By
Meghan CoyleSeptember 2, 2014
Producer Legendary Pictures and distributor Universal Pictures tapped YouTube stars Felix Kjellberg and Marzia Bisognin to develop a companion Web series for the horror movie, “As Above, So Below,” which opened in theaters this past weekend. PewDiePie and CutiePieMarzia, as the two are better known on YouTube, shot the series in the movie’s setting, the catacombs of Paris. The six-part Web series has generated about 20 million views, while the film’s trailer has been played 9.7 million times. Continue reading YouTube Power Couple Produces Miniseries for Horror Movie
By
Rob ScottAugust 28, 2014
According to a new study by comScore, U.S. consumers are now spending 52 percent of their time with digital media via mobile apps. Marking a significant shift, we are now spending more time on mobile apps than we are on desktop PCs and mobile Web surfing. The report indicates that mobile usage as a whole now accounts for 60 percent of our time with digital media, while desktop-based consumption accounts for 40 percent. Additionally, one-third of U.S. users download at least one app per month. Continue reading New First: Majority of Digital Media Accessed on Mobile Apps
By
Rob ScottAugust 26, 2014
In recent months, we reported that Google was planning to acquire popular streaming platform Twitch.tv for more than $1 billion. However, Google was unable to close the deal, reportedly due to concern over antitrust issues related to its streaming video site YouTube. It looks like Google’s loss is now Amazon’s gain. Yesterday, Amazon confirmed that it is purchasing San Francisco-based Twitch, which touts more than 50 million monthly users, for approximately $970 million in cash. Continue reading After Google Bows Out, Amazon Moves In to Acquire Twitch
By
Marlena HallerAugust 26, 2014
Nielsen reports that the number of hours people ages 12 to 17 watch traditional television has dropped seven percent in the last five years, indicating that teens watch less television than any other age group. Meanwhile, over 75 percent of this age group use Facebook and 25 percent use Instagram. Recent statistics have highlighted a shift in younger viewers’ habits from traditional television programming to digital short form content such as YouTube, Vine and Instagram videos. Continue reading Teens Shifting From Traditional TV Content to Online Videos
By
Meghan CoyleAugust 25, 2014
N3twork (pronounced “network”) is a new app hoping to make video discovery a little easier by organizing online videos into channels, similar to those found on traditional TV. These channels, though, are personalized using data from the users. On each video, the viewer has the option to swipe right to save for viewing later, swipe left to skip, or tap to watch. The service pulls video from an estimated 6,500 different online sources, and users can also upload their own videos. Continue reading N3twork App Curates Online Videos into Personalized Channels
By
Marlena HallerAugust 25, 2014
Vine’s new import feature is aimed at brands that want to produce videos without the limitations of a smartphone camera. Previously, Vine only allowed for six-second videos to be recorded and shared using the camera on users’ phones, which boosted creativity for individuals but hindered any commercial use. Now, users can upload videos shot with professional-grade cameras that are edited with computer software. The move is a step toward Twitter’s plan to monetize its video-sharing service. Continue reading Twitter Hopes New Import Feature for Vine Will Attract Brands
By
Meghan CoyleAugust 25, 2014
In a step toward protecting the personal data of online users, researchers at Columbia University have created new software called XRay that can observe and predict how tech companies are using the personal data that they collect. The software is based on research related to Google’s Gmail ads, Amazon recommendations, and YouTube recommendations. XRay, which will help privacy-concerned watchdogs track how personal data is used, is still in development. Continue reading Transparency for the Web: XRay Tracks Use of Personal Data
By
Rob ScottAugust 20, 2014
YouTube’s anticipated premium music service will likely cost $10 per month and be called “YouTube Music Key,” although the Google-owned company has yet to confirm. YouTube is already one of the biggest sources for free online music, but since it requires video, it has not taken the place of services such as Beats Music, Rdio or Spotify. The planned premium music service could change that by making the audio easier to access on mobile devices and providing an offline way to hear songs. Continue reading YouTube Music Key: Google’s Upcoming Subscription Service
By
Rob ScottAugust 20, 2014
In what could potentially become a controversial move, Google has plans to offer accounts to children under the age of 13 for the first time. Google services such as Gmail and YouTube do not currently offer accounts to kids (although kids can log on anonymously or pose as adults). Now Google is planning a new approach that encourages parents to open accounts for their children, and in the process control how they use Google services and the information that is collected about their kids. Continue reading Google Planning to Offer Accounts to a Younger Demographic
By
Rob ScottAugust 18, 2014
According to videos recently posted to YouTube, Best Buy will offer a smart home hub through a $9.99-per-month service called Peq, which is provided by the newly launched SmartHome Ventures. Ted Schremp, CEO of SmartHome Ventures, suggests that Peq makes setting up and operating home automation and security very simple. Best Buy will become the fourth major retailer to join the home automation space following Lowe’s Iris, Staples Connect and Home Depot’s deal with Wink-Quirky. Continue reading Best Buy Plans to Offer Smart Home Hub via New Peq Service
By
Rob ScottAugust 12, 2014
BuzzFeed, which currently draws more than 150 million average monthly viewers, wants to become known for more than its numbered lists popular with Web surfers. To achieve this goal, the startup just closed a $50 million investment from Silicon Valley VC firm Andreessen Horowitz. The investment will be used to develop new content sections for the site, create an in-house incubator for new technologies, and put more resources toward its LA-based video arm, BuzzFeed Motion Pictures. Continue reading BuzzFeed is Using Investment to Test a Host of New Features
By
Meghan CoyleAugust 7, 2014
The young comedians, musicians, and entertainers who made it big on YouTube, Vine, and other online platforms are changing the way audiences and entertainment companies define celebrity. Young adults and teens are watching more content online than ever before, and they have launched the careers of Vine stars and YouTube personalities, some of whom cross over into traditional media after gaining huge audiences. Teens also find online stars more relatable and engaging. Continue reading Online Stars a New Breed of Celebrity Among Young Adults
By
Marlena HallerAugust 5, 2014
RightThisMinute, a TV show that focuses solely on online videos, has become the number one syndicated new show in the U.S. The show airs on HLN and local channels, with two million viewers per half-hour episode. Because the show consists only of online videos, rather than hiring writers, the producers and talent search for featured videos. The popularity of the show highlights a shift that makes the second screen — featuring content from YouTube, Hulu and Netflix — our first screen. Continue reading TV Show Highlighting Popular Online Videos Tops Syndication
By
Marlena HallerJuly 29, 2014
Amazon Instant Video offers more than 150,000 titles for purchase or rental, 40,000 movies and TV episodes for streaming, and now YouTube-like Video Shorts. The new category includes music videos, movie and game trailers, live performances, beauty tutorials, how-to videos and more. The short-form video category also adds YouTube to Amazon’s list of competitors, which already includes Netflix and iTunes. Currently, the service includes hundreds of thousands of videos.
Continue reading Amazon Instant Video Offers Video Shorts to Rival YouTube
By
Rob ScottJuly 25, 2014
Google has signed a $1 billion deal to acquire popular streaming platform Twitch.tv, according to sources familiar with the matter. Google’s YouTube division is in charge of the deal, which reflects the popularity of live Internet streaming and, in particular, the rapidly evolving interest in competitive gaming as a spectator sport. San Francisco-based Twitch currently touts more than 50 million monthly users. In addition, more than 1.1 million of its members broadcast videos each month. Continue reading Google to Purchase Live Game Streamer Twitch for $1 Billion