All new and current Vevo users will have to use Facebook to log in starting March 9th.
“To get the full Vevo experience, please enter through Facebook. This way you’ll enjoy a richer experience while watching and sharing music videos and all of our other content,” the site says when new users create a new account.
“Facebook integration on Vevo has only been around since September 2011, when Vevo partnered with Facebook to offer social integration and Open Graph support so friends can see what others are watching live,” reports The Verge.
The integration poses a threat for Google, especially if Vevo continues considering moving its entire music video service from YouTube to Facebook once its contract with YouTube expires at the end of this year.
Not only would Facebook host the second-largest video site on the Web — a major traffic draw — the social network would also share in the ad revenue.
No Comments Yet
You can be the first to comment!
Leave a comment
You must be logged in to post a comment.