For those who may be questioning the growing value of YouTube celebrities, you may be interested to learn that 24-year-old Felix Kjellberg (aka PewDiePie) of Sweden now has 37.7 million subscribers on YouTube, while PewDiePie Productions generated about $7.4 million in revenue last year. According to Engadget, Kjellberg made $4 million the year before by “playing video games, recording his reactions and uploading the resulting videos to YouTube.” Kjellberg has defended himself following social media backlash by noting his many charitable contributions. In addition, he claims his “bro army” (fans) raised more than $1 million for various charities.
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