The Canon Americas Lab exhibit at CES this year featured a demonstration of Canon USA’s Volumetric X Motion Capture system that creates videos viewable from any camera angle. The multi-camera system leverages 2D data, 3D volumetric data, and analytical tools for sports and entertainment applications. The basis of the system is the same as the Free Viewpoint video system — Canon’s CES 2023 headliner — which was used in an NBA pilot for Cleveland Cavaliers’ alternative game stream. We checked in with the project’s researchers for updates, including ESPN highlights on Meta’s Xtadium VR app, a new U.S. volumetric studio, and how AI was used in this technology. Continue reading CES: Canon Updates Its Volumetric X Motion Capture System

The Entertainment Technology Center@USC will host its 7th vETC virtual conference at NAB Show 2023, April 16-18 in Las Vegas. Highlighting significant presentations of emerging technologies and their impact on the M&E industry, at the HP booth (N2826) with key partner FUSE Technical Group, vETC speakers will present concepts, workflows, business models, case studies and more. This year’s vETC looks to keep pace with the quickly emerging trends in virtual production. The presentations will be recorded and posted on our YouTube channel. The 3-day program with a full list of speakers is available on the ETC site. Continue reading vETC at NAB 2023: Democratizing Onset Virtual Productions

At the Cannes Film Festival’s XR program, VeeR co-founder Jingshu Chen delivered a keynote on monetization of virtual reality, in which she referred to Gartner’s well-known Hype Cycle for Emerging Technologies. She pointed out that Facebook’s 2014 acquisition of Oculus sparked the “peak of inflated expectations,” followed by a downhill path to the “trough of disillusionment” beginning in 2017, when headset sales slumped and some VR companies pulled back. Now, she said, we could be on the upward “slope of enlightenment.” Continue reading Cinematic and Narrative Virtual Reality Tech Moving Forward