By
Mary StreechJuly 27, 2015
The Associated Press and British Movietone are bringing more than one million minutes of digital film footage to YouTube to create a visual encyclopedia that provides viewers with a unique account of modern history. This will be the largest upload of historical content to a video platform ever recorded, and the YouTube channel will include more than 550,000 videos featuring content ranging from 1895 to present day. In addition to the archived content, the channel will be updated regularly with contemporary footage. Continue reading AP, Movietone Launch Massive Video Collection on YouTube
By
Debra KaufmanJuly 24, 2015
YouTube just added 360-degree functionality to its TrueView ads, and Budweiser tried out the new feature for its “Whatever USA” campaign. The 360-degree feature enables users to watch a video from any chosen angle by dragging the mouse along directional arrows to change the view. YouTube first debuted the 360-degree videos in March; now advertisers can bring that experience to TrueView ads, with the intent of fully engaging mobile consumers. Over half of YouTube’s views are now accessed from mobile devices. Continue reading YouTube’s 360-Degree Video Now Available for TrueView Ads
By
Mary StreechJuly 23, 2015
Young Hollywood, a company best known for producing celebrity interviews, recently launched a new linear TV network available exclusively as an Apple TV channel. The programmed network will be scheduled and operated much like a traditional television network. Young Hollywood has partnered with Subway, and plans to run Subway-branded content prior to each program. The company believes a programmed network on Apple TV is the best way to address the viewership trends of younger audiences. Continue reading Young Hollywood Targeting Millennials with Apple TV Channel
By
Rob ScottJuly 21, 2015
During its recent earnings call, Google claimed that YouTube is now bigger than any single cable network among the 18-49 demographic. YouTube’s heavily engaged user base and significant mobile growth were highlights of the discussion. The video-sharing network will put its own online stars to the test early next year when its new paid video service is expected to launch. Media partners representing more than 90 percent of current YouTube viewing have signed on to the new service, although Google has yet to secure deals with major TV networks. Continue reading YouTube Readies Paid Service, Mobile Viewership on the Rise
Facebook has developed a “Watch Later” button for videos that appear in a user’s news feed, so that video content can be saved and viewed at a later time or date. The new button includes a small overlay tab in the upper right hand corner of a video that appears when a mouse scrolls over it, and allows for a simple way to save videos. The feature goes a step beyond Facebook’s current less visible “Save” feature and puts it more on par with YouTube. Video is a growing category for Facebook; the network reported 4 billion daily video views last quarter. Continue reading Facebook Tests ‘Watch Later’ Button to Increase Video Views
By
Debra KaufmanJuly 16, 2015
To patch two critical zero-day vulnerabilities, Adobe Systems issued an emergency update for its Flash media player. That’s in addition to a previously unknown vulnerability discovered over a week ago in a 400-gigabyte data dump published after hackers rooted the servers of Hacking Team. That bug allowed hackers to covertly install malware on end-user computers. Mozilla now blocks the hacker-susceptible Flash, and several industry leaders are calling for Adobe to pull the plug on the bug-infested media player. Continue reading New Emergency Patches for Flash Steps Up Calls for Its Demise
By
Rob ScottJuly 13, 2015
Amazon’s new Fling SDK helps mobile developers create second screen and Cast-like functionality for iOS and Android apps, essentially simplifying the “network discovery and communication technologies” around Fire TV, according to the company. “Flinging” (Amazon’s version of Chromecast’s “casting”) is a means of sending video, audio or images from an app to a television screen via the Fire TV player. Amazon is targeting developers already using Chromecast by offering the ability to integrate Amazon’s SDK with existing Chromecast apps. Continue reading Amazon Releases Fling SDK, New Competition for Chromecast
An app called Legit is launching as a universal guide for finding movies and TV shows across streaming and other services. It is presently focusing on content available via Amazon, Hulu, iTunes, Netflix, YouTube and in theaters. Apps that track where shows can be found on various services already exist, but Legit’s distinguishing feature is that it provides more personal and relevant recommendations by comparing a user’s tastes with those of his/her Facebook friends, based on how they’ve rated different content. Continue reading Legit Creates Personalized Watchlist for Movies and TV Shows
