Paula ParisiJune 2, 2022
As various states undergo primary elections and the nation gears up for midterm elections in the fall, the social network misinformation machines are becoming more active, too. Connecticut is actively addressing the problem with a marketing budget of nearly $2 million to counter unfounded rumors. The state is also creating a new position to monitor the disinformation mill. Salaried at $150,000 per year, the job involves combing fringe sites like Gettr, Rumble and 4chan as well as mainstream social media sites to weed-out falsehoods before they go viral, alerting platforms to remove or flag such posts. Continue reading States Fight Misinformation on Social Media Before Midterms
By
Paula ParisiMay 26, 2022
Samsung says over the next five years it will invest $356 billion in chip production, biopharmaceuticals and other next-gen tech, creating tens of thousands of new jobs. While Samsung says most of the funds — $285 billion — will be spent in South Korea, the Seoul-based electronics giant also has operations in the U.S., Canada, the UK and Philippines. That new plan marks a 30 percent increase in Samsung’s spending over the previous five-year period and is a considerable expansion over earlier budgeting. Memory chip manufacturing and 6G wireless are among the areas to benefit from the new investment. Continue reading Samsung Announces Plans for $356 Billion Investment in Tech
By
Paula ParisiMay 23, 2022
While this year’s TV Upfronts were packed with celebrity appearances and musical performances, the focus had clearly shifted from scheduling to content that could be watched anytime and anywhere and the technologies that facilitate ad insertions and brand messaging opportunities. In addition to changing viewer habits, streaming and binge watching have resulted in new priorities for program services, now focused on libraries that amount to inventory by the ton, according to reports from the television industry’s annual New York pitch event for advertisers. Continue reading Ad Tech, Brand Messaging Take Center Stage at TV Upfronts
By
Paula ParisiMay 23, 2022
TikTok plans a gaming ramp-up and is adding a variety of improvements to enhance the platform and improve revenue. At present, gaming is extremely limited on TikTok, but the company is reportedly conducting tests in Vietnam preparatory to a big gaming push. TikTok is also introducing “Branded Mission” to connect creators with brands for possible remuneration. And, after years of controversy over attribution, TikTok is launching a button that lets creators add credits for their inspiration as part of the publishing process, tagging others upon whose work theirs is built. Continue reading TikTok Debuts Creator Crediting, Explores Adding Minigames
By
Paula ParisiMay 20, 2022
YouTube is amplifying shopping features, adding an effect that lets creators use other backgrounds for shorts and offers a new monetization opportunity through gifting subscriptions. YouTube teased upcoming features that it claimed would make it easier for viewers to discover and buy from brands. At its Brandcast event in New York City, the Google unit touted new ways to engage shoppers, users and advertisers. One new feature allows two creators to simultaneously go live and co-host a single shopping stream, the idea being to double the audience for such events by drawing the fanbase of both creators. Continue reading YouTube Adds ‘Green Screen,’ Most-Played, Gifting Features
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Paula ParisiMay 19, 2022
YouTube’s Brandcast presentation at the TV upfronts focused on the platform’s massive consumer reach, popular influencers and technology solutions. In a Tuesday evening presentation at New York’s Imperial Theatre, YouTube CEO Susan Wojcicki messaged that now “YouTube is the mainstream,” a contention supported by Nielsen findings that in October the video streamer reached about 230 million U.S. viewers 18 and older. Leveraging sisterly synergy, the company unveiled a new ad frequency cap that lets marketers use Google Ads to set limits on how often ads will stream to specific IP addresses, which has ramifications for services beyond YouTube. Continue reading Upfronts: YouTube Promotes Talent, Google Advertising Tech
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Paula ParisiMay 18, 2022
In the wake of criticism for its response time with regard to takedowns of videos of the mass shooting in Buffalo, New York, Meta Platforms has released metrics that show it removed 21.7 million pieces of violent or incitement content from Facebook in Q1 2022, nearly doubling the number from the previous quarter. The Buffalo gunman used a helmet-mounted camera to live-stream his killing spree to Twitch, owned by Amazon, and recordings circulated on platforms including Facebook, Twitter, Reddit and Google’s YouTube. Platforms were challenged by the speed of downloads and reposts even after the footage was removed. Continue reading Social Media Rapid Response Tested in the Wake of Violence
By
Paula ParisiMay 17, 2022
Senator Michael Bennet (D-Colorado) has introduced a new bill, the Digital Platform Commission Act, which proposes the establishment of a five-person commission to protect consumers in the Big Tech era. This, even as attorneys for groups representing Facebook and Twitter on Friday filed with the U.S. Supreme Court an emergency request to block Texas House Bill 20. The companies argue the law compels social platforms to disseminate propaganda and misinformation, including racist and pro-Nazi screeds. Calling HB 20 “an assault on the First Amendment,” the companies claim its implementation could undo billions in development. Continue reading Legislators Continue Their Scrutiny of Big Tech, Social Media
By
Paula ParisiMay 10, 2022
Pinterest has launched a new app that makes it easier for creators to live-stream content. Pinterest TV Studio for iOS and Android lets select creators stream live on Pinterest from multiple devices, in order to achieve different camera angles. Initially available in limited release, creators must obtain a special code from Pinterest in order to unlock the Studio functionality. As part of its latest quarterly earnings, announced April 27, Pinterest co-founder and CEO Ben Silverman said the company grew global revenue 18 percent year-over-year, “despite a challenging macroeconomic and geopolitical environment.” Continue reading Pinterest Launches TV Studio App for Creator Live Streaming
By
Paula ParisiApril 28, 2022
As global streaming leader Netflix retools its business model to accommodate a less expensive, ad-supported subscription tier, the industry is turning its attention to FAST service (free ad-supported streaming television). It’s part of the process of accommodating linear television for the streaming age. Pluto TV, a division of Paramount Global, managed to hit the $1 billion revenue mark last year without any paying subscribers and tallied over 64 million monthly active users as of December 2021. Not too shabby for a service that was not taken very seriously when it launched on April Fool’s Day 2014. Continue reading Paramount’s Pluto TV FAST Success a Streaming Case Study