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Debra KaufmanJune 15, 2021
The House unveiled five bills aimed at curbing Big Tech companies, including the Ending Platform Monopolies Act, that requires “structural separation of Amazon” and makes it illegal for an online platform to own a business that uses said platform for “the sale or provision of products or services,” that “sells services as a condition for access to the platform” or that “owns businesses that create conflicts of interest.” Another bill would ban platforms from giving advantage its own products and services over those of a rival. Continue reading Lawmakers Introduce Bills to Address Dominance of Big Tech
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Debra KaufmanJune 15, 2021
As part of iOS 15, Apple will debut SharePlay to allow FaceTime users to stream online videos, movies and music from Apple TV or an iPad, iPhone or Mac and watch with friends while chatting — similarly to Facebook Messenger, Instagram and Houseparty. During COVID-19, the watch party feature was also adopted by Disney+, Hulu and Prime Video. SharePlay is ideally aimed at teens who are more likely to watch videos on their phones and chat. A Pew Research study showed that 59 percent of U.S. teens video-chat with friends. Continue reading Apple’s SharePlay to Power Watch Parties for FaceTime Users
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Debra KaufmanJune 9, 2021
Google and the French Competition Authority reached an agreement whereby the American tech giant will pay a $268 million (220 € million) fine and change some “unfair” online advertising practices. French finance minister Bruno Le Maire noted the country’s success in “apply[ing] our competition rules to the digital giants who operate in our country.” Google will also stop giving its services preferential treatment and make its advertising system easier to work with other services. Google parent company Alphabet made $41 billion last year. Continue reading Google Changes Ad System to Settle with French Regulators
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Debra KaufmanJune 3, 2021
Huawei Technologies debuted HarmonyOS, its self-developed operating system, for mobile phones after introducing it for other devices in 2019. The Chinese company is attempting to free itself of U.S. suppliers, in particular Google. Since the U.S. imposed sanctions, Huawei has not been able to access updates to Google’s Android operating system or its Google Mobile Services package of smartphone software. Currently, Samsung Electronics, Xiaomi and other top phone manufacturers (except Apple) use Android. Continue reading Huawei Pushes Its HarmonyOS for Mobile, Aiming at Android
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Debra KaufmanMay 26, 2021
Florida just passed a new law, signed by Governor Ron DeSantis, that makes it illegal for Facebook, YouTube, Twitter and other social media platforms to permanently bar political candidates from their sites. The law, which was crafted in response to Facebook’s and Twitter’s ban of former President Donald Trump in January, will impose a $250,000 per day fine. The law also makes it illegal to prevent posts in response to stories on their platforms. The law will likely face a constitutional challenge in the courts. Continue reading Florida Passes Legislation to Restrict Social Media Platforms
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Debra KaufmanMay 25, 2021
Pinterest allows users to “pin” photos and videos onto boards, helping them to “discover ideas through images,” especially those pinned by people or companies that they follow. It uses neural networks, which make millions of calculations quickly, to surface and suggest the images that people will like. According to Pinterest senior vice president of engineering Jeremy King, this tool is responsible for “nearly 100 percent” of the company’s growth. In Q1, Pinterest’s AI-powered formula drew in almost 480 million people. Continue reading Pinterest: Neural Networks Boost Ad Sales and User Growth
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Debra KaufmanMay 14, 2021
YouTube unveiled its $100 million YouTube Shorts Fund, which rewards creators who post the most engaging clips on its new “TikTok-style” feature. The program will debut in Fall 2021 and continue into 2022. Shorts was introduced in India before debuting in the U.S. in March. Regarding monetization, YouTube plans to experiment, including testing ads, sometime this year. YouTube Shorts director of global partnership enablement Amy Singer said the company will “reach out” to thousands of creators every month. Continue reading YouTube to Reward Creators of Shorts with $100 Million Fund
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Debra KaufmanMay 11, 2021