By
Debra KaufmanJuly 13, 2015
Facebook has turned its attention to music videos in its latest move to offer more video content to its users. The social media company began moving into video in the last few years, now showing content from BuzzFeed, Vice and other publishers, in addition to its user-generated content. Music videos would continue the trend and up the competition between Facebook and YouTube. Facebook currently has 1.4 billion worldwide users, and adding video is likely to extend the time that viewers stay on the site. Continue reading Facebook Looking to Expand Media Offerings with Music Videos
By
Rob ScottJuly 10, 2015
According to an Ipsos study commissioned by Google, younger moviegoers are more inclined to watch movie trailers on YouTube than on television. While 54 percent of respondents age 13-24 indicated they are more likely to watch trailers via YouTube, an impressive 65 percent said that trailers they watch on YouTube will influence what films they end up seeing in theaters. In addition, a related study from Google and Millward Brown Digital found that 81 percent of moviegoers age 18-64 who watch movie trailers online turn to YouTube as well. Continue reading Movie Trailers Popular on YouTube, Mobile Viewing on the Rise
By
Debra KaufmanJuly 9, 2015
A group of 14 preeminent international cryptographers and computer scientists reported that offering government access to encrypted communications puts the world’s confidential data and infrastructure at risk. The report is in response to demands by the U.S. and British governments that technology companies provide a digital key for encrypted data. Conflict has been heating up between privacy advocates and government agencies over encryption, and the report is the latest move by technologists to counter government demands. Continue reading Silicon Valley and Security Experts Face Off Over Encryption
By
Debra KaufmanJuly 8, 2015
On July 12, GoPro will debut Hero4 Session, its latest action-video camera, priced at $399 and featuring a dramatically different form factor: a 1.5-inch cube that weighs only 2.6 ounces, with one button for on and off. In addition, GoPro founder Nick Woodman has announced the company’s expansion into virtual reality with a 16-camera array for an as-of-yet undisclosed price, to debut in August. Scheduled for next year, GoPro also plans to launch a quadcopter drone with built-in GoPro camera. Continue reading GoPro Unveils Smaller Hero Camera, Plans for VR and Drone
Sphericam 2 is a 4K spherical camera launched recently as a Kickstarter project with the intent of providing photographers, cinematographers and consumers with a means of easily capturing high-quality 360-degree video. The developers behind Sphericam see the camera is an ideal solution for producing content for VR hardware including Oculus Rift, Samsung Gear VR and Google Cardboard. The camera features six built-in 4K lenses and records 360-degree video at 60fps. With 23 days to go in the campaign, the project has already exceeded its $150,000 goal. Continue reading New 4K 360-Degree Camera is Designed for Virtual Reality
By
Debra KaufmanJuly 3, 2015
Videos on Facebook garner 4 billion views a day — 75 percent on smartphones — and the company is increasing its efforts to turn views into profits. Its newly unveiled strategy is to share ad revenue with video creators, both to attract better content and more ads. Facebook will keep 45 percent of the revenue, similar to YouTube’s revenue model, but the two differ in a significant way: Facebook will divide the creators’ 55 percent share of ad revenue among all the videos that appear adjacent to the ad, based on how long users watch each video. Continue reading Facebook Plans to Push More Videos and Share Ad Revenue
By
Debra KaufmanJuly 3, 2015
Facebook will exclusively premiere three animated movies from Shorts International’s Shorts HD TV channel. The shorts will run, one week each, for free during July. Since Shorts HD could have turned to a variety of distribution platforms — including YouTube or its own website — the move may be either a vote of confidence, or a toe in the water, for Facebook’s new focus on video. The Shorts videos, however, will not be part of Facebook’s new Suggested Videos feature, which shares revenue with creators, in a move to attract better video content and more ads. Continue reading Shorts HD to Premiere Three Animated Movies on Facebook