In Q1, Roku reported a 35 percent jump in active accounts, to 53.6 million, with revenue up 79 percent year-over-year to $574.2 million, beating Wall Street analysts’ expectation of $490.6 million. Those analysts also predicted that Roku would lose money in Q1 but instead it reaped an operating income of $75.8 million, up from $55.2 million in the red a year ago. Platform revenue increased 101 percent to $466.5 million. Total streaming hours on all Roku devices also reached 18.3 billion hours, a 49 percent YoY increase. Continue reading Roku Q1 Results Exceed Wall Street Expectation for Revenue
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Debra KaufmanMay 6, 2021
As part of its IAB NewFronts presentation, YouTube demonstrated interactive advertising features for smart TVs and mobile devices, which will enable advertisers to create more engagement with viewers by sending links to their phones or connected second screens. Other newly introduced interactive features include those that expand shopping for direct response video ads, such as browsable images that click through to websites. The company stated that it intends to continue to introduce more interactive features for advertisers. Continue reading YouTube Unveils Interactive Features, New Original Programs
The Facebook and Instagram accounts of Donald Trump will remain indefinitely suspended. Facebook’s independent Oversight Board, launched in October 2020, ruled this morning to uphold the social media giant’s January decision to suspend the accounts of then-President Trump in the wake of the U.S. Capitol insurrection. However, suggesting that an indefinite suspension “was not appropriate,” the Board “insists” that Facebook review the matter within six months, “to determine and justify a proportionate response that is consistent with the rules that are applied to other users of its platform.” Continue reading Facebook Oversight Board Upholds Ban on Trump Accounts
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Debra KaufmanApril 30, 2021
Google’s YouTube earned $6.01 billion in advertising revenue in Q1, a 49 percent growth from the $4 billion a year ago. In Q4, YouTube’s growth rate was 46 percent. But, more notably, its current growth rate is almost twice that of Netflix’s, which reported a 24 percent revenue bump in Q1 and anticipates 19 percent growth in Q2. Market data provider Refinitiv reported that, should the trajectory continue, YouTube is on track to take in between $29 billion and $30 billion in revenue in 2021, compared to Netflix’s expected $29.7 billion. Continue reading YouTube Revenue Could Surpass Netflix Numbers This Year
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Debra KaufmanApril 29, 2021
The pandemic-driven stay-at-home year supercharged Alphabet’s digital ad sales in Q1 to $55.31 billion, 34 percent up from a year earlier. Advertising sales via signature products such as Search, Google Maps and Gmail rose 30 percent to $31.88 billion as brands transitioned ad spending from print, TV and in-store promotions to Google services. Profit also more than doubled and per-share earnings were higher than expected. YouTube earned $6 billion, a 49 percent increase from last year, and total profit soared 162 percent from the previous year to almost $18 billion. Continue reading Google’s Ad Sales Shatter Records as Brands Shift to Digital
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Debra KaufmanApril 29, 2021
The Senate Judiciary Committee’s panel on Privacy, Technology and the Law pressed executives from Google’s YouTube, Facebook, and Twitter this week on how user content is shared via algorithms that can be misused. The top Republican on the panel, Senator Ben Sasse (R-Nebraska) stated that the use of such algorithms are “driving us into poisonous echo chambers.” Congress is currently considering the fate of Section 230 of the 1996 Communications Decency Act, which protects platforms from liability for what their users post. Continue reading Senate Judiciary Committee Grills Tech Execs on Algorithms
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Debra KaufmanApril 28, 2021
Google has inked an eight-year deal with Spanish-language broadcaster Univision Communications that could exceed $1 billion. Univision chief executive Wade Davis said Google’s offer of benefits on its YouTube video platform and advertising and search services helped close the deal. Microsoft and Amazon have also bundled products in cloud computing deals and lawmakers have expressed concern over the tactic. Google currently faces antitrust suits filed by the Justice Department and several states. Continue reading Univision Selects Google for Bundled Cloud Computing Deal
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Debra KaufmanApril 28, 2021
Hit songs on TikTok seem to arise spontaneously, spurred on by user enthusiasm. In fact, nothing could be further from the truth. Take Megan Thee Stallion, for example, who recently won a Grammy for best female rapper. Her popular song “Savage” first become a hit on TikTok after that platform’s management analyzed user data and advised the singer’s record label how to best promote her. In other words, Tik Tok, which is described by experts as “more controlled” than competing apps, helps pick which videos go viral. Continue reading Behind the Scenes, TikTok Working Hard to Create Viral Hits